Yes, La Perla does have sales, but they are infrequent compared to many other brands. True to its luxury positioning, promotions are typically limited and happen during specific end-of-season periods or major holidays like Black Friday, with discounts often ranging from 10% to 30% off.
Your best bet for finding a deal is to keep a close eye on the official "Sale" section of their website and sign up for their email newsletter for early announcements. Shop now at laperla.com.
The most predictable time to find La Perla on sale is during their end-of-season clearances. These typically happen in the winter (January-February) and summer (June-July). You can also expect modest sales, often 10-30% off select items, around major shopping holidays like Black Friday, Cyber Monday, and Christmas.
The "Sale" section on the official La Perla website is your year-round resource for discounts. This is where you'll find marked-down items from past seasons, discontinued styles, and other overstock. It's updated periodically, so checking it regularly is a good strategy.
While La Perla doesn't advertise a standard welcome discount, subscribing to their email newsletter is highly recommended. Subscribers are sometimes sent exclusive promo codes for 10-15% off a purchase or receive early access to upcoming sales before the general public.
Around holidays like Valentine's Day or Christmas, La Perla will occasionally offer special gift sets or pre-selected bundles at a better value than buying the items separately. Now and then, they may also run a "gift with purchase" promotion where you receive a small accessory or sample with a qualifying order.
For more significant savings, La Perla outlet locations are your best option, offering discounts of 30-50% off year-round. The brand also occasionally participates in private or sample sales, though these are often by invitation only or through luxury-focused partners.
Your first stop should always be the official La Perla website. Look for a "Sale" or "Clearance" link in the main navigation menu. During major sale events, promotional banners on the homepage will direct you to the deals.
Signing up for the La Perla newsletter is one of the smartest ways to stay informed. Subscribers get direct notifications about sales, early access opportunities, and sometimes exclusive discount codes that aren't advertised elsewhere.
Retailers like Neiman Marcus, Saks Fifth Avenue, and Harrods that carry La Perla often include the brand in their own seasonal sales. If you have a favorite luxury department store, check their clearance events for La Perla items at a reduced price.
If you live near a La Perla outlet, it's the most reliable place to find significant discounts year-round. These stores are filled with past-season merchandise that is heavily marked down compared to mainline boutiques.
Follow La Perla's official accounts, especially Instagram (@laperlalingerie), for sales announcements. The brand may use social media to announce flash sales or share reminders about ongoing clearances. Turn on post notifications so you don't miss an update.
The best and most predictable markdowns happen in January-February and June-July. If you have your eye on a specific piece from the current season's collection, timing your purchase for the end of that season could lead to major savings.
Always subscribe to the email list before making a purchase. You might receive a first-time purchase offer or, at the very least, you’ll be the first to know when the next sale drops, giving you a head start on the best styles and sizes.
Because La Perla sales are rare, popular sizes and iconic styles sell out quickly once they're marked down. If you see something you love in your size, don't wait too long to purchase it, as it likely won't be there for long.