Style Guide

20 Brands Like Pomelo for Trendy, Affordable Fashion

Ash Read·December 6, 2025·6 min read

If your closet is full of cute, on-trend pieces that didn't break the bank, you’re probably already familiar with Pomelo. The brand is a go-to for modern, youthful styles that feel current and fresh, offering everything from everyday basics to fun party dresses at super accessible prices.

For those who love Pomelo’s blend of playful trends and affordable pricing, there are plenty of other brands with a similar vibe. Here are 20 stores like Pomelo perfect for your next wardrobe refresh.

1. Shein

Shein

Shein is a global fashion giant known for its almost unlimited selection of trendy pieces at jaw-droppingly low prices, often under $30. It's the place to go when you want to try a new trend without committing too much money. While Pomelo offers a more curated, consistent style, Shein is all about massive variety and super-fast trend turnover, making it a playground for experimental shoppers.

Shop Shein Now

2. Zara

Zara

Zara offers runway-inspired fashion with a more polished and elevated feel, perfect for building a chic wardrobe on a budget. Prices range from about $20 for basics to over $150 for statement outerwear. Compared to Pomelo's youthful and playful aesthetic, Zara provides a slightly more sophisticated and structured approach to trends, making it an excellent choice for workwear or more refined casual looks.

Shop Zara Now

3. H&M

H&M is a trusted source for affordable fashion, balancing on-trend pieces with timeless basics that typically cost between $10 and $60. They have a strong focus on everyday wear and increasingly on sustainable materials, offering something for everyone. Like Pomelo, H&M is great for trend-conscious shoppers looking for stylish, easy-to-wear options that can be mixed and matched effortlessly.

Shop Hm Now

4. Boohoo

Boohoo

Specializing in fast, fearless fashion, Boohoo is your destination for party-ready outfits and bold streetwear, with most items priced under $40. Their collections are constantly being updated with the latest micro-trends, making it perfect for anyone who loves to keep their style fresh. While Pomelo maintains a chic, modern vibe, Boohoo dials up the edge with more daring and youthful looks for a night out.

Shop Boohoo Now

5. PrettyLittleThing

PrettyLittleThing

PrettyLittleThing serves up trendy, celeb-inspired fashion with an emphasis on bold prints and figure-hugging silhouettes, usually priced between $15 and $50. It’s the ultimate shop for statement looks that are guaranteed to turn heads. Similar to Pomelo in its trend-driven approach, PrettyLittleThing has a distinctly sexier and more daring style, focusing on body-conscious fits and vibrant designs.

Shop Prettylittlething Now

6. Nasty Gal

Nasty Gal

With its roots in vintage-inspired rebel style, Nasty Gal offers edgy and unique fashion for those who aren't afraid to stand out, with prices from $30 up to $150. Known for its cool graphic tees, faux leather pieces, and standout occasionwear, it’s a go-to for building a unique wardrobe. Nasty Gal shares Pomelo’s trend-focused mindset but injects a much more rebellious and rock-and-roll vibe into its clothing.

Shop Nastygal Now

7. Missguided

Missguided

Missguided delivers affordable, celebrity-inspired fashion with new drops landing every week, keeping you ahead of the curve. With prices generally between $20 and $80, you can find everything from casual essentials to party dresses. Like Pomelo, Missguided allows you to tap into current trends without overspending, offering a wide array of styles for the fashion-forward shopper.

Shop Missguided Now

8. Cider

Cider

As a mood-based fashion brand, Cider offers trendy and playful pieces typically under $50. The brand curates its collections around different "moods" like "Feeling K-Pop" or "Feeling Elegant," making shopping a fun and intuitive experience. Cider shares Pomelo's focus on youthful, affordable style but with a distinctly whimsical and colorful aesthetic that’s perfect for expressing your personality.

Shop Shopcider Now

9. Bershka

Bershka

Bershka channels a youthful, urban energy with its street-inspired fashion, priced mainly between $20 and $70. It’s the spot for on-trend denim, bold graphic prints, and casual essentials with an edgy twist. While Pomelo leans a bit more chic and polished, Bershka fully embraces streetwear and Gen Z aesthetics, offering a cool, laid-back vibe.

Shop Bershka Now

10. Mango

Mango

Mango adds a touch of sophistication to trendy silhouettes, featuring chic and versatile pieces perfect for both office and weekend wear, with prices from $30 to $150. It’s like Pomelo’s more mature older sister. Mango seamlessly blends classic style with modern trends, offering timeless staples that still feel incredibly current and elevated.

Shop Shop.mango Now

11. Stradivarius

Stradivarius

Stradivarius offers feminine, easy-to-wear fashion with a romantic edge, costing between $20 and $60. Expect to find dreamy floral prints, flowy blouses, and perfect-fitting jeans that feel both trendy and effortless. While it shares a similar price point and target audience with Pomelo, Stradivarius leans more into soft, boho-inspired details and a laid-back European sensibility.

Shop Stradivarius Now

12. Fashion Nova

Fashion Nova

Famous for its curve-hugging designs and ultra-fast trend adoption, Fashion Nova offers sexy, statement pieces from about $20 to $70. From club-ready dresses to casual essentials, their styles are designed to make you feel confident and seen. Like Pomelo, it keeps up with rapidly changing trends, but with a strong emphasis on body-conscious silhouettes and daring looks.

Shop Fashionnova Now

13. Lulus

Lulus is your go-to for affordable and stylish dresses for every occasion, with most items priced between $30 and $100. Whether you need a look for a wedding, a date night, or just a cute everyday outfit, their collection of feminine and romantic styles has you covered. Compared to Pomelo's more casual edge, Lulus excels at polished, occasion-ready pieces that look way more expensive than they are.

Shop Lulus Now

14. Monki

Monki

Monki brings a dose of fun to fashion with its playful, quirky, and Scandi-cool designs, mostly in the $20-$70 range. Known for its bold colors, unique prints, and comfortable, slightly oversized fits, the brand champions individuality and sustainable materials. Monki shares Pomelo’s youthful spirit but marches to the beat of its own drum with a more eclectic and art-school-inspired aesthetic.

Shop Monki Now

15. OXXO

OXXO is a trendy and budget-friendly brand offering vibrant, youthful fashion with most pieces priced under $50. You can find everything from casual staples like graphic tees and denim to fun dresses and statement accessories. Similar to Pomelo, OXXO delivers stylish, accessible fashion perfect for young shoppers who want to build a trendy wardrobe without overspending.

Shop Oxxostore Now

16. Zaful

ZAFUL

Zaful is great for affordable, on-trend clothing, especially known for its extensive swimwear collection and festival-ready styles, with prices typically between $15 and $50. If you’re looking for bold bikini sets or daring tops and bottoms, this is the place to check. It shares Pomelo's focus on budget-friendly trends but dials up the vacation and party vibes.

Shop Zaful Now

17. Nly Fashion

Hailing from Scandinavia, Nly Fashion provides trendy and Insta-worthy clothes for young women, with a focus on partywear and everyday glam for under $50. The brand is known for vibrant colors, playful prints, and confidence-boosting fits. Like Pomelo, it caters to a trend-loving crowd but often leans into more playful and daring designs perfect for a night out.

Shop Nlyfashion Now

18. Tobi

Tobi

Tobi is an online boutique that offers fashion-forward pieces with a flirty, West Coast vibe, priced primarily from $30 to $80. It's a great destination for unique dresses, cute bodysuits, and rompers that feel a bit more special than high-street finds. Tobi offers styles similar to Pomelo but often with a more curated, boutique feel, making it perfect for finding that standout piece for a special occasion.

Shop Tobi Now

19. Romwe

ROMWE

Romwe is another player in the ultra-affordable fashion space, offering a huge selection of trendy clothing and accessories, often for under $30. Its styles are bold, playful, and directly targeted at the Gen Z shopper who loves experimenting with different aesthetics, from e-girl to cottagecore. In terms of price and rapid trend cycles, Romwe is very similar to Pomelo, but with an even bigger emphasis on niche styles and micro-trends.

Shop Romwe Now

20. ASOS

ASOS

ASOS is like a digital department store for fashion lovers, carrying thousands of items from over 850 brands, plus its own amazing in-house labels. You can find everything from casual basics to formal wear across a huge range of price points, all aimed at a young, trend-conscious audience. It’s got Pomelo's trendiness but on a much, much larger scale, making it a true one-stop shop for updating your entire wardrobe.

Shop Asos Now

Written by

Ash Read

More from The Edit

Browse Brands by Aesthetic

Explore by aesthetic