Fabletics vs. Vuori: Which brand should you buy? [2026]
Fabletics is a subscription-based activewear brand known for its affordable prices, trendy designs, and inclusive sizing, making fashion-forward fitness accessible. In contrast, Vuori is a premium lifestyle brand focused on high-quality materials, sustainable practices, and a minimalist style, positioning its versatile clothing at a higher price point.
Let's compare everything you need to know to choose the right activewear for your lifestyle and budget.
Fabletics: The Trendy, Subscription-Based Activewear Brand
Co-founded by Kate Hudson, Fabletics gained popularity through its VIP membership model that delivers stylish and affordable activewear to the masses. The brand targets consumers who want performance gear that doubles as athleisure, offering vibrant prints and modern designs without a hefty price tag. Fabletics makes it easy to build a versatile workout wardrobe, especially for shoppers who enjoy new monthly releases and exclusive discounts.
- Product mix: A wide array of leggings, sports bras, tops, jackets, and accessories for women, men, and kids. Fabletics is known for its proprietary fabrics like the compressive SculptKnit and versatile PowerForm.
- Price point: Very accessible, especially with a VIP membership. Leggings are often around $30-$50 for members, with sports bras priced at $20-$40. Frequent sales and bundle deals provide additional savings.
- Quality: The quality is solid for the price, utilizing comfortable synthetic blends with good stretch. While great for regular workouts and daily wear, some styles may show wear faster than premium alternatives after repeated, intense use.
- Style & Aesthetic: Bold, trendy, and youthful. Expect vibrant prints, bright color-blocking, and designs that follow a fashion-first approach to activewear.
- Sizing/Fit: Highly inclusive, with sizes typically ranging from XXS to 4X. The fit is generally true to size but can sometimes vary by fabric and style.
- Shopping model: Primarily a subscription service. VIP members get significant discounts and "credits" each month, but you can also purchase items at full price without a membership.
Fabletics is ideal for shoppers looking for affordable, on-trend activewear and who enjoy the convenience and savings of a monthly subscription model.
Shop Fabletics: fabletics.com
Vuori: The Premium, Minimalist Lifestyle Brand

Born from the active culture of coastal California, Vuori creates premium performance apparel that seamlessly transitions from workouts to everyday life. The brand is built on a "new perspective on performance," focusing on superior comfort, durable technical fabrics, and a clean, minimalist aesthetic. Vuori appeals to customers who are willing to invest in high-quality, long-lasting pieces and prioritize sustainability and ethical production.
- Product mix: A curated selection of leggings, joggers, shorts, tops, and outerwear. Vuori is especially famous for its buttery-soft DreamKnit™ fabric used in its popular joggers.
- Price point: Premium, reflecting the higher-quality materials and construction. Leggings range from $90-$120, tops are typically $60-$80, and joggers can be around $98.
- Quality: Exceptional. Vuori uses high-performance technical fabrics, many derived from recycled materials, that are known for durability, moisture-wicking and anti-odor properties, and maintaining their shape and feel over time.
- Style & Aesthetic: Understated, sleek, and timeless. The color palette centers on neutral and earth tones, creating versatile pieces that are easy to style.
- Sizing/Fit: Sizing is consistent and typically runs from XS to XL. Most items offer an athletic but comfortable tailored fit that is highly praised for being flattering without feeling restrictive.
- Sustainability: This is a core part of the brand. Vuori is a certified B Corp and focuses on using recycled fabrics, offsetting its carbon footprint, and ensuring ethical manufacturing practices.
Vuori is the choice for those who value long-lasting quality, refined style, and environmental responsibility in their activewear.
Shop Vuori: vuoriclothing.com
Frequently Asked Questions
Is Fabletics or Vuori cheaper?
Fabletics is significantly cheaper, hands down. Its VIP subscription model allows members to purchase outfits at a fraction of the cost you would pay for individual items at Vuori.
Which quality is better, Fabletics or Vuori?
Vuori has superior quality due to its focus on premium technical fabrics, sustainable materials, and construction designed for long-term durability and performance. Fabletics offers good quality for its price, but Vuori is in a higher tier.
Can you shop at Fabletics without a membership?
Yes, you can purchase Fabletics items without a VIP membership, but you will pay a higher, standard retail price. The membership model is designed to offer the best value.
Which brand is more sustainable?
Vuori is the more sustainable brand. It is a certified B Corporation and heavily focuses on using recycled materials, ethical production, and reducing its environmental impact.
Do Fabletics leggings stay up?
Generally, yes. Fabletics offers different levels of compression in their leggings, and their signature PowerHold and SculptKnit fabrics are designed to stay in place during high-impact workouts.
Is Vuori worth the higher price?
For most customers, yes. If you value exceptional comfort, durability, and a versatile style that you can wear for almost any activity, the investment in a Vuori piece often pays off in long-term satisfaction and use.
Which brand has better sizing?
Fabletics offers a more inclusive size range (XXS-4X), making it accessible to more body types. Vuori offers a more standard range (XS-XL) but is known for its highly consistent and flattering athletic fit.
What is Vuori best known for?
Vuori is most famous for its men's and women's Performance Joggers, made from their incredibly soft and stretchy DreamKnit™ fabric, which perfectly blends comfort and style.
Written by
Spencer Lanoue
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