If you love the cheerful prints and vibrant, high-quality staples from Boden, you already appreciate the joy of effortless British style. The brand is a go-to for its classic patterns, comfortable fits, and a polished-yet-relaxed vibe that just works for busy modern life.
But when you're looking to branch out, it helps to have other options that hit that same sweet spot of color, quality, and personality. Whether you want something a bit more outdoorsy, polished, or eclectic, there’s a brand out there for you. Here are 17 brands like Boden that are perfect for adding a touch of timeless style to your wardrobe.
Joules is like Boden’s cousin who lives in the countryside. The brand is famous for its bright, cheerful casual wear inspired by the British outdoors. Think floral wellies, striped Bretons, and practical-yet-stylish jackets perfect for a weekend walk. They share Boden's love for vibrant, feel-good patterns but with a much stronger focus on country and equestrian life.
If you're drawn to Boden for its quality and distinctive prints but need pieces that are a bit more rugged and ready for adventure, Joules is your perfect match. It’s practical, playful, and quintessentially British. Shop now at joules.com
White Stuff captures that same casual, colorful spirit as Boden but with a slightly bohemian, artsy twist. They specialize in easy-to-wear dresses, printed separates, and comfy knitwear featuring nature-inspired prints and interesting textures. It’s clothing designed for creative, free-spirited individuals who prioritize comfort without sacrificing style.
Compared to Boden's more classic approach, White Stuff feels a bit more eclectic and relaxed. It's the perfect choice when you want effortlessly stylish outfits for an afternoon at a local market or a quiet day at a cafe. Shop now at whitestuff.com
Fat Face is all about high-quality, durable clothing designed for life outside the 9-to-5. Their collections are filled with soft, comfortable knitwear, sturdy denim, and everyday essentials that are built to last. The brand shares Boden's focus on quality fabrics and practicality, but with a more relaxed, outdoor-inspired vibe.
Where Boden uses bright, bold patterns, Fat Face often opts for more subdued, earthy tones and classic checks or stripes. It’s an ideal alternative for building out your weekend wardrobe with reliable staples that are both comfortable and stylish. Shop now at fatface.com
If your favorite Boden pieces are the timeless stripes and preppy classics, you’ll love Crew Clothing. Inspired by British coastlines and sporting heritage, Crew offers a clean, sophisticated aesthetic centered around polo shirts, classic chinos, cable-knit sweaters, and blazers. Their style is polished and nautical.
While Boden is known for its quirky prints, Crew Clothing keeps things more traditional and understated, focusing on heritage designs and the iconic crossed-oars logo. It’s the perfect brand for achieving that effortlessly chic, South-of-England coastal look. Shop now at crewclothing.com
For those who adore Boden's commitment to bold, eye-catching prints, Really Wild takes that idea and turns it up a notch. This brand specializes in vibrant, nature-inspired motifs, featuring stunning botanical and animal patterns across dresses, silk shirts, and skirts. The designs feel both luxurious and adventurous.
Like Boden, Really Wild uses high-quality fabrics, but its aesthetic is much more statement-making and unapologetically print-heavy. It’s a fantastic choice for when you want to inject a shot of personality and sophistication into your everyday wardrobe. Shop now at reallywildclothing.com
Séraphine offers the same easy, versatile style as Boden but is specifically designed for maternity and nursing. Their collections provide stylish, comfortable, and elegant solutions for expectant mothers, from chic work dresses to cozy loungewear. The focus is on flattering fits that accommodate a changing body without compromising on fashion.
Just like Boden, Séraphine creates pieces that transition beautifully from casual days to more polished events. It's a lifesaver for moms-to-be who want to maintain their signature style with thoughtfully designed, high-quality clothing. Shop now at seraphine.com
A true icon of the British high street, Marks & Spencer is the go-to for dependable, quality staples. Its M&S Collection offers everything from perfectly fitted trousers and classic cashmere to stylish dresses and practical outerwear. Their style embodies timeless British fashion with a focus on affordability and quality.
While Boden offers more playful, print-driven designs, M&S excels at providing the foundational building blocks of a great wardrobe. If you love Boden's quality but are looking for more traditional, no-fuss classics, M&S is an unbeatable choice. Shop now at marksandspencer.com
Hobbs delivers a more polished and sophisticated take on British style. While Boden shines in the world of colorful casualwear, Hobbs is your destination for refined tailoring, elegant work-to-weekend dresses, and chic occasionwear. The craftsmanship and attention to detail are exceptional.
If you shop at Boden for your everyday wardrobe but need something for the office or a special event, Hobbs is the perfect complement. It maintains that classic British sensibility but elevates it for more formal settings, all with a modern, feminine flair. Shop now at hobbs.co.uk
Oliver Bonas is the fun, quirky, and trend-aware sister to Boden. Known for unique prints, vibrant color palettes, and contemporary shapes, the brand offers an eclectic mix of clothing, accessories, and homewares. Their style is modern, playful, and always full of personality.
Both brands share a love of distinctive design, but Oliver Bonas leans more into current trends and statement pieces. If you adore Boden's colorful spirit but want a more fashion-forward spin, exploring their dresses and playful knits is a must. Shop now at oliverbonas.com
Kin offers a minimalist, Scandinavian-inspired take on timeless design. The brand focuses on elevated essentials with clean lines, functional details, and a neutral color palette. With a strong commitment to sustainable fabrics and quality construction, Kin creates wardrobe staples that are built to last.
While very different from Boden's print-heavy aesthetic, Kin shares a core value of quality and effortless style. It's the perfect brand for those who appreciate understated elegance and want to invest in versatile, eco-conscious pieces for a capsule wardrobe. Shop now at kinstore.com
Whistles occupies a space between classic and contemporary, offering polished, modern pieces with a sophisticated edge. Known for their refined blouses, tailored trousers, and elegant dresses, their aesthetic is clean, understated, and timeless. It's smart-casual dressing at its best.
Similar to Boden, Whistles delivers high-quality wardrobe heroes you'll wear again and again. However, Whistles' approach is more minimalist and urban, trading bold prints for sleek silhouettes and luxurious fabrics. Shop now at whistles.com
An American icon with serious Anglo-appeal, Polo Ralph Lauren shares Boden's knack for creating timeless, preppy clothing built on quality. Known for its iconic polo shirts, classic chinos, and sophisticated casual dresses, the brand offers a heritage aesthetic that feels both refined and relaxed.
While at a more premium price point, Polo Ralph Lauren delivers that same dependable, classic style that ages gracefully. It's an excellent choice for those who love Boden's preppy pieces and want to invest in luxury heritage-wear. Shop now at ralphlauren.co.uk
Hailing from Paris, Sézane brings a touch of French girl magic to the effortless, high-quality ethos cherished by Boden shoppers. The brand is known for its romantic blouses, perfectly cut knitwear, and dresses with a subtle vintage flair. Everything is crafted in limited batches with a focus on sustainable production.
Like Boden, Sézane emphasizes beautiful fabrics and timeless pieces you’ll reach for season after season. But where Boden offers British cheer, Sézane provides Parisian chic - effortless, feminine, and slightly bohemian. Shop now at sezane.com
Monsoon is the perfect destination for those who love color and an artisanal, bohemian touch. Known for its global-inspired prints, intricate embellishments, and flowy silhouettes, the brand offers dresses, tops, and accessories that feel beautifully decorative and unique. It's a feast of color, texture, and detail.
While Boden's prints are often preppy or classic British, Monsoon's patterns draw from Eastern art and intricate craftwork. If you love making a statement with your clothes, Monsoon offers a more ornate and eclectic alternative. Shop now at monsoon.co.uk
Reiss delivers modern, sophisticated style with an emphasis on sleek tailoring and luxurious fabrics. Their collections are all about understated elegance, offering perfectly cut blouses, sharp blazers, and versatile dresses that work for any occasion. The aesthetic is polished, contemporary, and confident.
Like Boden, Reiss prioritizes quality and timeless appeal, but they present it with a more refined, upscale minimalism. It's a fantastic brand to explore when you need pieces that effortlessly bridge the gap between smart-casual and formalwear. Shop now at reiss.com
Though based in Korea, Bean Pole is heavily inspired by classic British and American style, making it a unique kindred spirit to Boden. The brand's aesthetic is clean, preppy, and relaxed, with collections featuring sharp shirting, well-made denim, and smart-casual outerwear.
Bean Pole offers a familiar, timeless approach but with a subtle East Asian twist in its fits and styling. It’s a great way to explore classic style through a global lens while staying true to the preppy, put-together look you love. Shop now at beanpole.com
J.Crew is the American master of "prep with a twist." Famed for its colorful Italian cashmere, perfectly tailored blazers, and iconic roll-neck sweaters, the brand excels at creating timeless pieces that feel both classic and modern. It mixes prints and quality fabrics with a fun, approachable energy.
Like Boden, J.Crew isn't afraid of color and believes in making high-quality staples that last forever. While Boden's style is distinctly British, J.Crew offers a classic East Coast American perspective that will feel right at home in any Boden lover's wardrobe. Shop now at jcrew.com
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