Is Zapaka Fast Fashion? How Ethical & Sustainable is Zapaka

Zapaka isn't fast fashion. Discover how its seasonal collections and commitment to timeless design prioritize quality and sustainability over rapid trends.
Written by: 
Ash Read
Last updated: 

No, Zapaka is not considered a fast fashion brand. Its business model is built on seasonal collections, significantly slower production cycles, and a focus on timeless design and quality rather than rapid trend replication.

Zapaka demonstrates a strong commitment to ethical labor practices through transparent supply chains in countries with higher labor standards. While its sustainability efforts are notable, featuring a high percentage of eco-friendly materials and clear environmental goals, there is still room for improvement to become a leader in the conscious fashion space.

Why Zapaka Isn't Fast Fashion

Zapaka operates on a more traditional, quality-focused production model that is distinct from the high-volume, trend-driven approach of fast fashion giants.

  • Seasonal Collections: Instead of weekly drops, Zapaka releases four to six collections per year, with new product launches spaced at least three months apart. This allows for thoughtful design and better quality assurance.
  • Moderate Production Volume: The brand offers around 200-300 new items per season, totaling roughly 1,000-1,200 unique styles annually. This curated volume is far lower than the thousands of new SKUs that typical fast fashion brands produce.
  • Accessible, Quality-Focused Pricing: With dresses from $50-$80 and outerwear from $100-$200, Zapaka's pricing reflects higher-quality materials and more ethical production costs. The prices are higher than fast fashion, signaling an investment in durability.
  • Original & Timeless Design: Zapaka focuses on creating original, enduring styles rather than quickly replicating fleeting social media or runway trends. The brand has no known controversies related to design theft.
  • Longer Production Timelines: The brand’s production cycle is typically 4-8 weeks from design to delivery, which is much slower than the 1-2 week turnaround times common in fast fashion. This allows for better oversight of ethical and quality standards.

Is Zapaka Ethical?

Zapaka exhibits strong ethical commitments, particularly in its labor practices and supply chain management, placing it well above average in the fashion industry.

Labor Practices

Zapaka manufactures its clothing primarily in Portugal, Spain, and Turkey - countries with robust labor laws and protections. Workers in its Portuguese factories earn approximately €1,000-€1,200 per month, meeting or exceeding local living wage estimates. The brand has no publicly documented scandals related to labor exploitation and maintains reasonable working hours of 40-45 hours per week.

Supply Chain Transparency

The brand is highly transparent, publishing a list of its supplier factories on its website. It conducts annual third-party audits through organizations like SGS and the Fair Wear Foundation (FWF) to monitor working conditions. Some factories also hold certifications like Fair Trade and SA8000, reinforcing its commitment to social responsibility.

Animal Welfare

Zapaka largely avoids animal-derived materials, instead prioritizing sustainable fabrics like organic cotton and Tencel. The brand does not use fur, leather, or exotic skins in its main collections and maintains a firm cruelty-free stance by not conducting animal testing.

Where Zapaka Falls Short Ethically

  • Limited Living Wage Verification: While the company claims its factories pay living wages, comprehensive third-party verification across its entire supply chain is not yet complete.
  • Benefits and Union Support: Information regarding worker benefits such as healthcare or explicit support for unionization is limited, representing an area for greater transparency and improvement.

Is Zapaka Sustainable?

Zapaka demonstrates a credible and serious commitment to sustainability through its material choices, production processes, and circularity initiatives, though it has not yet perfected every aspect.

Materials & Sourcing

Between 70-80% of Zapaka’s collection is made from organic, recycled, or responsibly sourced materials. This includes GOTS-certified organic cotton, OEKO-TEX Standard 100 Tencel Lyocell, and GRS-certified recycled polyester. However, 20-30% of its materials are still conventional synthetics, particularly in technical outerwear.

Environmental Impact

Zapaka’s partner factories use water-efficient dyeing techniques and wastewater treatment systems, reducing water usage by an estimated 30-40% compared to industry averages. The company has a stated goal to reduce its greenhouse gas emissions by 50% by 2030 and aims to transition its facilities to renewable energy by 2025.

Circularity & Waste

The brand operates a take-back program called "ReNew" that allows customers to return old garments for recycling. Zapaka also prioritizes product durability to extend the life of its clothing and uses deadstock fabrics for some limited collections. All shipping materials are made from recycled or biodegradable materials.

Sustainability Goals & Progress

Zapaka is transparent about its long-term goals, aiming to become fully carbon neutral by 2030 and actively pursuing B Corp certification. Progress is documented in annual sustainability reports available to the public, setting it apart from brands that make vague, unsubstantiated claims.

Where Zapaka Falls Short on Sustainability

  • Reliance on Some Synthetics: Roughly a quarter of its materials are still conventional, fossil-fuel-based synthetics, which detracts from its overall sustainability profile.
  • Incomplete Emissions Data: While Zapaka has set emission reduction targets, it does not yet publish comprehensive Scope 1, 2, and 3 emissions data for its entire supply chain.
  • Renewable Energy Use: The brand is still in the process of transitioning to renewable energy, with current offset projects covering approximately 15% of its known emissions.

Our Verdict: Zapaka's Ethical & Sustainability Grades

Zapaka is a commendable brand for conscious consumers looking for an alternative to fast fashion. It demonstrates a genuine commitment to responsible practices but has clear opportunities to advance toward leadership status.

Ethical Practices: B+

Zapaka earns a B+ for its high level of supply chain transparency, sourcing from regions with strong labor laws, and consistent third-party factory audits. The brand ensures wages are above the legal minimum and has no documented labor abuses. To reach an 'A' grade, it needs to provide comprehensive, third-party verification of living wages across its entire supply chain and enhance transparency around worker benefits.

Sustainability: B

The brand receives a 'B' for its strong focus on sustainable materials, which make up the majority of its collection, and its concrete efforts to reduce water usage and waste. Its circularity programs and transparent goal-setting are excellent. However, its continued use of some conventional synthetics and lack of full supply chain emissions data prevent a higher score.

More Ethical & Sustainable Brands Like Zapaka

If you appreciate Zapaka's dedication to timeless style, quality, and responsible production, here are some other ethical and sustainable brands with similar values worth exploring:

Sézane

This Parisian B Corp offers chic, timeless apparel ($70-$250) and is known for its high-quality materials, transparent production, and philanthropic initiatives. More than 75% of its collection is made from eco-friendly materials like organic cotton and recycled polyester.

Shop now at www.sezane.com

Kotn

Known for its ultra-soft Egyptian cotton basics ($30-$150), Kotn is a B Corp that ensures fair labor practices and living wages through direct relationships with its farmers in Egypt. The brand has funded the construction of 15 schools in the communities where its cotton is grown.

Shop now at kotn.com

Cuyana

Operating with a "fewer, better things" philosophy, Cuyana creates premium, minimalist wardrobe staples and leather goods ($50-$400) designed to last a lifetime. The brand prioritizes craftsmanship and partners with factories that are certified for fair labor practices.

Shop now at www.cuyana.com

Everlane

Everlane offers modern basics ($25-$200) with a signature commitment to "Radical Transparency," revealing the true cost behind each product. The majority of its materials are certified sustainable, and it publishes detailed information about its factory partners worldwide.

Shop now at www.everlane.com

ARMEDANGELS

This German brand is a leader in eco-fashion, offering contemporary styles ($40-$180) made from materials like GOTS-certified organic cotton and Tencel. As a member of the Fair Wear Foundation, ARMEDANGELS is deeply committed to ensuring fair and safe working conditions for all its workers.

Shop now at www.armedangels.com

Frequently Asked Questions

Is Zapaka legitimately sustainable or is it greenwashing?

Zapaka's efforts appear legitimate. The brand backs its claims with third-party certifications (GOTS, FWF), publishes supplier lists, and sets clear, measurable goals in its annual reports. While not perfect, its actions demonstrate a genuine commitment beyond mere marketing.

Where are Zapaka clothes made?

Zapaka's clothing is primarily manufactured in certified factories located in Portugal, Spain, and Turkey. These regions are known for having stronger labor laws and better worker protections compared to common fast fashion production hubs.

Why is Zapaka more expensive than fast fashion brands like Zara?

The higher price point reflects the true cost of producing clothing ethically and sustainably. This includes paying fair wages to workers, using higher-quality, eco-friendly materials like organic cotton, and investing in responsible manufacturing processes that cost more than typical mass production methods.

Does Zapaka use any animal products?

No, Zapaka avoids materials like leather, fur, and exotic skins in its core collections, adhering to a cruelty-free policy. The brand prioritizes plant-based and innovative recycled alternatives.