Yes, Sephora has sales, with the biggest events happening seasonally. The most popular are the Spring Sale (usually in April) and the Holiday/Fall Sale (September-November), where Beauty Insider members get tiered discounts on almost everything. You'll also find deals during major shopping holidays like Black Friday and a constantly updated year-round "Sale" section on their website.
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These are the main events Sephora shoppers wait for all year. Occurring in the spring and fall, these sales offer percentage-based discounts to members of their free loyalty program, Beauty Insider. The discount amount depends on your tier:
VIB and Rouge members usually get to shop the sale a few days before regular Insider members, which is a great perk as popular items can sell out quickly.
Like most retailers, Sephora leans into major shopping holidays. Look out for special promotions and site-wide deals during these key times:
You don't always have to wait for a major event to find a deal. Sephora offers discounts year-round through a few key areas on its site.
This is less a "sale" and more of a benefits program, but it's central to saving money at Sephora. Joining is free!
Your first stop should always be the Sephora website. The most current deals are featured on the homepage, and you can browse all marked-down items in the sephora.com/sale section.
If you're a frequent shopper, the app is a must. You'll get push notifications about flash sales, app-exclusive deals, and reminders about when the big seasonal sales begin.
Subscribing to emails is the surest way to get notified about upcoming sales, especially the big Beauty Insider events. This is how you'll receive your discount codes and official start dates.
Follow Sephora on Instagram (@sephora) and TikTok (@sephora) for announcements about new promotions, collaborations, and sometimes even exclusive social media offers.
This is the most important tip. Since the biggest discounts are reserved for members, you need to be signed up to participate. It's free to join, and even at the base Insider tier, you'll get access to the seasonal sales and your birthday gift. You can sign up at sephora.com/insider.
The spring and fall sales are when you'll get the biggest blanket discounts. Plan your big purchases - like foundation refills, expensive skincare, or new tools - around these events to get the most value for your money.
Sephora offers incredible value through their curated gift and value sets, especially during the holidays. These often bundle several mini or full-sized products together for much less than their individual retail price. During a sale, these sets are an even better deal.
Keep a few things in mind to make your shopping experience smooth:
