Obe vs. Alo Moves: Which brand should you buy? [2026]

Obe is a budget-friendly digital fitness platform focused on accessible, calming workouts, making it ideal for beginners interested in mindfulness and gentle yoga. In contrast, Alo Moves is a premium experience with a higher price point, offering a wider range of high-intensity classes like barre and Pilates taught by world-renowned instructors in a sleek, cinematic format.

Let's break down everything you need to know to choose the right fitness platform for your wellness goals and budget.

Obe: The Accessible & Mindfulness-Focused Platform

Obe is a boutique fitness service that brings wellness into your home with a strong focus on mental clarity, flexibility, and holistic health. Its platform is designed for users who want to reduce stress and build a consistent practice without feeling intimidated. The target audience values affordability and a soothing, supportive environment for their yoga and meditation journey.

• Product mix: A focused library of on-demand and live classes centered on yoga, meditation, and gentle wellness to improve flexibility and mental health.
• Price point: Very budget-friendly, typically priced around $15-$20 per month with annual discounts that create even more savings.
• Quality: Professionally produced videos with a clean, minimalist aesthetic and clear instruction. Content is intentionally straightforward to be accessible for all skill levels.
• Style & Aesthetic: Soft, serene, and calming. The entire platform creates a relaxing atmosphere for stress relief and mindful movement.
• Class Difficulty: Geared primarily toward beginner and intermediate levels, with a heavy emphasis on gradual progression and building foundational skills.
• Platform Experience: Simple and user-friendly on both the website and apps. It's easy to navigate, find classes, and get started right away.

Obe excels at providing an affordable and non-intimidating entry into digital fitness, making it a perfect choice for beginners or anyone prioritizing mental well-being over intense physical workouts.

Shop Obe Fitness: obefitness.com

Alo Moves: The Premium & Aspirational Fitness Experience

Alo Moves is the digital fitness arm of the popular activewear brand Alo Yoga, and it mirrors the parent company's premium, aspirational positioning. The platform targets fitness enthusiasts who look for a sophisticated experience, expert instruction from industry leaders, and a wide variety of challenging classes. Alo Moves blends high-performance workouts with a modern, lifestyle-focused aesthetic.

• Product mix: A comprehensive library of thousands of on-demand and live classes covering yoga, Pilates, barre, meditation, strength, and HIIT taught by celebrity trainers.
• Price point: A premium price point, generally costing $20-$30 per month. The cost reflects the high production value and caliber of its instructors.
• Quality: Top-tier, cinematic-quality videos with dynamic visuals and perfect sound. Instructors are well-known leaders in the fitness world.
• Style & Aesthetic: Sleek, modern, and inspiring. The workouts feel energetic and empowering, motivating users to achieve new fitness goals.
• Class Difficulty: Caters to all levels, from beginner to advanced. It particularly excels in offering challenging flows, advanced inversions, and specialized series for experienced users.
• Platform Experience: An intuitive, feature-rich platform with personalized recommendations, curated class playlists, and a seamless feel across all devices.

Alo Moves is built for the dedicated user who wants variety, challenge, and an elevated fitness experience and is willing to invest in top-quality content and instruction.

Shop Alo Moves: alomoves.com

Obe vs. Alo Moves Comparison

Price Comparison

There is a clear difference in pricing strategy. Obe is positioned as the more accessible option, typically around $15-$20 per month. They frequently offer promotions and substantial discounts for annual memberships, making it a great value for those on a budget.

Alo Moves commands a premium price, with monthly subscriptions usually falling between $20 and $30. Its higher fee is justified by its vast content library, famous instructors, and superior production quality. While it costs more, users get access to a much broader and more polished catalog of classes.

Quality & Content Style

Both platforms offer high-quality video streams, but their artistic direction is very different. Obe opts for a minimalist, calming visual style. The classes feel serene and instructional, with the focus squarely on gentle movement and mindfulness. It is professional but intentionally simple.

Alo Moves, in contrast, delivers a cinematic experience. Videos are beautifully shot in inspiring locations with energetic music and dynamic camera work. The style is more motivational and aspirational, designed to make you feel like you're part of an exclusive fitness community.

Class Variety & Difficulty

Obe's class library is more focused, concentrating on yoga, meditation, and restorative wellness. The difficulty is aimed at beginners and intermediates, ensuring that newcomers feel welcome and can build a solid foundation without being overwhelmed.

Alo Moves offers a much wider range of activities, including yoga, barre, Pilates, HIIT, and strength training. This variety makes it a more comprehensive fitness solution. While it has plenty of beginner content, its strength lies in its extensive selection of advanced and specialized classes that challenge even the most experienced practitioners.

Platform & User Experience

Obe provides a simple and direct user experience. The interface is clean and easy to navigate, making it a breeze for first-timers to find a class and press play. It prioritizes function over frills, getting you to your workout quickly.

Alo Moves offers a more sophisticated and tech-savvy platform. It includes personalized recommendations based on your activity, curated playlists, and a seamless interface that feels modern and intuitive. For users who appreciate a feature-rich, personalized experience, Alo Moves has the edge.

Sustainability & Brand Ethics

As part of Alo Yoga, Alo Moves aligns with its parent company's public sustainability commitments, which include eco-friendly practices and responsible manufacturing transparency. This appeals to consumers who want to support environmentally conscious brands.

Obe’s focus is more on personal wellness and mental health. While it promotes ethical content creation practices, it doesn't highlight specific environmental initiatives the way Alo Moves does.

Which One Should You Choose?

The right choice depends entirely on your fitness level, wellness goals, and budget. Both are excellent platforms, but they serve very different users.

Choose Obe if:

• You are new to yoga, meditation, or digital fitness platforms.
• A tight budget is your primary consideration.
• You are seeking gentle, restorative practices to help with stress and mindfulness.
• You prefer a simple, straightforward user interface without too many features.

Choose Alo Moves if:

• You are an intermediate or advanced practitioner looking for challenging new classes.
• You value high-end, cinematic production quality and world-famous instructors.
• You want a wide variety of classes, including Pilates, barre, and HIIT, not just yoga.
• A premium, inspiring, and lifestyle-oriented brand experience motivates you.

Frequently Asked Questions

Is Obe or Alo Moves cheaper?

Obe is significantly cheaper. Plans typically run $15-$20 per month, with annual plans offering more savings, making it the clear budget-friendly choice. Alo Moves is a premium service priced higher, around $20-$30 per month.

Which is better for beginners?

Obe is designed primarily for beginners. Its calming aesthetic, accessible teaching style, and focus on foundational movements create a supportive and non-intimidating environment for newcomers.

Does Alo Moves have classes other than yoga?

Yes, Alo Moves has a diverse library that extends far beyond yoga. It offers an impressive selection of Pilates, barre, strength training, HIIT, and meditation classes from expert instructors.

Can I use these apps on my TV?

Yes, both Obe and Alo Moves have apps that are compatible with most smart TVs and streaming devices, including Apple TV, Roku, and Amazon Fire TV, allowing you to stream workouts on a large screen.

Which platform has more challenging classes?

Alo Moves offers a much wider range of challenging and advanced classes. If you're an experienced practitioner looking for advanced inversions, intense flows, or difficult fitness routines, Alo Moves is the better option.

Do both platforms offer live classes?

Yes, both platforms integrate live classes into their schedules, allowing you to get a virtual in-studio experience and work out in real-time with instructors.

What is the aesthetic difference between Obe and Alo Moves?

Obe has a soft, serene, and minimalist aesthetic designed to be calming and therapeutic. Alo Moves features a sleek, modern, and cinematic style that is more energetic and aspirational.

Can I cancel my subscription at any time?

Yes, both platforms offer flexible subscription models that allow you to cancel your membership at any time without long-term contracts, typically through your account settings.