Shopping for beautiful lingerie is a true act of self-care, and Gooseberry Intimates gets it right. Known for its elegant designs, delicate lace, and sophisticated styles, the brand has perfected the art of making everyday pieces feel like a special indulgence.
But if you love Gooseberry's refined aesthetic and are ready to discover some new favorites, you're in luck. Here are 19 similar brands that offer everything from timeless elegance to modern, alluring designs worth adding to your collection.
Known for shaking up the lingerie industry, Savage X Fenty champions bold, inclusive, and fashion-forward designs. With prices from $10 to $150, it offers an expressive range of styles, from vibrant and daring to classically elegant. While Gooseberry focuses on timeless, refined details, Savage X Fenty is more experimental and trend-driven, celebrating all body types with empowering and playful pieces.
Shop now at savagex.com
For a true taste of French luxury, Lise Charmel delivers opulent, exquisitely crafted lingerie. It’s a high-end experience, with prices from $200 into the $500s, defined by intricate embroidery and couture-level details. While Gooseberry offers modern, understated elegance for everyday, Lise Charmel specializes in ornate, glamorous pieces that are perfect for making a statement on special occasions.
Shop now at us.lisecharmel.com
If you love soft, romantic lingerie and sleepwear, Eberjey is your dream brand. Their pieces, typically priced between $50 and $150, are known for being ultra-comfortable and feminine, with plush fabrics and delicate lace. Unlike Gooseberry’s more polished look, Eberjey leans into a cozy, boho-chic vibe that’s perfect for lounging without sacrificing a bit of quiet elegance.
Shop now at eberjey.com
Another beloved French brand, Aubade perfectly blends sensuality with sophistication. With pieces ranging from $100 to $300, it's known for its delicate lace, artistic embroidery, and incredible fit. Compared to Gooseberry’s more modern and minimal approach, Aubade often features more ornate detailing and a more overtly alluring and romantic aesthetic.
Shop now at aubade.com/us_en
Natori offers a perfect fusion of comfort and luxury, creating versatile lingerie, sleepwear, and loungewear that feels both beautiful and practical. Priced from $50 up to $250, the collection features sophisticated silhouettes and subtle details that make it great for everyday wear. While Gooseberry focuses on a specifically romantic European aesthetic, Natori delivers a chic wider range that prioritizes functionality and fit, as well.
Shop now at natori.com
For daring shoppers where price isn’t an object, Kiki de Montparnasse offers a collection of high-end luxe that is both highly editorial and artfully provocative. Many pieces start around $300 and feature luxury materials like fine silk alongside daring strap-work and details. Think fine French lingerie by way of modern art - a much bolder alter ego to Gooseberry's quiet romance.
Shop now at kikidm.com
Hailing from Italy, Clara Rossini specializes in elegant lingerie that showcases high-quality lace and expert tailoring. With most sets in the $200 to $400 range, its aesthetic is classic Italian romance - timeless but with a fresh, modern touch. It has an artisan-level attention to detail and is both refined and romantic.
Shop now at clara-rossini.com
Known for creating the "World's Most Comfortable Thong," Hanky Panky is all about fun, wearable lace lingerie. With prices mainly between $20 and $70, it's a much more accessible and playful alternative to Gooseberry. Instead of quiet sophistication, Hanky Panky offers bold colors, cheeky designs, and everyday basics that don’t skimp on flirty style.
Shop now at hankypanky.com
When you think of true luxury lingerie, La Perla immediately comes to mind. As a legendary name in the industry, their pieces range from $300 to over $1000, showcasing exquisite craftsmanship and the most luxurious fabrics available. While Gooseberry offers accessible luxury, La Perla is the pinnacle of opulent, seductive designs perfect for those once-in-a-lifetime moments.
Shop now at laperla.com
Love Stories is the brand for anyone who wants their lingerie to reflect their personality. Combining playful prints, whimsical embroidery, and romantic lace, its pieces range from $40 to $150. If Gooseberry is your go-to for muted elegance, Love Stories is for when you're feeling more cheerful, youthful, and ready to mix and match bralettes and briefs with bright florals and quirky details.
Shop now at lovestoriesintimates.com
From the house of Chanel, Eres offers sleek, minimalist lingerie defined by modern French luxury. With prices starting over $300, its signature is clean lines, architectural silhouettes, and innovative, sculpting fabrics. Forget delicate lace, Eres is for the woman who loves understated, body-conscious elegance that feels as good as it looks. It's a chic, modern counterpoint to Gooseberry’s romantic softness.
Shop now at eresparis.com
Skarlett Blue creates contemporary lingerie that is sexy, sleek, and affordable, with most pieces falling between $30 and $80. It’s perfect for anyone looking for stylish, on-trend intimates that deliver everyday confidence without a high price tag. Its modern cuts and slightly provocative details offer a youthful, fresh take compared to Gooseberry's timeless elegance.
Shop now at skarlettblue.com
As a luxury British label, Fleur of England is known for its delicate, handcrafted silk and bespoke lace designed in-house. With prices ranging from $250 to over $600, each piece exudes sensuality through fine craftsmanship and subtle seduction. It offers a couturier, heirloom-quality aesthetic that feels even more intimate and refined than Gooseberry.
Shop now at fleurofengland.com
Lively blurs the lines between lingerie, swimwear, and activewear with its "Leisurée" concept. Their designs, priced from $30 to $80, are youthful, stylish, and incredibly versatile. In contrast to Gooseberry’s luxe feel, Lively offers a more casual, everyday aesthetic with an emphasis on both comfort and a sporty, modern edge. It's chic, accessible, and designed for an active lifestyle.
Shop now at wearlively.com
For lingerie that doubles as outerwear, Bordelle is a standout. This avant-garde brand specializes in bondage-inspired luxury pieces with statement strapping, daring cuts, and opulent satin. With prices from $200-$600, it's a bold departure from Gooseberry's quiet understatement. Bordelle isn't for hiding - it’s for making an unforgettable high-fashion statement.
Shop now at bordelle.co.uk
Blending minimalist design with high-quality fabrics, Else is proudly designed and handmade by women in Istanbul. Priced between $150 and $350, its styles are sleek, modern, and prioritize functional elegance. While still incredibly luxurious, Else focuses on clean lines and wearability, making it a sophisticated, architectural choice compared to Gooseberry's romantic motifs.
Shop now at elselingerie.com
Fleur du Mal is where high fashion meets luxury lingerie. The brand combines provocative, innovative designs with beautiful silks and lace, with prices between $150 and $600. It's for the person who loves Gooseberry's luxe materials but wants something with a daring, modern, and edgy twist. Think chic bodysuits worn as tops and silk pieces that transition from the bedroom to a night out.
Shop now at us.fleurdumal.com
Huit is a French brand beloved for its simple, elegant, and almost architectural designs. Priced from $100 to $300, it excels at creating sophisticated intimates with sleek lines and incredibly soft fabrics. If you appreciate Gooseberry’s fine quality but prefer less lace and more refined minimalism, Huit is your perfect match for effortless, everyday French chic.
Shop now at huit.com
As its name suggests, Skin is all about creating luxe pieces that feel like a second skin. Their collection of lingerie, sleepwear, and loungewear is minimalist, modern, and incredibly refined, often priced between $200 and $700. Made with the softest natural fabrics like organic cotton and silk, Skin trades Gooseberry's romantic lace for a sculptural elegance that’s all about effortless, understated modernity.
Shop now at skinworldwide.com
At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.
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