There's a reason so many of us are obsessed with Reformation. They consistently deliver those effortlessly chic, trendy pieces we want to wear right now, but do it with a serious commitment to sustainability. Their flattering dresses, amazing-fitting jeans, and must-have tops make it easy to build a stylish wardrobe that's also kinder to the planet.
If you're hooked on that combination of great style and green credentials, you're in luck. There's a whole world of brands that share that same spirit. Here are 18 ethical brands like Reformation that prove you don't have to sacrifice style to shop sustainably.
Amour Vert blends Parisian chic with Californian ease, creating beautiful everyday pieces from eco-friendly fabrics like organic cotton and Tencel. While Reformation often leans into current trends, Amour Vert masters the art of the timeless classic - think perfect striped tees, silky blouses, and versatile dresses you'll wear for years.
Their commitment is real, too: for every tee you buy, they plant a tree. It's the perfect brand if you love Reformation's sustainability mission but want pieces that feel a bit more classic and less trend-driven. Prices are in a similar mid-range sweet spot. Shop now at amourvert.com.
If your Reformation dresses are for a night out, Girlfriend Collective is for your day-to-day grind and weekend workouts. This brand makes incredibly soft and supportive activewear - leggings, sports bras, and loungewear - from recycled materials like old water bottles and fishing nets. Their vibe is inclusive, sporty, and minimalist.
While it’s more athleisure-focused than Reformation, Girlfriend Collective shares the same obsessive commitment to supply chain transparency and eco-friendly production, all at an accessible price point mostly between $20-$80. Shop now at girlfriend.com.
Elizabeth Suzann takes a "slow fashion" approach, crafting made-to-order wardrobe staples from beautiful natural fibers like linen, cotton, and silk. This is the brand for you if you're drawn to Reformation's high-quality materials but crave something even more minimalist, artistic, and intentionally designed to last a lifetime.
Unlike Reformation's weekly drops of new styles, Elizabeth Suzann focuses on a core collection of timeless silhouettes. It’s an investment in a piece that gets better with every wear, shifting the focus from fleeting trends to personal, enduring style. Shop now at elizabethsuzann.com.
Christy Dawn feels like Reformation's romantic, bohemian sister who loves wandering through sun-drenched fields. Known for its gorgeous, vintage-inspired dresses, the brand crafts its pieces from "deadstock" fabrics - leftover materials from other fashion houses that would otherwise go to waste. This makes their collections limited-run and feel extra special.
If you love Reformation's dresses but want something with a more nostalgic, feminine, and cottage-core feel, Christy Dawn is your dream destination. The focus here is on dreamy floral prints, flowy silhouettes, and sustainable practices that extend to honoring the weavers who make their fabrics. Shop now at christydawn.com.
A true pioneer in the sustainable fashion space, People Tree has been creating fair-trade certified, ethically produced clothing since 1991. They offer everything from cozy organic cotton basics to printed wrap dresses and versatile workwear that's both stylish and socially responsible.
Compared to Reformation's L.A. cool-girl vibe, People Tree has a more earthy, relaxed feel, often featuring artisanal details and classic patterns. If you value the "why" behind your clothes and want to support a brand with deep roots in ethical production, People Tree is a must-know. Shop now at peopletree.co.uk.
Kotn is the place to build the foundation of your sustainable wardrobe. They specialize in ultra-soft, high-quality basics like tees, turtlenecks, and loungewear, all made from traceable Egyptian cotton. The focus isn't on of-the-moment trends, but on perfecting the essentials you reach for every day.
While Reformation dresses you for the party, Kotn gets you ready for everything else. Their minimalist aesthetic and commitment to ethical production - they work directly with farming families in Egypt - make them an incredible complement for any ethical closet. Their prices, from $20 to $150, are also very approachable. Shop now at kotn.com.
If any brand shares Reformation's DNA, it’s Whimsy + Row. Based in Los Angeles and focused on limited-run collections made from deadstock fabrics, they create the same kind of flirty dresses, breezy jumpsuits, and cute matching sets that make Ref a fan favorite.
The aesthetic is fun, feminine, and perfectly suited for warm-weather adventures. Think of them as a slightly more laid-back and playful take on sustainable style, with an equally strong commitment to ethical production right in their hometown. It’s an amazing discovery for any die-hard Reformation fan. Shop now at whimsyandrow.com.
For those looking to take their sustainable style into the luxury realm, Stella McCartney is the ultimate goal. A lifelong vegetarian, Stella has built her high-fashion house on a foundation of cruelty-free, eco-conscious principles, she has never used leather, fur, or feathers in her designs. Instead, she champions innovative materials like vegan leather and recycled synthetics.
While Reformation makes sustainability accessible, Stella McCartney puts it on the runway. This is where you go for impeccably tailored blazers, iconic "Falabella" bags, and fashion-forward pieces that prove luxury and ethics can absolutely go hand-in-hand. Shop now at stellamccartney.com.
If you're drawn to color and bold prints, meet Mara Hoffman. Known for her vibrant, artistic designs and beautiful resort wear, she creates statement pieces from sustainable fabrics like organic cotton, hemp, and recycled polyester. Think stunning swimwear, flowing dresses, and colorful knits that turn heads.
Mara Hoffman shares Reformation's commitment to using better materials but dials up the color and drama. Where Reformation might offer a classic floral, Mara Hoffman will give you an abstract, graphic design. It's the perfect choice when you want your sustainable outfit to feel like a work of art. Shop now at marahoffman.com.
Budapest-based Nanushka delivers a sleek, modern, and buttery-soft take on sustainable luxury. The brand is celebrated for its signature vegan leather, which is used to create everything from chic puffer jackets to tailored trousers and minimalist dresses. Their vibe is effortlessly cool, combining function with a contemporary, high-fashion edge.
Nanushka is significantly pricier than Reformation, catering to a luxury consumer. If you love discovering innovative sustainable materials and appreciate a more polished, architectural aesthetic, their collection is a masterclass in modern, responsible design. Shop now at nanushka.com.
Born in Paris, Sézane captures that coveted French "It Girl" style with a strong commitment to ethical production. As a B Corp-certified brand, they focus on high-quality, heritage-inspired pieces designed to be cherished, from their perfectly cut blouses and dreamy knitwear to their sell-out leather goods and denim.
While Reformation embodies L.A. cool, Sézane offers classic Parisian polish. The price point is similar, but the aesthetic is less about chasing trends and more about investing in timeless elegance. If you love well-made clothes that whisper sophistication, Sézane is for you. Shop now at sezane.com.
UK-based brand Thought is all about creating easy-to-wear pieces from super-soft, eco-conscious fabrics like hemp, bamboo, and organic cotton. Their collection spans comfortable loungewear, simple dresses, printed tops, and even cozy socks, all with an earthy and relaxed sensibility.
Thought is an excellent and more affordable option when you want sustainable fashion that prioritizes comfort and casual simplicity over trend-led design. It's perfect for weekend wear and building out a wardrobe of reliable, feel-good essentials. Shop now at wearethought.com.
What if your clothes could do more? That's the premise behind Aday, a brand creating versatile, minimalist staples from modern, technical - and sustainable - fabrics. Think tailored pants you can work out in or a simple top that's thermoregulating and ready for travel. Their vibe is supremely chic, functional, and modern.
While Reformation is about hitting a specific style note for an occasion, Aday is about building a capsule wardrobe of incredibly functional pieces that simplify your life. If you love smart design and sustainability, their clever essentials are game-changers. Shop now at aday.com.
Vetta is designed for the person who dreams of a perfectly curated closet. The brand creates mini capsule wardrobes - sets of five versatile pieces that can be mixed and matched to create a month's worth of outfits. Everything is made responsibly in the USA from eco-friendly materials.
This is a more minimalist and strategic approach to dressing than Reformation. Instead of buying single, trendy items, you invest in a cohesive collection with a specific style vibe, like "Classic," "Edgy," or "Romantic." It’s brilliant for anyone who wants to embrace sustainable style while taking the guesswork out of getting dressed. Shop now at vettacapsule.com.
For elevated staples with a conscious touch, look no further than Sabina Selimovic. The brand crafts beautifully tailored clothing with a focus on sustainable fabrics and time-making methods in Europe. The collections are filled with modern classics - chic blouses, elegant trousers, and sophisticated dresses.
Sabina Selimovic offers a more refined and understated aesthetic than Reformation. The focus here is on quiet luxury and impeccable silhouette that will remain stylish for years, making it a perfect brand for investing in core pieces for your work or evening wardrobe. Shop now at sabinaselimovic.com.
Eileen Fisher has long been a champion of sustainable practices in the high-end space. The brand is known for its timeless, versatile, and artistically draped pieces made from beautiful materials like organic linen and recycled cashmere. Its philosophy revolves around minimalist shapes, impeccable quality, and a "circular by design" approach.
Compared to Reformation's youth-focused trends, Eileen Fisher appeals to a sophisticated shopper seeking truly timeless elegance. The price point is higher, reflecting the brand’s commitment to premium materials, ethical production, and clothing designed to be worn, repaired, and even taken back for resale for a lifetime. Shop now at eileenfisher.com.
No sustainable outfit is complete without the right shoes, and Veja makes some of the coolest eco-friendly sneakers on the market. These French kicks are crafted from innovative materials like wild rubber from the Amazonian rainforest, organic cotton, and fabric made from recycled plastic bottles.
Their sleek, often minimalist designs are the perfect footwear to pair with a Reformation dress or jeans. While Reformation tackles your main outfit, Veja provides the stylish, ethically made accessory that pulls it all together, sharing their obsessive passion for a transparent supply chain. Shop now at veja-store.com.
Extending your sustainable ethos beyond your closet is the final step, and that's where Rahua comes in. This luxury brand creates incredible, plant-based hair and body care products powered by rare oils harvested sustainably in the Amazon rainforest. Their entire mission is about creating clean, effective products that protect both you and the environment.
Though not in fashion, Rahua shares the exact same guiding principles as Reformation: using high-quality natural ingredients, ensuring eco-responsible practices, and delivering a luxurious final product. It’s the perfect brand to round out your complete sustainable lifestyle. Shop now at rahua.com.
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