20 Brands Like Hello Molly for Trendy, Fun Fashion
If you're obsessed with Hello Molly's endlessly fun, flirty, and on-trend pieces, you're not alone. The brand is a go-to for finding that perfect dress or cute set for a night out, a party, or any event where you want to feel your best without spending a fortune. Their vibrant prints and playful silhouettes are just what you need for an instant confidence boost.
But when you've scrolled through every page and are looking for even more options with that same youthful energy, we've got you covered. Here are 17 brands that capture the trendy, fun vibe of Hello Molly, perfect for expanding your wardrobe with fresh new styles.
Understanding the Hello Molly Appeal
What is the Hello Molly aesthetic? The Hello Molly brand is built on accessible, unapologetic femininity. It’s the digital-first destination for the "going out" dress, the vacation-ready set, and the perfect floral mini.
The brand excels at translating runway and influencer trends into wearable, photogenic pieces. Think: ruched bodycon, bright-colored sets, and romantic floral maxis. Its Australian-based roots give it a sunny, confident, and playful energy. It’s the reliable go-to for a specific, fun event where you want to feel confident and current, all without destroying your budget. Most dresses, for example, land in the $60 - $100 range.
These alternatives capture that same spirit, each with a slightly different twist.
1. Petal & Pup
Petal & Pup offers a slightly softer, more romantic take on the Aussie aesthetic. While you'll find plenty of party-ready minis, its strength lies in daytime event wear. Think bridal showers, brunches, and winery tours. Expect more ruffles, smocking, and delicate floral prints. Its price point is identical to Hello Molly, with most dresses and matching sets falling between $70 and $110.
Shop now at petalandpup.com
2. Princess Polly
Another Australian favorite, Princess Polly embodies the cool-girl aesthetic with its trendy, youthful, and slightly edgy pieces. You can find everything from cute mini dresses and festival-ready looks to casual tops and insta-famous accessories. The vibe is effortlessly trendy, perfect for crafting outfits that look put-together but never overdone.
With prices ranging from $50 to $150, Princess Polly sits right alongside Hello Molly as a go-to for affordable, on-trend fashion. This is the spot to find those unique, conversation-starting pieces that everyone will ask you about.
Shop now at us.princesspolly.com
3. Lulus
Lulus is your go-to for feminine, party-ready looks that feel both trendy and timeless. They offer a huge selection of dresses, tops, and accessories that are perfect for everything from brunch with friends to being a wedding guest. You'll find tons of pieces with ruffles, romantic florals, and chic cutouts that are perfect for snapping Instagram-worthy pics.
Pricing is very similar to Hello Molly, typically landing in the $50-$150 range. While both brands are fun and flirty, Lulus often has a slightly more polished and sophisticated feel, making it a great option when you want to look effortlessly elegant. If Hello Molly is the life of the party, Lulus is the chic guest everyone is asking about.
Shop now at lulus.com
4. Showpo
Coming straight out of Australia, Showpo is all about fun, vibrant fashion designed for young women. Their collection is jam-packed with flirty dresses, cute matching sets, and trendy accessories that perfectly capture that playful, energetic spirit. Like Hello Molly, they love bold prints and feminine silhouettes that are designed to stand out.
Showpo is often a little more budget-friendly, with most styles ranging from $40 to $120. If you love Hello Molly's vibe but want even more options at an accessible price point, Showpo will quickly become one of your favorites for stocking up on trendy, ready-to-wear outfits.
Shop now at showpo.com
5. Nasty Gal
For those who like their fun and flirty style with a side of rebellious edge, Nasty Gal is the perfect fit. This brand is known for its bold, statement-making clothing, including leather-look pieces, graphic tees, and daring mini dresses. It's fashion for people who aren't afraid to own their style and have some fun with it.
Sitting in a similar price bracket of around $50 to $200, Nasty Gal shares Hello Molly's youthful energy but takes it in a much edgier, streetwear-inspired direction. If you’re looking to add a bit of rock-and-roll attitude to your wardrobe, this is the brand for you.
Shop now at nastygal.com
6. Fashion Nova
Fashion Nova is a powerhouse in the world of fast fashion, especially known for its body-hugging dresses, matching sets, and clubwear essentials. The vibe is confident, sexy, and unapologetically on-trend. If you have a party or a night out planned and need an outfit that makes a statement, Fashion Nova has endless options.
You can't beat their prices, with many stylish finds landing well under $50. Like Hello Molly, Fashion Nova delivers fun, figure-flattering looks in vibrant colors and prints, but often at an even more accessible price point and with a dedication to viral moments.
Shop now at fashionnova.com
7. Meshki
Meshki strikes the perfect balance between trendy and glamorous. Known for elevated basics and stunning occasion wear, this brand uses luxe-inspired fabrics like satin, velvet, and intricate sparkles to create looks that feel much more expensive than they are. Think sophisticated cut-out dresses, sleek corset tops, and elegant matching separates.
Prices are a step up from Hello Molly, landing between $100 and $250, but the quality and fit are impeccable. If you love Hello Molly for nights out but need an outfit for a more special occasion or just want a more elevated take on sexy glamour, Meshki is the answer.
Shop now at meshki.us
8. PrettyLittleThing
PrettyLittleThing (or PLT) is a fast-fashion favorite that delivers a constant stream of trendy, fun, and affordable styles. Their collections are always packed with bold colors, playful prints, and statement silhouettes that are sure to get noticed. From party dresses and going-out tops to comfy-cool loungewear, PLT has it all.
Like Hello Molly, they cater to a young audience that loves to experiment with the latest trends. With prices often ranging from just $20-$100 and frequent sales, it’s an amazing source for updating your look without breaking the bank.
Shop now at prettylittlething.us
9. Missguided
Missguided serves up bold, fashion-forward pieces with confidence. Their collections are filled with sexy dresses, empowered separates, and unique accessories, often with a hint of cool streetwear influence. This is the place to shop when you want to feel powerful and unapologetically trendy.
With prices sitting mostly in the $30-$150 range, Missguided strongly competes with Hello Molly for fun, attention-grabbing pieces. Its key differentiator is a bolder, more urban edge that feels both current and exciting.
Shop now at missguidedus.com
10. Boohoo
If you're looking for trend-driven fashion on a major budget, Boohoo is a must-know. This giant retailer offers a vast range of youthful apparel, from colorful party dresses to cozy yet cute sets. Their styles are playful, trendy, and constantly updated, meaning there’s always something new to discover.
Boohoo is even more affordable than Hello Molly, with most items priced between $20 and $100. Thanks to non-stop new arrivals and constant sales, it’s an ideal place for finding of-the-moment pieces for a single event or just having fun experimenting with style for less.
Shop now at us.boohoo.com
11. Windsor
While often known for its amazing collection of prom and formal dresses, Windsor is also a treasure trove for fun, flirty, and trendy going-out attire. You'll discover a fantastic selection of club tops, body-hugging mini dresses, stylish skirts, and great shoes and accessories, all designed to make you feel fabulous.
Windsor’s pricing is on par with Hello Molly, offering great value for on-trend pieces that make an impact. It's a fantastic one-stop-shop for putting together a head-to-toe look for any party, date night, or special celebration.
Shop now at windsorstore.com
12. Beginning Boutique
Beginning Boutique is another hot Australian label that delivers exactly the kind of fun, youthful fashion you’re looking for. It's a holy grail for unique party dresses, on-trend festival outfits, and statement pieces perfect for a big night out. Think sparkle, cut-outs, and silhouettes that are meant to be seen.
The price point and style are extremely similar to Hello Molly and Princess Polly. If you're looking for something just a little different that everyone else might not be wearing, Beginning Boutique is definitely worth a look.
Shop now at beginningboutique.com
13. Lucy in the Sky
If Hello Molly is for the party, Lucy in the Sky is exclusively for the after-party. This brand is hyper-focused on nightlife, with an inventory packed with sequin minis, lace-up bodycon dresses, and sparkly sets. It's unapologetically sexy and perfect for a big "night out" moment. Prices are very accessible, often hovering between $50 and $70.
Shop now at lucyinthesky.com
14. Tiger Mist
For a look that’s undeniably sexy and bold, turn to Tiger Mist. This brand specializes in body-conscious silhouettes, trendy cut-outs, and edgy designs that are perfect for making a statement. Their matching sets, mini skirts, and daring dresses have a distinct coolness that's impossible to ignore.
Compared to Hello Molly's girlier vibe, Tiger Mist leans more into a sensual, model-off-duty aesthetic but with that same love for showing off trendy styles. It's ideal for anyone who wants their fun party looks to have a slightly more confident and seductive edge.
Shop now at us.tigermist.com
15. Naked Wardrobe
Naked Wardrobe is the master of sophisticated, seamless basics that sculpt your body. While known for its more minimal aesthetic, the brand’s bodysuits, crop tops, and figure-hugging dresses provide the perfect foundation for creating a fun, trendy nighttime look. The pieces are sleek, modern, and incredibly versatile.
With price points hovering around $50-$150, Naked Wardrobe offers basics that are elevated enough to stand on their own or be layered. While less print-heavy than Hello Molly, it’s a brilliant option for those who prefer a solid-colored but still seriously sexy style.
Shop now at nakedwardrobe.com
16. Dolls Kill
Dolls Kill is where fashion's subcultures come to play. The brand is famous for a wide range of alternative aesthetics, from punk and grunge to kawaii and festival rave wear. They’re masters of edgy statement pieces, bold prints, and truly unique designs that defy the mainstream.
While the overall vibe is much more alternative than Hello Molly's, Dolls Kill shares a core philosophy of making fashion fun and expressive. If you're feeling adventurous and want an outfit that showcases your personality, you'll definitely find something exciting here.
Shop now at dollskill.com
17. Altar'd State
Altar'd State is the boho-romantic alternative. If you love Hello Molly's maxi dresses, Altar'd State offers a version with more intricate lace, embroidery, and a free-spirited, festival-ready feel. It's less "party" and more "picnic," with a strong focus on texture and softer silhouettes. Prices are similar, with dresses around $80-$120.
Shop now at altardstate.com
18. Francesca's
Francesca's is the classic American mall boutique, digitized. It shares Hello Molly's core DNA of fun, flirty dresses and trendy accessories, but with a more accessible, "girl next door" charm. It's a fantastic spot for finding a complete, affordable outfit—from the dress to the earrings—for a last-minute event.
Shop now at francescas.com
19. Oh Polly
Oh Polly delivers glamorous, figure-hugging designs that are practically made for special occasions. Specializing in luxe fabrics, meticulous tailoring, and ultra-flattering silhouettes, their dresses, two-piece sets, and formal gowns have a premium, high-impact feel.
With prices ranging from $100-$250, Oh Polly sits at a higher price point but serves a similar purpose when it’s time to find that perfect standout party look. If you love Hello Molly on an everyday basis but need something for a truly show-stopping moment, Oh Polly is your brand.
Shop now at us.ohpolly.com
20. For Love & Lemons
This is the aspirational "next step." For Love & Lemons is Hello Molly's aesthetic with a couture-level budget. You are paying for intricate, bespoke-feeling lace, complex embroidery, and high-impact, whimsical designs that are instantly recognizable. When you want a true "wow" moment and have $250-$450 to spend, this is it. Discover more brands like For Love & Lemons here.
Shop now at forloveandlemons.com
How to Choose Your Next Go-To Brand
You now have the options, but here’s the strategy for navigating them.
Pay Attention to Sizing
This is the most important piece of practical advice I can give you. Many of the brands on this list — Hello Molly, Princess Polly, Showpo, Verge Girl — are Australian and may use Australian (AU) sizing. As a general rule, AU sizing is two sizes up from US sizing.
A US 6 is often an AU 10. A US 8 is an AU 12.
Always, always check the brand's site to see what sizing they use and if they use AU sizes, check the size chart and conversion guide.
Styling and Seasonal Buying
Many of these pieces are "statement" items. The key to making them work for your wardrobe is balance.
- Daytime: Toughen up a flirty floral mini from Petal & Pup with combat boots and a leather jacket.
- Work: A silky midi skirt from Dissh can be paired with a simple t-shirt and blazer.
- Versatility: That sequin top from Lucy in the Sky can be dressed down with high-waisted, wide-leg denim.
Finally, shop before the season. The best vacation and festival looks from Beginning Boutique and Verge Girl drop in March and April. The top-tier holiday party dresses from Lulus and Hello Molly hit in late October and are often sold out by early December.
If you're still looking for more, you can explore our complete brand directory for hundreds of other curated options.
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