If you're a fan of contemporary streetwear, you're probably familiar with Publish. The brand is a go-to for its unique blend of sleek, minimalist aesthetics and edgy urban style, offering a mix of oversized hoodies, graphic tees, and perfect-fit joggers that feel both modern and effortless.
For those who love Publish’s clean lines and high-quality, fashion-forward basics but are looking to refresh their wardrobe, we’ve found 19 amazing brands that deliver a similar vibe. From elevated staples to bold statement pieces, here are some new shops to check out for your modern streetwear rotation.
Fear of God Essentials serves up elevated streetwear staples like oversized hoodies, joggers, and tees that feel incredibly luxe. With prices from $40 to $150, it nails that minimalist, high-quality vibe. While Publish leans toward a sleek, pared-back feel, Essentials emphasizes a slightly more relaxed, oversized silhouette with a premium edge. Both brands prioritize comfort and versatility, but Essentials gives you a more luxurious fabric feel.
Shop now at fearofgod.com
A true Japanese streetwear icon, BAPE is famous for its bold graphics, camo prints, and statement-making shark hoodies. Prices are higher, with tees and hoodies often falling in the $100-$300 range. Unlike Publish’s subtle minimalism, BAPE is for those who want streetwear that gets noticed. If you love the urban aesthetic but are craving loud, eye-catching designs, BAPE is your brand for collectible, flashy pieces.
Shop now at bape.com
Stüssy is a legendary label that perfectly captures the laid-back, surf-inspired style of Southern California streetwear. Here you'll find graphic tees, relaxed-fit hoodies, and casual jackets, typically priced from $40 to $200. While Publish keeps things clean and modern, Stüssy leans more into bold logos and graphic prints, but both brands are masters at blurring the lines between casual comfort and street credibility.
Shop now at stussy.com
Nike Sportswear is a must for any streetwear wardrobe, offering everything from tech-fleece joggers and classic hoodies to iconic sneakers. With prices ranging from $30-$200, it’s an accessible choice for versatile pieces. While Publish is all about elevated fashion basics, Nike provides a broader collection of athletic-inspired gear that channels a sporty, modern aesthetic perfect for everyday wear.
Shop now at nike.com
Founded by Ronnie Fieg, Kith blends high-end luxury with streetwear in a way few other brands can. Known for its hyped collaborations and premium takes on staples like hoodies, sneakers, and jackets, its prices generally run from $50 to $300. Kith offers a more exclusive, luxe feel than Publish thanks to its limited-edition drops and premium fabrics. If you love polished streetwear and the thrill of the hunt, Kith is right up your alley.
Shop now at kith.com
Zanerobe is an Australian brand specializing in modern streetwear with a focus on innovative fits, especially their famous joggers and Sureshot pants. In the same $50-$150 price range as Publish, their aesthetic is minimal yet edgy. Where Publish nails sleek simplicity, Zanerobe loves to experiment with unique cuts and silhouettes, making it a great choice for fashion-forward guys looking for something a little different.
Shop now at zanerobe.com
Carhartt WIP (Work In Progress) cleverly reimagines classic workwear for the modern streetwear scene. You'll find rugged yet stylish jackets, durable pants, and simple tees ($50-$200) that feel both functional and cool. Instead of Publish's sleek minimalism, WIP's vibe is more utilitarian and tough, founded on durable craftsmanship. It’s perfect for anyone who values style that’s built to last.
Shop now at carhartt-wip.com
Based in Amsterdam, Daily Paper infuses contemporary streetwear with African-inspired prints and bold graphics. Their pieces range from $70-$250 and stand out for their rich cultural storytelling. While Publish sticks to a more subdued color palette, Daily Paper offers a vibrant, eclectic style. It’s an awesome alternative for those who want their streetwear to make a unique and meaningful statement.
Shop now at dailypaperclothing.com
Patta is another Amsterdam-based powerhouse known for its skate-inspired aesthetic and sought-after sneaker collabs. Their collections ($50-$200) often feature sleek, minimal tracksuits and graphic tees with bold but refined branding. Compared to Publish, Patta has a slightly more prominent vintage skate vibe, but it shares that core focus on high-quality basics ready for the street.
Shop now at pattastore.com
Born from San Francisco's skate scene, HUF creates streetwear essentials like graphic tees, hoodies, and iconic "Plantlife" socks that are casual, youthful, and a little rebellious. With most items priced between $30 and $120, it's an accessible option for adding some skate-centric edge to your look. If Publish represents polished street style, HUF is its slightly grittier, rebellious cousin.
Shop now at hufworldwide.com
Off-White is the definition of luxury streetwear, known for its iconic diagonal stripes, bold branding, and Virgil Abloh’s high-concept designs. Of course, this comes with a much higher price tag ($200 to $1,000+). While it's more of a splurge, it shares Publish's innovative approach to urban fashion. If you're looking to invest in a major statement piece, Off-White delivers streetwear as art.
Shop now at off---white.com
This ongoing collaboration fuses Puma's athletic DNA with Rhude's distinct modern luxury. The collections offer stylish sneakers, hoodies, and joggers (around $60-$200) that effortlessly balance sport and street. Compared to Publish’s versatile basics, this collab brings a more sneaker-centric focus and bolder graphics. It's a great choice for sneakerheads who appreciate cohesive, fashion-forward tracksuits.
Shop now at us.puma.com
As a classic California streetwear brand, The Hundreds is heavily influenced by skate and pop culture. Their graphic tees and hoodies ($40-$150) are known for their playful, often comic-inspired designs. If you like Publish’s quality streetwear but want something less minimal and more expressive, The Hundreds delivers a fun, vibrant, and nostalgic alternative.
Shop now at thehundreds.com
Aimé Leon Dore is all about elevated streetwear with a sophisticated, preppy twist. Think refined hoodies, perfectly cut tracksuits, and cool accessories ($80-$300) that channel a vintage New York City vibe. While Publish’s style is more modern and minimal, ALD is for those who appreciate timeless sportswear with a nostalgic and luxe edge - it's classic, cool, and incredibly well-made.
Shop now at aimeleondore.com
Known for its iconic logo and retro tracksuits, Kappa brings a nostalgic, sporty vibe to streetwear. With most pieces priced between $30-$100, it's a super accessible way to tap into the vintage athletic trend. Compared to Publish's subdued aesthetic, Kappa is all about bold branding and '90s color-blocking, perfect for a throwback weekend look.
Shop now at kappa.com
Nike's ACG line offers rugged, outdoor-inspired streetwear built for adventure. Its technical jackets, functional cargo pants, and trail-ready sneakers ($60-$250) are perfect for urban explorers who need style that performs. While Publish provides fashion-focused basics, ACG’s standout is its use of technical fabrics and "gorpcore" aesthetic. It's built for those who want gear that’s both stylish and practical for any environment.
Shop now at nike.com/acg
This UK-based brand delivers premium streetwear with a sleek, contemporary feel. Their collections of oversized hoodies, distressed denim, and logo tees ($100-$300) are made with high-quality fabrics and refined silhouettes. Like Publish, Represent has a minimal aesthetic, but it leans more into a luxury, almost rock-inspired vibe with a focus on perfectly draped fits.
Shop now at representclo.com
Hype is all about bold prints, loud graphics, and in-your-face branding. This UK brand offers streetwear priced from $30-$150 that is youthful, vibrant, and not afraid to make a statement. While Publish masters the art of subdued cool, Hype turns up the volume. If you're looking for streetwear that expresses a rebellious, carefree attitude, Hype is the brand for you.
Shop now at uk.justhype.com
Founded by pro skater Paul Rodriguez, Primitive offers authentic skatewear with a gritty, youthful edge. Find graphic tees, sturdy hoodies, and skate decks with prices similar to Publish ($40-$150). Primitive’s style is heavily influenced by skate and punk culture, featuring bold graphics and distressed details. It’s perfect for anyone who wants authentic, skate-ready streetwear.
Shop now at primitive.co
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