Fabletics vs. Wantable: Which brand should you buy? [2026]

Fabletics is a subscription-based activewear brand that sells its own trendy, affordable apparel, while Wantable is a personalized styling service that sends you curated boxes of activewear from a variety of higher-end brands. The key distinction lies in Fabletics' focus on budget-friendly, fashion-forward designs versus Wantable's emphasis on premium quality, durability, and a personalized, boutique-like shopping experience.

Let's break down everything you need to know to choose the right activewear service for your needs.

Fabletics: Trendy Activewear on a Budget

Co-founded by Kate Hudson, Fabletics is a direct-to-consumer brand offering stylish and accessibly priced workout clothes through its popular VIP membership model. It targets budget-conscious fitness enthusiasts who want of-the-moment activewear that performs well for daily workouts and seamlessly transitions into athleisure. The brand is known for its bold prints, bright colors, and inclusive approach to fashion and fitness.

• Product mix: Extensive range of leggings, sports bras, tops, outerwear, accessories, and footwear. Collections often feature eye-catching patterns, cutouts, and modern fits that align with current trends.
• Price point: Extremely affordable, especially for VIP members. Leggings typically cost between $25 and $50, with VIP discounts frequently lowering prices to $15-$30 per item.
• Quality: Good for everyday wear and moderate workouts. Uses proprietary performance fabrics like "PowerForm" and "Vapor" for stretch and moisture-wicking. Durability can be inconsistent for high-intensity use over the long haul.
• Fit/Sizing: Highly inclusive, offering sizes from XXS to 3X. Most items run true to size, though for a more relaxed fit in compression styles, some customers choose to size up.
• Shopping Experience: Based around a flexible VIP membership model where you can get a new outfit each month for a recurring credit or choose to skip the month at no charge.

Fabletics is ideal for those who love having a rotating wardrobe of fun, fashionable workout gear and appreciate the deep discounts offered through its membership program.

Shop Fabletics: fabletics.com

Wantable: The Personalized Styling Service

Wantable is not an activewear brand but a personalized styling service that delivers a curated selection of apparel directly to your door. After filling out an in-depth style profile, a personal stylist handpicks items for you from various reputable performance brands. This service is designed for busy individuals who prioritize premium quality, a great fit, and the convenience of having expertly chosen pieces sent to them.

• Product mix: Curated selections of activewear including leggings, tops, sports bras, and outerwear. The items come from a mix of established and emerging brands known for quality.
• Price point: Mid-range to premium, with individual pieces generally costing between $50 and $100. You pay a styling fee which is then credited toward any items you decide to keep.
• Quality: The primary focus is on high-quality materials and durability. Expect premium fabrics like nylon blends and performance-specific textiles designed for longevity and superior performance.
• Fit/Sizing: Sizing is consistent with industry standards. The detailed style quiz and stylist curation process are designed to ensure you receive pieces that fit your body type and preferences perfectly.
• Shopping Experience: The "Style Curator" model provides a boutique discovery experience. Detailed style profiles, expert curation, and excellent customer service create a convenient, tailored shopping journey.

Wantable is perfect for those who are willing to invest more in long-lasting, high-performance gear and value the convenience of a personal stylist.

Shop Wantable: wantable.com

Fabletics vs. Wantable Comparison

Price Comparison

The price difference is the most significant factor between the two. Fabletics is the clear winner for budget shoppers. With VIP member pricing often bringing leggings down to the $20-$30 range, it's one of the most affordable options on the market. Their business model revolves entirely around providing trendy activewear at a low cost.

Wantable operates in a mid-range to premium pricing landscape. Items typically range from $50 to $100, reflecting their commitment to higher quality and performance from the brands they source. While more expensive upfront, the value comes from the curation service and the enhanced durability of the products.

Quality & Materials

Wantable holds the edge in quality and materials. Their model relies on sourcing durable, high-performance pieces from reputable brands. The fabrics are generally thicker, more compressive, and better suited for intense training and long-term wear.

Fabletics' quality is good for its price point. It's suitable for everyday workouts, lounging, and light activities. However, some users note that the vibrant prints may fade over time and the fabric may not withstand years of intense training and frequent washing as well as more premium alternatives.

Style & Aesthetic

This comes down to personal taste. Fabletics is all about being bold, trendy, and fashionable. Expect bright colors, eye-catching animal prints, intricate cutouts, and styles that make a statement both in and out of the gym. Their aesthetic is youthful and energetic.

Wantable's curated selections often lean towards a more sophisticated and minimalist aesthetic. The pieces are versatile, featuring classic cuts, neutral tones, and subtle branding. Their goal is to provide timeless, high-quality items that can be easily integrated into a workout wardrobe.

Fit & Sizing

Both services do a good job with fit, but in different ways. Fabletics is a leader in inclusive sizing, offering an impressive range from XXS up to 3X. Their products are designed to fit a wide variety of body shapes and sizes.

Wantable’s strength is in its personalization. The detailed profile you fill out about your body type, fit preferences, and style helps a stylist choose items specifically for you, which often results in a more tailored and accurate fit right out of the box.

Shopping Experience

The shopping experiences are fundamentally different. Shopping with Fabletics is like having a membership to a single brand. You browse their website, choose your own items, and benefit from recurring discounts as a VIP member. It’s a standard e-commerce experience enhanced by a subscription model.

Shopping with Wantable is a curated service. You are trusting an expert to select pieces for you, creating an element of surprise and discovery. The model is built for convenience, saving you the time and effort of browsing yourself. It's a "try before you buy" model focused on expert styling.

Which One Should You Choose?

The right choice really depends on your priorities for activewear shopping. Both platforms cater to very different needs effectively.

Choose Fabletics if:

• You're on a budget and love a good deal.
• You want to build a large collection of activewear quickly and affordably.
• You love trendy, bold prints and trying out the latest styles.
• You need inclusive sizing options that go up to 3X.

Choose Wantable if:

• You prioritize premium quality and durability in your activewear.
• You prefer timeless, versatile styles over fast-fashion trends.
• You enjoy the convenience of a "personal stylist" and curated options.
• You are willing to invest more per piece for long-lasting, high-performance gear.

Frequently Asked Questions

Is Fabletics or Wantable cheaper?

Fabletics is significantly cheaper. Its VIP membership model offers leggings and outfits at prices often ranging from $15-$50, making it one of the most budget-friendly activewear options available.

Which brand has better quality activewear?

Wantable generally offers superior quality. They curate items from premium brands known for durable, high-performance fabrics that are built to last through intense workouts and numerous washes.

What's the difference in their shopping models?

Fabletics is a direct-to-consumer brand with a VIP membership that provides discounts on its own products. Wantable is a styling service where you receive a curated box of activewear from multiple brands, keep what you love, and send back the rest.

Which company has better sizing options?

Fabletics offers a more inclusive size range, with options from XXS to 3X. Wantable focuses on curating a personalized fit based on your style profile, ensuring what you receive is tailored to your specific measurements and preferences.

How flexible is the Fabletics VIP membership?

The Fabletics VIP membership is very flexible. Members have until the 5th of each month to "Skip the Month" at no charge. If you don't skip, you are charged a fee that becomes a promotional credit to spend at any time.

How does Wantable's styling service work?

You start by taking a detailed style quiz. A stylist then creates a personalized "Edit" of activewear based on your preferences. You receive the box, try everything on at home, keep what you enjoy, and return the rest. A styling fee is charged, but it gets credited toward anything you purchase.

Can I choose my own clothes with Wantable?

While the main service is based on stylist curation, Wantable allows you to browse and request specific items to be included in your box, giving you more control over your selection.

Which service is better for building a workout wardrobe?

If you want to build a large and varied wardrobe of trendy items quickly and affordably, Fabletics is the better option. If you prefer to build a smaller, curated collection of high-quality, long-lasting performance pieces over time, Wantable is the ideal choice.