Does Assouline Have Sales? Everything You Need To Know

Discover when Assouline's rare sales happen. Learn how to score deals on their luxury books during key shopping events like Black Friday.
Written by: 
Ash Read
Last updated: 

Yes, Assouline has sales, but they are relatively rare and tend to be timed around specific seasonal events. You won't find a year-round clearance rack, but with a bit of planning, you can definitely score a deal on their coveted luxury books. The best times to look for discounts are during major shopping holidays like Black Friday and occasionally at the end of a season.

Your best bet for staying in the know is to sign up for their email newsletter, which often provides early access to promotions and exclusive codes. Shop now at assouline.com

Types of Assouline Sales & Promotions

Annual & Seasonal Sales

Assouline's most significant discounts appear during major shopping events. Keep an eye out for these key periods:

  • Black Friday & Cyber Monday: This late-November sale is often the best of the year, typically offering 10-20% off select titles or even sitewide. In past years, discounts have gone as high as 30%.
  • End-of-Season Sales: Look for clearances in late winter and late summer, where you can find discounts of up to 25% on older or overstocked titles.

Holiday Promotions

Around gifting holidays, Assouline frequently runs special offers. This might include 10-15% off curated gift sets for Valentine's Day or Mother's Day, or holiday-themed promotions in December featuring free shipping or a gift with purchase.

Website Sales & First-Time Offers

While not a constant fixture, Assouline does maintain a dedicated sale section on their website. It's worth checking periodically, especially after a major season or holiday.

  • Official Sale Section: You can find marked-down books and gift sets on their official Sale Page. This section is updated periodically, so check back for new additions.
  • Newsletter Sign-Up: New customers can typically get 10% off their first order just by signing up for the official Assouline newsletter.

Partner & Sample Sales

Assouline occasionally partners with luxury flash sale websites. These events offer deep discounts on a limited selection of titles for a short period. Look out for them on sites like Gilt or Rue La La.

Where to Find Assouline Sales

The Official Assouline Website

Your first stop should always be the official source. Banners on the homepage will announce any current promotions, and the dedicated Sale Section houses any ongoing markdowns. Don't forget to grab the 10% welcome discount by signing up for their emails!

Email Newsletter

The Assouline newsletter is arguably the best tool for a deal-hunter. Subscribers are the first to know about upcoming sales, sometimes get early access, and occasionally receive exclusive promo codes not available to the general public.

Social Media

Follow Assouline on Instagram (@assouline) and Facebook. The brand announces their major sales here and sometimes posts about flash deals or limited-time offers in their stories.

Luxury Department Stores & Retail Partners

Don't forget to check major retailers that stock Assouline. Stores like Bergdorf Goodman, Saks Fifth Avenue, and Neiman Marcus include the brand in their own sitewide sales and promotions, which can result in a surprise discount on a book you've been eyeing.

Flash Sale Sites

Keep brands like Gilt, Rue La La, and 260 Sample Sale on your radar. While not constant, they periodically host Assouline sample sales that feature excellent prices on a curated selection of titles.

Tips for Maximizing Your Savings at Assouline

Time Your Purchase Strategically

Patience pays off. If the book you want isn't a brand-new release, waiting for a major holiday like Black Friday or an end-of-season sale is the most reliable way to get a discount. New titles rarely go on sale in their first few months.

Always Sign Up for the Newsletter

Even if you plan to unsubscribe later, joining the email list for the instant 10% off on your first purchase is a smart and easy way to save. You'll also get a feel for their promotion schedule.

Check Third-Party Retailers During Sale Season

Sometimes the best deal isn't from Assouline directly. When a major department store runs a 20% off friends-and-family event, that discount often applies to the Assouline books they carry in stock.

Consider Bundles and Gift Sets

Assouline's themed collections and gift sets often have a slightly lower price than buying the books individually. If you're interested in multiple titles from a series, see if a bundle is available.

What You Should Know About Assouline Sales

Before you shop, keep a few things in mind to manage your expectations and avoid disappointment:

  • Discounts are Modest: Don't expect 50-70% off. A good sale for Assouline is typically in the 15-25% range.
  • New Releases Are Excluded: The latest, must-have coffee table books are almost always excluded from sales and promotions.
  • "Final Sale" is Common: Many discounted items are marked as final sale, which means they cannot be returned or exchanged. Be sure of your purchase before buying from the sale section.
  • Beware Unauthorized Sellers: Stick to the official Assouline website or reputable, well-known retailers to ensure you're getting an authentic product.

While Assouline sales require some patience and strategy, they are definitely achievable. By marking your calendar for key holidays and staying updated through their newsletter, you can add a stunning piece of culture to your home without paying full price.