If you're a fan of the post-Soviet skate culture and underground vibe that defined Gosha Rubchinskiy, you know the appeal of streetwear that feels both raw and forward-thinking. Gosha's bold graphics, oversized fits, and rebellious energy created a unique movement in fashion.
While the brand's main line has transformed, its influence on edgy, culturally-aware streetwear is undeniable. For anyone looking to capture that same gritty and high-fashion attitude, here are 19 similar brands that deliver on the look.
Vetements is essentially Gosha's rebellious, high-fashion older sibling. Known for its avant-garde, deconstructed designs and massively oversized fits, this brand excels at subverting fashion norms. You'll find iconically huge hoodies, distressed denim, and tees with ironic, statement-making graphics.
Like Gosha, Vetements has a deep connection to youth subculture and a certain raw energy, but it operates at a much higher price point, with pieces running from $300 to $2,000. It's for those who love the post-Soviet aesthetic but want it elevated with a luxury, runway-inspired twist.
Shop now at vetementswebsite.com
Created by the late Virgil Abloh, Off-White perfectly blurs the lines between luxury fashion and street culture. The brand is famous for its signature quotation marks, industrial zip-tie tags, and bold diagonal arrow logos. They offer everything from grail-status sneakers to graphic tees and jackets.
Off-White shares Gosha's knack for capturing the urban, utilitarian vibe of youth culture, but brings a more polished, graphic-designer sensibility to its pieces. If you appreciate Gosha's cultural references but are also drawn to hypebeast culture and recognizable branding, Off-White is your stop. Prices typically sit in the $200–$1,200 range.
Shop now at off---white.com
Heron Preston takes utilitarian, workwear-inspired style and makes it fashion. The brand is known for its bold orange accents, "СТИЛЬ" (Russian for style) graphics - a direct nod to post-Soviet aesthetics - and functional details. It mixes tough, industrial elements with a clean, contemporary streetwear look.
Similar to Gosha, Heron Preston pulls from a gritty, everyday reality and gives it an edgy spin. However, Preston’s work often incorporates themes of sustainability and a more refined, modern finish. With prices from $150 to $700, it's a great choice for streetwear with a conscience and a powerful visual signature.
Shop now at heronpreston.com
Before Off-White, Virgil Abloh founded Pyrex Vision, the OG passion project that put him on the map. The brand became legendary for screen-printing its bold logo onto Champion basics and Ralph Lauren flannel shirts, creating a raw, D.I.Y. aesthetic that felt authentic and rebellious. It's grittier and more underground than Off-White.
This brand shares Gosha’s early spirit of redefining everyday apparel through bold graphics and cultural context. Pyrex captured the same rebellious, lo-fi energy, making it a cult favorite for those who appreciate the roots of Abloh’s streetwear empire.
Shop now at pyrexvision.com
What happens when you mix Japanese avant-garde design with German sportswear engineering? You get Y-3, the long-standing collaboration between designer Yohji Yamamoto and Adidas. The brand is known for its futuristic, often monochrome designs, experimental silhouettes, and a sense of dark, technical elegance.
While Y-3 is much more minimalist and athletic than Gosha, it shares a certain industrial and non-conformist vibe. If you like the edgy, futuristic side of streetwear but prefer a cleaner, more refined look without loud graphics, Y-3’s blend of sport and style is perfect. Expect prices to be in the $300–$1,500 range.
Shop now at y-3.com
For those obsessed with high-tech, futuristic streetwear, Acronym is the authority. Specializing in technical apparel with a sharp, militaristic edge, the brand is driven by function with features like modular systems, performance fabrics, and innovative closures. Think street-ninja meets cyberpunk.
Acronym channels Gosha’s utilitarian spirit but takes it to the extreme high end. It swaps the post-Soviet angst for pure, unadulterated performance and futuristic design. It's a serious investment, with prices from $500–$2,500, but is beloved by techwear fanatics for its innovation.
Shop now at acrnm.com
Long before streetwear hit the luxury mainstream, Raf Simons was building collections around youth movements and punk subcultures. His eponymous brand is famous for its sharp tailoring mixed with rebellious graphics, oversized silhouettes, and an air of moody intellectualism.
Raf Simons heavily influenced designers like Gosha Rubchinskiy, pioneering the art of youth-culture-as-high-fashion. Fans of Gosha will appreciate the graphic tees and oversized outerwear, but Raf’s designs often feel more refined and art-focused. It's luxury streetwear for the serious fashion head, with pieces between $200 and $2,000.
Shop now at rafsimons.com
Based in Amsterdam, Filling Pieces started as a footwear brand aimed at bridging the gap between high-end fashion and streetwear - and has since expanded into apparel. They're best known for their innovative, high-quality sneakers with distinctive silhouettes, often pairing minimalist design with chunky soles.
They share Gosha’s connection to street culture but put a much larger emphasis on footwear and a clean, architectural aesthetic. If your style leans towards modern, rebellious minimalism, both for kicks and clothing, Filling Pieces is a great fit, priced accessibly between $150 and $600.
Shop now at fillingpieces.com
This Polish label captures the dark energy of Eastern European rave and club culture. MISBHV, short for "misbehave," perfectly describes their provocative and rebellious aesthetic. The brand delivers oversized hoodies, worn-in leather pieces, edgy graphics, and a general feeling of nostalgic nightlife.
MISBHV is probably one of the closest cultural parallels to Gosha, born from a similar post-Soviet regional context but focused more on clubbing than skating. With prices from $100 to $600, it's the perfect brand for anyone wanting that underground, edgy streetwear vibe.
Shop now at misbhv.com
Designed by Matthew M. Williams, 1017 ALYX 9SM (or just ALYX) is a blend of rugged utility, subcultural references, and sleek luxury. The brand is instantly recognizable for its industrial hardware, like the signature rollercoaster buckle seen on belts, vests, and bags.
ALYX shares Gosha’s love for a utilitarian, rebellious feel but pushes it toward a more polished, high-end industrial look. The focus on metal hardware, technical fabrics, and sharp tailoring sets it apart. It’s for those who want their streetwear to feel tough and luxurious, with prices sitting in the $300–$2,000 range.
Shop now at alyxstudio.com
The undisputed king of modern streetwear culture, Supreme needs no introduction. Born from NYC's '90s skate scene, its iconic red box logo and anti-establishment attitude became a global phenomenon. Known for its limited weekly drops, witty graphics, and high-profile collaborations, Supreme thrives on hype.
While Supreme's aesthetic is rooted in American skate culture rather than post-Soviet Russia, it shares the same core values: rebellion, authenticity, and a D.I.Y. spirit. It's a go-to for graphic tees and hoodies that feel culturally relevant and have a rebellious edge a Gosha fan would appreciate.
Shop now at supreme.com
Kanye West's Yeezy line heavily influenced modern streetwear with its distinct post-apocalyptic aesthetic. The collection is defined by its muted, earthy color palettes (think dusty beiges, olives, and charcoals), oversized silhouettes, and distressed, lived-in textures. It's minimalist streetwear with a dystopian mood.
Like Gosha, Yeezy championed the oversized, worn-out look that defied traditional fit. However, Yeezy swaps bold graphics for a subdued, almost uniform-like feel. If you respond to the utilitarian and moody aspect of Gosha's work but prefer a less brand-heavy look, Yeezy is a great alternative.
Shop now at yeezy.com
Coming straight from the Montreal skate scene, Dime offers a playful and often humorous take on streetwear. Their designs are nostalgic for late '90s and early 2000s skate culture, featuring cool graphics, vintage-inspired colorways, and a laid-back attitude. They don't take themselves too seriously, which is part of their charm.
Dime connects with Gosha through its authentic roots in skating. While Gosha's vibe is more serious and artistic, Dime is all about having fun and celebrating skate culture's silliness. At $50 to $200, it's an accessible way to add some genuine skate style to your rotation.
Shop now at dime.co
SikSilk blends athletic wear with bold, street-ready designs, creating a look that's popular with a younger, trend-focused audience. The brand is known for its distinctive curved-hem tees, fitted joggers, and embroidered logos, often mixing different sportswear styles like baseball jerseys and tracksuits.
While slicker and more mainstream than Gosha, SikSilk captures a similar rebellious energy expressed through sportswear. It’s an incredibly accessible option, with prices generally between $30 and $150, for anyone who wants a modern streetwear look with an athletic twist.
Shop now at siksilk.com
London-based designer Martine Rose is celebrated for her conceptual, often subversive takes on menswear. She plays with proportions, creating oversized tailoring and streetwear with unconventional twists. Her collections are inspired by various London subcultures, from rave to reggae, giving her work a genuine, lived-in feel.
Like Gosha, she dissects and reinterprets masculine uniforms, offering pieces that feel familiar yet warped. Her style is more avant-garde and high-fashion, with less emphasis on literal graphics. Prices range from $200 to $1,500 for those looking for intellectually driven, edgy menswear.
Shop now at martine-rose.com
Palm Angels offers a high-fashion interpretation of L.A. skate culture. Designer Francesco Ragazzi started the brand as a photography project, and it has since evolved into a full-fledged luxury label known for its gothic-script logos, tracksuits, and flame-printed graphics.
It occupies a similar space to Gosha by taking an authentic subculture - in this case, California skating - and filtering it through a luxury lens. But where Gosha feels raw and post-Soviet, Palm Angels feels glamorous and rebellious. This is LA-skater-meets-Milan-runway, with a price tag to match ($200–$1,500).
Shop now at palmangels.com
Originally a jewelry line, Tokyo-based Ambush expanded into ready-to-wear that retains its edgy, accessory-forward philosophy. Designer Yoon Ahn creates experimental pieces that are utilitarian, futuristic, and heavily influenced by street style. Think bold chains, reimagined MA-1 bomber jackets, and functional cargo details.
Ambush provides that same rebellious and unconventional energy found in Gosha's collections but with a uniquely Japanese, high-tech sensibility. It’s perfect for those who want their streetwear to feel avant-garde and accessorized, with both jewelry and clothing ranging from $100 to over $2,000.
Shop now at ambushdesign.com
A true veteran of the streetwear scene, 10.Deep has been a staple since 1995. Rooted in New York's mix of skate, graffiti, punk, and hip-hop cultures, the brand has consistently produced gritty collections with a strong graphic point of view. Their designs often feature bold political and social commentary.
Just like Gosha, 10.Deep offers streetwear that feels culturally connected and isn't afraid to be provocative. It has a raw, less-polished D.I.Y. vibe that’s super authentic. It’s also one of the more affordable brands on this list, with pieces typically ranging from $30 to $150.
Shop now at 10deep.com
Founded by Samuel Ross, A-COLD-WALL* is famous for its conceptual streetwear inspired by British architecture and class structures. The brand features a deconstructed, industrial aesthetic with utilitarian materials, asymmetrical cuts, and an almost clinical, brutalist mood. Expect functional outerwear, experimental trousers, and accessories with a story.
A-COLD-WALL* shares Gosha's appreciation for a raw, artistic perspective on everyday uniforms but channels it through a more academic and architectural lens. If you love the gritty, elevated designs of Gosha but want something with a thought-provoking, high-concept British edge, this is it. Prices fall into the luxury streetwear category, from $250 to over $1,500.
Shop now at a-cold-wall.com
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