Fabletics vs. Gymshark: Which brand should you buy? [2026]

Fabletics is built on a subscription model that offers trendy, colorful activewear and inclusive sizing at an affordable price, while Gymshark targets a younger, fitness-focused audience with a sleek, minimalist aesthetic and high-performance fabrics. The main differences are in their business models, with Fabletics providing deep discounts for members and Gymshark offering straightforward pricing for everyone, and their sizing, where Fabletics excels with a range up to 4X.

Let's break down everything you need to know to choose the right activewear brand for your needs.

Fabletics: Trendy, Inclusive & Affordable Activewear

Founded by Kate Hudson in 2013, Fabletics disrupted the activewear market with its subscription-based service. The brand appeals to women who want stylish, versatile workout gear that doesn't break the bank. Its core customer values inclusivity, trendy designs, and the convenience of personalized outfit recommendations delivered monthly.

• Product mix: A wide range of leggings, sports bras, tops, and outerwear. Fabletics is known for bold patterns, vibrant colors, and frequent new collections that keep up with fashion trends.
• Price point: Best pricing is reserved for VIP members. Leggings and outfits are significantly discounted, often with introductory offers like two pairs of leggings for $24. Non-member prices are higher, with leggings typically costing $50-$70.
• Quality: Fabletics uses proprietary fabrics like their compressive PowerHold, which are durable and comfortable for most activities. The quality is solid for the price, though some high-wear items may show signs of use faster than more premium brands.
• Sizing/Fit: Fabletics is a leader in inclusive sizing, offering a range from XXS to 4X. Fit is generally consistent, though some customers note that more compressive styles can run a bit small.
• Rewards program: The VIP Membership is the central feature. For a monthly fee (which becomes a shopping credit), members get up to 50% off retail prices, early access to new launches, and free shipping.
• Return policy: The return policy is flexible, offering 90 days for returns or exchanges. VIP members often receive free return shipping.

Fabletics is the perfect choice for shoppers who want fashionable activewear at a great value, appreciate a wide range of sizes, and enjoy the perks of a subscription membership.

Shop Fabletics: fabletics.com

Gymshark: The Modern Performance & Fitness Community

Started in the U.K. in 2012, Gymshark grew rapidly through savvy social media marketing and collaborations with fitness influencers. The brand is synonymous with a modern, performance-driven aesthetic that appeals to a dedicated community of gym-goers. Their target audience is younger, serious about fitness, and wants gear that looks clean, modern, and enhances their physique.

• Product mix: Leggings, sports bras, shorts, hoodies, and tank tops designed for serious training. Gymshark is famous for its Seamless collections, minimalist designs, and subtle but iconic branding.
• Price point: Gymshark follows a traditional retail model with no subscription. Leggings are typically priced between $40 and $60, making them a mid-range option. Major sales events offer the best opportunities for discounts.
• Quality: The brand is highly regarded for its fabric technology, using durable, sweat-wicking, and comfortable materials. The construction and textiles are built to withstand intense workouts, making the quality a key selling point.
• Sizing/Fit: Sizing generally runs from XS to XL, with some newer collections extending to larger sizes. The fit is famously form-fitting and compressive, designed to be flattering and stay in place during movement. Most items are considered true to size.
• Sales: Gymshark holds a few major sales each year, such as their Black Friday and summer sales, which are highly anticipated and offer significant discounts.
• Return policy: Gymshark offers straightforward returns, typically with a 30-day window for most items.

Gymshark excels for those who prioritize a sleek aesthetic and high-performance materials built for the gym, backed by a strong global fitness community.

Shop Gymshark: gymshark.com

Fabletics vs. Gymshark Comparison

Price Comparison

The biggest difference here is the business model. Fabletics is almost always the cheaper option if you are a VIP member. Initial offers and monthly member credits provide exceptional value, with high-quality leggings often available for under $30. Without a membership, however, its prices become comparable to, or even higher than, Gymshark.

Gymshark offers transparent, consistent pricing. While their full-price items are generally more expensive than Fabletics' member prices, their major sales offer deep discounts that can bring costs down significantly. Shoppers who dislike subscriptions will prefer Gymshark's approach.

Quality & Materials

Both brands offer quality activewear, but for different purposes. Fabletics' fabrics like PowerHold and Motion365 are great for all-around use, comfortable for yoga, errands, and moderate workouts. They hold up well but may not feel as technical as Gymshark's offerings.

Gymshark invests heavily in fabric innovation. Its Seamless, Flex, and Energy+ materials are engineered for optimal performance during high-intensity training, offering excellent durability, stretch, and sweat-wicking properties. For serious athletes, Gymshark often has an edge in material performance.

Style & Aesthetic

Fabletics leans into trendy, fashion-forward designs. You'll find a wide variety of bright colors, bold prints, and unique silhouettes that can easily transition from the gym to everyday life. Their aesthetic is fun, versatile, and approachable for a broad audience.

Gymshark champions a sleek, minimalist, and athletic look. Their color palettes are typically more subdued, with monochrome colors and streamlined cuts dominating their collections. The focus is on a clean, body-contouring fit that highlights a muscular physique, which is very popular within the fitness community.

Fit & Sizing

This is a major win for Fabletics. With a size range from XXS to 4X, it caters to a much broader range of body types. The brand is built on a foundation of body positivity and inclusivity, making it a go-to for shoppers who have trouble finding their size elsewhere.

Gymshark’s standard sizing is XS to XL. While they have been expanding into larger sizes in some collections, their range remains less comprehensive than Fabletics. Their fit is typically compressive and snug, so shoppers on the cusp of a size may want to size up if they prefer a less constricting feel.

Which One Should You Choose?

The right choice really depends on what you're looking for in your activewear. Both brands deliver great products but are designed for different customer preferences.

Choose Fabletics if:

• You're on a budget and love getting a good deal through a membership program.
• Inclusive sizing is important to you, their XXS to 4X range is a key benefit.
• You love fun, trendy styles with bold patterns and bright colors.
• You want versatile activewear that works for both workouts and casual daily activities.

Choose Gymshark if:

• You prefer a sleek, minimalist style with a clean, athletic aesthetic.
• High-performance fabrics designed for intense training are your top priority.
• You want to feel connected to a global fitness community and brand.
• You prefer straightforward pricing and avoid subscription models.

Frequently Asked Questions

Is Fabletics or Gymshark cheaper?

With a VIP membership, Fabletics is significantly cheaper than Gymshark's regular prices. However, if you shop Gymshark during one of their big sales, the prices can become very competitive.

Which has better quality leggings?

This depends on your needs. For high-intensity, demanding workouts, many users find Gymshark’s technical fabrics to be slightly more durable and higher-performing. For everyday wear, yoga, and moderate exercise, Fabletics offers excellent quality for its price point.

Which brand is more inclusive with its sizing?

Fabletics is the clear winner here, offering sizes from XXS to 4X. Gymshark primarily offers XS to XL, though they are starting to expand their sizes in certain collections.

Do I have to buy from Fabletics every month with a membership?

No. Fabletics members have the option to "Skip the Month" between the 1st and 5th of each month to avoid being charged the monthly credit. If you don't skip, you are charged, and that charge becomes a shopping credit you can use at any time.

Are Gymshark leggings see-through?

For the most part, Gymshark leggings are not see-through and are squat-proof, especially in their darker colors. However, as with any brand, choosing the right size is essential to ensure full coverage during deep stretches.

Which is better for high-intensity workouts?

Gymshark is generally preferred for high-intensity workouts due to its focus on sweat-wicking, durable, and compressive performance fabrics designed specifically for rigorous training.

Can I shop at Fabletics without the VIP membership?

Yes, you can purchase Fabletics items at their standard retail price without a membership. However, the prices are considerably higher than the discounted VIP member prices.

Why is Gymshark so popular?

Gymshark built its popularity through strong social media marketing, partnerships with major fitness influencers, and building a loyal community. Their sleek aesthetic and high-quality performance wear have made them a go-to brand for a generation of fitness enthusiasts.