There's a special place in fashion history for early 2000s Juicy Couture and its legendary velour tracksuits. Emblazoned with sparkling logos and available in every color imaginable, their cozy-glam aesthetic defined an era of statement-making comfort.
If you're still chasing that perfect blend of plush fabrics, trendy silhouettes, and a touch of playful attitude, you're in the right place. For those who love Juicy's vibes, here are 19 similar brands that serve up incredible cozy and chic loungewear styles.
Victoria's Secret PINK is all about youthful, fun, and comfy styles that don't take themselves too seriously. They offer a huge selection of loungewear, from fuzzy hoodies and soft joggers to comfy bras, all featuring bold prints and their signature logo. Much like Juicy, PINK loves a good statement logo and vibrant color palette.
With most pieces falling in the $20-$60 range, it's a super accessible way to channel that playful, high-energy comfort. If you want that bold branding vibe that Juicy is known for but at a more affordable price point, PINK is your go-to.
Shop now at victoriassecret.com/pink
Alo Yoga takes loungewear in a more luxe, elevated direction. Known for their high-quality athleisure, their pieces merge premium comfort with a sleek, modern look. Think incredibly soft leggings, architecturally oversized sweatshirts, and drapey joggers that look just as good at a coffee shop as they do on your couch.
Unlike Juicy’s playful glam, Alo is more minimalist and chic, focusing on fabric and fit over loud branding. Priced between $50 and $150, it's for when you want to feel relaxed but still look incredibly put-together.
Shop now at aloyoga.com
Founded by Kim Kardashian, Skims has become a holy grail for ultra-soft, body-hugging loungewear that makes you feel amazing. Best known for their cozy sets, dreamy robes, and thermal essentials, Skims prioritizes inclusive sizing and next-level comfort. Their aesthetic is minimalist, modern, and often comes in a palette of iconic neutral tones.
While Juicy is all about vibrant, statement sets, Skims offers a more subdued approach to everyday luxury. Prices range from $30 to $100, making it a great option if you love comfort-first design that flatters every body type.
Shop now at skims.com
Berghaus brings a touch of outdoor functionality to the loungewear game. Best known for high-quality fleece, their sets, joggers, and hoodies are built for ultimate comfort and durability. This is the brand you turn to for that dependable, super-plush feel you can live in all weekend.
The vibe is definitely more utilitarian and sporty compared to Juicy's flashier style, but if your idea of comfort is practical, high-quality fabric that lasts, Berghaus is a fantastic alternative. Prices typically range from $40 to $120.
Shop now at berghaus.com
For fast-fashion finds that match Juicy's trendy energy, PrettyLittleThing delivers. Their loungewear collection is always packed with the latest styles, including vibrant cozy sets, cute graphic hoodies, and plenty of bold branding. They totally nail the statement-making comfort that Juicy fans love.
The main difference is the price and speed. With pieces between $20 and $60, PLT is a budget-friendly way to experiment with of-the-moment loungewear trends without the commitment.
Shop now at prettylittlething.com
Need your loungewear to have a bit of an edge? Look no further than Nasty Gal. They infuse cozy essentials with a rebellious attitude, resulting in pieces like cropped hoodies, bold knit sets, and joggers with unique cut-outs. Their vibe is fashion-forward and anything but basic.
While Juicy Couture radiates playful glam, Nasty Gal's loungewear is for the person who wants to be cozy but make a statement. You can snag their cool comfort for around $30 to $80.
Shop now at nastygal.com
H&M is king when it comes to affordable, versatile basics, and their loungewear collection is no exception. They offer a massive range of soft joggers, perfect oversized sweaters, and easy matching sets that are designed for everyday comfort. The aesthetic is clean, simple, and effortlessly mix-and-matchy.
It's a definite departure from Juicy's logo-mania, instead providing the building blocks for a stylish and comfortable wardrobe at a seriously good price ($15-$50). It’s perfect for reliable staples you'll reach for constantly.
Shop now at hm.com
Blurring the lines between activewear and loungewear, Fabletics is focused on creating pieces that work for both your workout and your wind-down. You'll find plush, stylish joggers, cozy sweatshirts, and flattering matching sets designed for performance and supreme comfort. The vibe is sporty and trendy, with of-the-moment colors and shapes.
It's similar to Juicy's focus on fashionable, versatile sets, but with a more performance-oriented edge. Pieces in their VIP program run from about $30 to $80.
Shop now at fabletics.com
If you prefer your loungewear to be chic and feminine, Lulus is the answer. Their curated selection includes soft, elegant sets, cozy sweaters, and pants with flattering fits. The aesthetic is perfect for anyone who wants to feel polished, even when they’re relaxing at home.
Think less Y2K glam and more understated romance. Where Juicy goes for bold colors and rhinestones, Lulus opts for pretty details and soft fabrics, creating a more elegant take on cozy style for $30-$80.
Shop now at lulus.com
For those who want their cozy essentials to be sustainable, Reformation is the perfect fit. Known for its eco-friendly practices, Ref offers a range of incredibly chic and modern loungewear, from gorgeous cashmere sets to effortlessly relaxed knit dresses. It's comfort with a conscience.
They share Juicy’s commitment to stylish non-pajama loungewear, but serve a more refined, minimalist aesthetic with clean lines and beautiful fabrics. Expect prices from $50 to $150 for pieces you can feel good about buying and wearing.
Shop now at thereformation.com
Urban Outfitters is a go-to for trendy, of-the-moment fashion, and its loungewear is no different. They have everything from nostalgic graphics and tie-dye sweatshirts to plush joggers and their iconic fleece half-zips. The vibe is eclectic, youthful, and always tuned into what's cool right now.
It scratches the same itch as Juicy for fun, statement-making comfort but brings in more streetwear and vintage influences. Their prices usually land in the friendly $20-$70 range.
Shop now at urbanoutfitters.com
Aerie has built a loyal following for its ridiculously soft and comfortable clothes. Their focus is on feel-good fabrics and relaxed fits, making them a top-tier destination for affordable leggings, sweatshirts, and sleepwear. Body positivity is at their core, so their pieces are designed to make everyone feel great.
They provide the same cozy, easy-to-live-in feel that Juicy tracksuits became famous for, but with a softer, girl-next-door aesthetic. For $20 to $60, you can't go wrong.
Shop now at ae.com/aerie
A sister brand to Zara, Bershka offers youthful, fast-fashion loungewear with a European streetwear flair. Their collections are packed with vibrant colors, fun graphics, and fashion-forward details like parachute pants and cargo joggers. It’s the perfect place to find trendy items that feel fresh and exciting.
Bershka matches Juicy’s playful energy, bringing an equally fun and bold approach to casualwear for a fraction of the price, typically between $20 and $50.
Shop now at bershka.com
Abercrombie & Fitch has completely reinvented itself, becoming a staple for polished, comfortable basics. Their loungewear selection includes incredibly soft bodysuits, perfectly fitting hoodies, and cozy fleece sets that feel elevated and grown-up. The aesthetic is timeless American comfort with a modern fit.
Like Juicy, they offer premium, stylish basics you can practically live in, but with a cleaner, more minimalist vibe. For prices ranging from $30-$80, their pieces are all about effortless, understated quality.
Shop now at abercrombie.com
Princess Polly is the ultimate destination for trendy, cool-girl style, and their loungewear reflects that perfectly. You'll find oversized graphic sweatshirts, chic matching knit sets, and playful joggers that are all over your social media feed. Their vibe is youthful, fun, and always on-trend.
It channels the same bold, statement-making energy as Juicy but with a distinctly Gen Z twist. If you want cozy pieces that feel totally current for between $30 and $70, this is the place to look.
Shop now at us.princesspolly.com
Don't be fooled by the name - Frankie's Bikinis has an incredible line of plush, ultra-soft loungewear. Think waffle-knit sets, dreamy velour hoodies, and Terry cloth separates in stunning colors. Their aesthetic is pure West Coast cool: playful, a little bit flirty, and effortlessly stylish.
They capture the same laid-back, luxe-lounging spirit as Juicy but with a beachier, more modern feel. If you're looking for that California-chic comfiness, Frankie's is it.
Shop now at frankiesbikinis.com
Cotton On Body is a master of accessible, trendy, and super comfortable loungewear basics. They offer everything from amazing fleece track pants and oversized graphic tees to simple ribbed basics, all at really affordable prices. It's the perfect place to grab style-forward staples without thinking twice.
Similar to Juicy, they merge comfort with on-trend style, but at a price point ($15-$50) that makes it easy to stock up on all your favorite cozy pieces for the season.
Shop now at cottonon.com/US/
Madewell excels at creating timeless, well-made closet staples, and their loungewear selection is proof. Their focus is on high-quality fabrics - like their signature soft brushed knits - and effortless silhouettes. Look for cozy sweaters, perfectly structured joggers, and relaxed tanks.
While Madewell’s aesthetic is more muted and classic compared to Juicy’s unapologetic glam, both brands truly value creating high-quality, comfortable pieces that feel amazing to wear. Prices for their elevated basics range from about $40 to $120.
Shop now at madewell.com
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