Oliver's vs. Myles vs. Lululemon: Brand comparison [2026 updated]

Oliver's focuses on versatile, eco-friendly activewear with a minimalist style, positioning itself as an accessible luxury brand. Myles targets a younger demographic with bold, streetwear-inspired designs at a more affordable price, while Lululemon remains the premium market leader, known for its innovative, high-performance fabrics and higher price point.

Let's break down everything you need to know to choose the right activewear brand for your workouts and lifestyle.

Oliver's: The Versatile & Sustainable Activewear

Oliver's creates high-quality athletic apparel designed to transition seamlessly from a workout to daily life. The brand appeals to modern, active individuals who value both performance and a sophisticated, understated style. By focusing on innovative, sustainable fabrics and a clean aesthetic, Oliver's offers a premium feel without the premium price tag of some competitors.

• Product mix: The collection includes performance leggings, moisture-wicking tops, and other athleisure items designed for comfort and style.
• Price point: Oliver's sits in the mid-range category, with most items priced between $50 and $120.
• Quality & Materials: The brand uses innovative, eco-friendly fabrics with moisture-wicking properties and four-way stretch, building a reputation for durable and comfortable apparel.
• Style & Aesthetic: Expect a sleek, minimalist look with neutral tones and clean lines. The designs are versatile and focus on understated elegance.
• Sizing/Fit: Garments generally fit true to size, with a focus on comfortable and flattering silhouettes. The website provides detailed size guides to help you find the perfect fit.
• Sustainability: A core part of the brand, Oliver's emphasizes eco-friendly materials and ethical manufacturing practices.

Oliver's is the perfect choice for someone seeking high-quality, durable activewear with a minimalist design that performs well and looks great anywhere.

Shop Oliver's: olivers.com

Myles: The Bold & Trend-Forward Activewear

Myles targets a youthful, trend-conscious audience that sees activewear as a form of self-expression. The brand is known for its energetic, streetwear-inspired aesthetic, featuring bold designs, vibrant colors, and edgy cuts. Myles balances fashion-forward looks with functional performance fabrics, all at an accessible price point.

• Product mix: Offers a wide range of leggings, sports bras, hoodies, and accessories that make a statement.
• Price point: Myles is quite accessible, with prices typically ranging from $40 to $100. They frequently offer discounts and bundle deals.
• Quality & Materials: Pieces are made with performance fabrics that prioritize breathability and durability, although some items may show wear faster with heavy use compared to premium alternatives.
• Style & Aesthetic: If you want to stand out, Myles is your brand. Their look is energetic, colorful, and heavily influenced by current streetwear trends.
• Sizing/Fit: Myles clothing tends to run small, especially in leggings and sports bras. It's often a good idea to size up for a more comfortable fit. The brand is inclusive, offering a broad range of sizes.
• Sales: This brand is great for deal-seekers, frequently running promotions, sales, and special offers.

Myles is all about bringing bold, fun, and affordable activewear to those who aren’t afraid to make a fashion statement at the gym.

Shop Myles: myles.com

Lululemon: The Leader in Performance & Fabric Innovation

Lululemon is a dominant force in the athletic apparel industry, famous for its technical, high-performance fabrics and sleek designs. Catering to serious athletes and wellness enthusiasts, the brand has built a loyal community around its premium products. While you'll pay a higher price, Lululemon's reputation for quality, durability, and a second-skin feel is hard to beat.

• Product mix: Extensive line of leggings, sports bras, tops, jackets, and accessories featuring proprietary, high-tech fabrics.
• Price point: Positioned as a premium brand, with most key products priced between $80 and $150. Discounts are rare, maintaining the brand's exclusive status.
• Quality & Materials: Renowned for proprietary fabrics like the buttery-soft Nulu™ and supportive Luon™, which offer exceptional stretch, moisture management, and durability.
• Style & Aesthetic: Lululemon’s signature style is sleek, minimalist, and timeless with subtle branding, making it suitable both for workouts and casual wear.
• Sizing/Fit: Sizing is generally consistent, but some compression-focused styles can feel tight, causing some people to size up. They provide excellent fit guides online and in-store.
• Shopping Experience: Offers a top-tier customer experience, from its user-friendly website to knowledgeable in-store associates, community fitness classes, and a generous return policy.

Lululemon continues to set the industry standard for fabric innovation and high-performance gear geared toward committed athletes.

Shop Lululemon: lululemon.com

Oliver's vs. Myles vs. Lululemon Comparison

Price Comparison

The price differences between these three brands are significant and reflect their market positions. Myles is the most budget-friendly, with prices for major items in the $40-$100 range and numerous sales. It's a great choice for building an activewear wardrobe without a huge investment.

Oliver's occupies the middle ground. At $50-$120 per item, it's more expensive than Myles but offers a step up in material quality and design sophistication, serving as a more accessible alternative to premium brands.

Lululemon sits firmly in the premium category, with leggings and tops often costing between $80 and $150. You are paying for the brand's extensive R&D, proprietary fabrics, and industry-leading quality control.

Quality & Materials

Lululemon is unmatched in fabric technology. Its buttery-soft Nulu™ fabric is iconic for yoga and lounging, while its Everlux™ fabric is engineered for high-sweat sessions. The craftsmanship is excellent, and the garments are known for their durability and shape retention over many years.

Oliver's also earns high marks for quality, with a particular focus on comfortable and durable eco-friendly materials. Their fabrics feel substantial and provide excellent four-way stretch and moisture-wicking for a comfortable workout every time.

Myles uses functional, breathable performance fabrics suited for tough workouts. While their materials hold up well for daily use, they might not offer the same long-term durability or luxurious feel as Lululemon or Oliver's.

Style & Aesthetic

Each brand has a distinct personality. Myles is loud and proud, with an aesthetic that favors vibrant colors, bold prints, and edgy, streetwear-inspired cuts. It's designed for those who want their gym outfits to be as fashionable as their street style.

Oliver's offers a more classic and versatile look. Their minimalist designs, clean lines, and mostly neutral color palette make their pieces easy to mix and match and wear out and about after a workout.

Lululemon strikes a balance between performance and timeless style. The aesthetic is clean, athletic, and instantly recognizable, appealing to those who prefer a sleek, polished look that performs under pressure.

Fit & Sizing

Fit is critical for activewear, and here the brands differ. Oliver's is generally the most reliable, with fits that run true to size for most customers. Their products are designed to be flattering without being overly compressive.

Myles is known to run small, so it's a wise move to size up, especially for leggings and sports bras. Checking their size chart and customer reviews before buying is highly recommended. On the plus side, they offer a wider range of sizes to accommodate more body types.

Lululemon's sizing is fairly consistent across its line, but certain fabrics and styles can fit differently. Their high-compression leggings, for example, will feel much tighter than styles made from their Nulu™ fabric. Trying them on in-store is best, but their online fit guides are very helpful.

Sustainability & Ethics

All three brands have made commitments to sustainability, but they approach it differently. Oliver's has made sustainability a central part of its brand identity, focusing heavily on using eco-friendly materials like recycled polyester in its collections and maintaining transparent, ethical production.

Myles is also dedicated to improving its environmental impact by using recycled materials and working with ethical factory partners.

Lululemon, as a larger corporation, has a comprehensive and publicly reported sustainability strategy. This includes goals for reducing waste, responsible sourcing of materials, and creating more circular product solutions to extend the life of their garments.

Which One Should You Choose?

The best brand depends entirely on your style, budget, and performance needs. All three make excellent products, but for very different people.

Choose Oliver's if:

• You prefer a minimalist, versatile style that works for the gym and beyond.
• Sustainability and eco-friendly materials are a high priority for you.
• You want premium-feeling activewear without the Lululemon price tag.
• You value a true-to-size fit and comfortable, durable materials.

Choose Myles if:

• You love bold, vibrant, and trendy designs that stand out.
• You're looking for affordable activewear and love a good sale.
• A streetwear-inspired aesthetic fits your personal style.
• You don't mind sizing up to get the right fit.

Choose Lululemon if:

• Fabric innovation, performance, and best-in-class feel are your top priorities.
• You are willing to invest in high-quality pieces that will last for years.
• You are a dedicated athlete or fitness enthusiast who needs technical gear.
• You enjoy a premium shopping experience and the community aspect of the brand.

Frequently Asked Questions

Which is the most affordable: Oliver's, Myles, or Lululemon?

Myles is the most affordable of the three. Their products are generally priced the lowest, and they offer frequent sales and promotions, making them a great option for budget-conscious shoppers.

Which brand has the best quality?

Lululemon is widely recognized as the leader in quality due to its proprietary fabrics, meticulous construction, and long-term durability. Oliver's also offers excellent quality with a focus on sustainable materials.

Is Oliver's a sustainable brand?

Yes, sustainability is a core tenet of the Oliver's brand. They actively use eco-friendly and recycled materials in their products and are committed to ethical manufacturing practices.

Does Myles activewear run small?

Yes, many customer reviews suggest that Myles products, especially leggings and sports bras, tend to run small. It is often recommended to size up by one size for a more comfortable fit.

Why is Lululemon so expensive?

Lululemon's higher prices are a reflection of its investment in research and development for its proprietary technical fabrics, high standards for quality and construction, strong brand positioning, and the premium customer experience it provides.

Which brand is best for everyday casual wear?

Oliver's is an excellent choice for everyday wear due to its minimalist and versatile aesthetic. Its pieces are designed to transition easily from a fitness setting to casual social outings without looking strictly like gym clothes.

Which brand is the most stylish or trendy?

Myles is definitely the most trend-forward brand. Their collections prominently feature a streetwear-inspired style with bold colors, modern patterns, and eye-catching designs meant to make a fashion statement.

What does Lululemon's Nulu™ fabric feel like?

Lululemon's Nulu™ fabric is famous for its buttery-soft, lightweight, and weightless feel. It offers gentle, supportive compression and is incredibly comfortable, making it a favorite for yoga, low-impact activities, and lounging.