Fabletics vs. Athleta: Which brand should you buy? [2026]
Fabletics offers trendy, fashion-forward activewear at an affordable price, primarily through a subscription model that keeps its designs fresh and exciting. In contrast, Athleta operates as a premium performance brand with a strong focus on sustainability, high-quality materials, and versatile pieces designed to last.
Let's break down everything you need to know to choose the right activewear for your needs and budget.
Fabletics: The Trendy & Affordable Activewear Subscription
Launched in 2013, Fabletics burst onto the activewear scene with its unique VIP subscription model, offering stylish and on-trend designs at a very accessible price point. The brand targets shoppers who love bright colors, bold prints, and keeping up with the latest athleisure trends without a big financial commitment.
- Product mix: A wide array of leggings, sports bras, tops, jackets, and accessories. The brand is known for its signature compression fabrics like PowerHold, designed for high-impact activities, and Motion365 for a versatile, comfortable feel.
- Price point: Highly affordable, especially for VIP members. Leggings typically cost $25-$50, with sports bras and tops falling in the $15-$40 range. Membership unlocks the best deals, often including "2 for $24" leggings for new members.
- Sizing/Fit: Fabletics is very inclusive, with sizes from XXS to 4X. The fit is generally true to size, but some of their higher-compression styles can feel quite snug, so it's a good idea to consult the size guide.
- Quality: Good for its price. The fabrics are comfortable and supportive for most activities, though some customers note that durability and color retention can vary with frequent, intense use and washing compared to premium brands.
- Rewards program: The subscription is the core of their model. Members pay a monthly fee (which becomes store credit) to access deep discounts, exclusive collections, and personalized picks.
- Return policy: You have 45 days to return items for an exchange or store credit.
Fabletics is ideal for the fashion-conscious fitness enthusiast who wants to refresh their workout wardrobe often with new trends at a budget-friendly price.
Shop Fabletics: fabletics.com
Athleta: The Premium & Sustainable Performance Brand
As part of Gap Inc., Athleta has carved out a niche as a premium activewear brand dedicated to quality, sustainability, and empowering women. It’s a certified B Corporation, meaning it meets high standards of environmental performance and social responsibility. Athleta appeals to customers seeking durable, high-performance pieces that seamlessly blend into their everyday wardrobes.
- Product mix: Performance-driven leggings, bras, tops, swim, and outerwear designed for a range of activities from yoga to running. Many pieces are created to be versatile enough to wear from the studio to the street.
- Price point: A premium investment. Leggings generally range from $80-$130, while tops cost between $40-$80. The price reflects the higher-quality materials, durable construction, and sustainable practices.
- Sizing/Fit: Athleta offers sizes from XXS to 3X and is known for its consistent and reliable fit. Their designs focus on comfort and a flattering silhouette without restricting movement, making them a trusted choice for performance.
- Quality: Excellent. Athleta uses high-quality, often eco-friendly materials like recycled polyester and nylon with features like UPF sun protection. The construction is top-notch, with reinforced seams made to withstand years of use.
- Sustainability: This is a core part of its identity. As a B Corp, the brand is committed to responsible manufacturing, water-saving techniques, and using recycled materials in a large portion of its products.
- Return policy: A generous 60-day return policy, with free shipping on returns, allowing you to thoroughly test pieces.
Athleta is perfect for those who are willing to invest a bit more for superior durability, sustainable production, and a more functional and modern design.
Shop Athleta: athleta.com
Fabletics vs. Athleta Comparison
Price Comparison
There's a clear difference here. Fabletics is built on affordability. With its VIP membership, you can regularly get two-piece outfits for the price of a single pair of leggings from many premium brands. It's designed for shoppers who want variety and trendy looks without the high cost.
Athleta positions itself in the premium market. Their pieces cost significantly more, justified by superior materials, technical features, and a commitment to ethical practices. While they hold sales, regular prices place them in a higher price range, attracting discerning customers who view their activewear as a long-term investment.
Quality & Materials
Athleta generally comes out on top here. The brand invests heavily in eco-friendly, high-tech materials like their Powervita™ fabric, which feels buttery soft yet durable. Seams are reinforced, and Athleta's materials retain their shape well after many washes and tough workouts.
Fabletics' quality is good, especially considering its price, but does not quite match Athleta's. Fabrics might experience pilling or fading over time with repeated washing. This fabric is softer and suitable for lighter workouts compared to the rigorous demands of high-intensity training.
Product Selection & Style
If you love staying on top of fashion trends, Fabletics is your brand. They release monthly collections often full of bold prints, bright colors, and vibrant modern designs. These pieces are fun and trendy but may feel outdated faster as trends change.
Athleta has a more timeless aesthetic. Their color palette is mostly neutral and earthy tones, and the designs are sleek and minimalist, making their items versatile for everyday outfits. These pieces transition seamlessly from the gym to casual outings.
Fit & Sizing
Both brands champion inclusivity and offer extended sizing options.
Fabletics runs sizes from XXS to 4X. Their online "fit power" tool helps shoppers find the perfect fit. High-compression leggings and sports bras tend to feel snug but are generally true to size.
Athleta offers sizes from XXS to 3X and is praised for its precise fit. Their items are designed with performance in mind, ensuring great support during rigorous activities.
Sustainability & Ethics
Athleta is the leader here with its B Corp certification, proving their commitment to social responsibility and environmental standards. They support female empowerment and ethical production practices.
Fabletics has begun incorporating more sustainable materials, using recycled materials in some of its pieces, but the focus remains on affordability and fast fashion.
Which One Should You Choose?
The right choice depends on your shopping priorities. Both brands offer excellent products, but in different ways.
Choose Fabletics if:
- You're shopping on a budget and love getting a good deal on outfits.
- You love trendy designs in bright, vibrant colors.
- You want to keep your wardrobe updated with seasonal collections.
- You don't need the highest-end quality but want practical, good quality pieces.
Choose Athleta if:
- Sustainability and ethics are important to your purchasing decisions.
- You're willing to invest in higher quality activewear that lasts several seasons.
- Sleek, minimalist style is your preference.
- Performance and precision fit are key for your sports and workout activities.
Frequently Asked Questions
Is Fabletics or Athleta cheaper?
Fabletics is significantly cheaper. Its subscription model and frequent offers mean prices are hard to beat, providing great deals on leggings and sports bras compared to Athleta.
Which is better quality, Athleta or Fabletics?
Athleta offers superior materials and construction, designed for long-term wear and performance. Their clothing is crafted with high-quality fabrics and durable features, making it a long-lasting investment compared to Fabletics.
Which brand is better for running?
Athleta is generally the better option for running, thanks to its high-performance, no-slip gear. Their leggings are designed to stay in place and provide excellent support during intense workouts.
Is the Fabletics membership worth it?
If you buy activewear frequently and enjoy getting trendy styles, the VIP membership is worth it for the exclusive discounts and monthly outfits. Just remember to skip a month if you don't need new items to avoid charges.
Do both brands have inclusive sizing?
Yes, both Fabletics and Athleta offer inclusive sizing options. Fabletics offers sizes from XXS to 4X, while Athleta runs from XXS to 3X.
What is Athleta known for?
Athleta is renowned for its sustainability, with its B Corp status and commitment to eco-friendly products. Their minimalist and versatile designs blend seamlessly from fitness to everyday style.
Can you shop at Fabletics without a membership?
Yes, you can shop at Fabletics without a membership, but you will pay full price, which can be almost double what VIP members pay.
Which return policy is better?
While both brands offer generous return policies, Athleta has a slightly longer return window at 60 days with free shipping on returns, compared to Fabletics' 45-day policy.
