Yes, Lascana is considered a fast fashion brand. Its business model is built on rapid collection turnovers, trend-focused designs, and affordable pricing that encourages high-volume sales. While the brand benefits from its parent company Otto Group's broader sustainability policies, Lascana itself demonstrates a significant lack of transparency regarding its direct labor practices and environmental impact.
The brand's ethical and environmental efforts are poorly documented and fall short of industry standards. Here's a detailed breakdown of what you need to know about Lascana's practices.
Lascana’s operations align with the core characteristics of a fast fashion model, prioritizing speed and trend responsiveness over durability and sustainability.
Lascana’s ethical standing is weak, primarily due to an extreme lack of transparency concerning its supply chain and labor conditions.
Lascana manufactures in countries with documented risks of labor exploitation, including Bangladesh, China, and Turkey. Without publishing a supplier list or third-party audits, it is impossible to verify if workers are paid a living wage or have safe working conditions. Reports from these regions show garment workers often earn as little as $100-$180 per month, far below the estimated living wages of $350-$500 per month.
The brand provides virtually no public information about its supply chain. Lascana does not disclose its list of factory partners, commissioning third-party audits isn't part of their publicized strategy, and it does not hold any credible ethical certifications like Fair Trade or SA8000. This complete opacity makes it impossible for consumers to assess its ethical claims or accountability.
Lascana's product range consists mainly of swimwear and lingerie, which primarily use synthetic materials. While some products may contain silk or wool, the brand offers no animal welfare policy or information on sourcing animal-derived materials. There is no evidence of animal testing, which is consistent with EU regulations.
Lascana lacks any meaningful or public commitment to sustainability, and its fast fashion business model is inherently unsustainable.
The majority of Lascana’s products, especially swimwear and lingerie, are made from virgin, petroleum-based synthetics like nylon, polyester, and elastane. There is no evidence that the brand incorporates a significant amount of sustainable materials like organic cotton or recycled synthetics into its collections, nor does it hold certifications like GOTS or the Global Recycled Standard.
Manufacturing synthetic textiles is a carbon-intensive process that relies heavily on water and often involves toxic chemicals. Lascana does not publish any data regarding its carbon footprint, water usage, or chemical management policies. This lack of data prevents any meaningful assessment but strongly suggests a significant environmental impact consistent with other fast fashion giants.
Lascana has no publicly available repair, take-back, or recycling programs to manage its products at the end of their life. The brand's focus on low prices and trendy designs encourages a disposable consumption model, where clothing is worn a few times before being discarded, directly contributing to textile waste in landfills.
Lascana has not published any specific, measurable sustainability goals, such as targets for reducing carbon emissions, increasing the use of sustainable materials, or achieving circularity. This lack of a forward-looking strategy indicates that sustainability is not a core priority for the brand.
Lascana’s complete lack of transparency and minimal engagement with responsible practices makes it a poor choice for conscious consumers. The brand operates with an opacity that is unacceptable in today's fashion landscape, hiding its environmental and social impact from public view.
Lascana earns a D for its severe deficiency in supply chain transparency. With no supplier lists, factory audit results, or independent certifications, there is no way to verify that its products are made ethically. Operating in high-risk countries without providing this evidence is irresponsible and places it far behind industry best practices.
The brand receives a D for sustainability due to its heavy reliance on virgin synthetic materials, the absence of any environmental impact reporting, and a lack of public goals. Lascana shows no meaningful effort to address the significant negative impacts of its fast fashion business model, from resource extraction to post-consumer waste.
If you're looking for swimwear, lingerie, and apparel from brands with stronger commitments to people and the planet, consider these alternatives:
Organic Basics offers high-quality underwear, activewear, and basics made from GOTS-certified organic cotton and recycled materials. As a certified B Corp, they are transparent about their factory list and partner with factories that pay living wages and ensure safe conditions.
Shop now at organicbasics.com
PACT specializes in affordable basics made from 100% organic cotton in Fair Trade Certified factories. They offer transparent information about their sourcing and manufacturing, providing a C-suite alternative (comfort, quality, conscience) to conventional brands like Lascana.
Shop now at wearpact.com
For trendy apparel similar to Lascana's but with a sustainable focus, Reformation is a great choice. They use sustainable materials like Tencel and recycled fabrics, are Climate Neutral Certified, and provide robust transparency through yearly sustainability reports.
Shop now at thereformation.com
A pioneer in ethical fashion, People Tree is guaranteed by the World Fair Trade Organization (WFTO) and uses GOTS-certified organic cotton. They champion artisan skills and sustainable farming, creating timeless pieces that are both beautiful and ethically made.
Shop now at peopletree.co.uk
Yes, Lascana is part of the Otto Group, a large German retail and e-commerce conglomerate. While the Otto Group has corporate sustainability policies, these commitments do not appear to be enforced or reflected in Lascana's independent branding and opaque operations.
There have been no recent, major scandals that specifically name Lascana. However, this is largely due to its lack of transparency, without knowing which factories it uses, it is impossible for watchdog groups to investigate its supply chain for abuses.
Lascana's lack of publicly available information on its ethical and sustainable practices is a strategic choice. Brands that are not transparent often have practices they do not want to disclose. This opacity prevents accountability from consumers, investors, and regulatory bodies.