Yes, Varley has sales, but they are generally infrequent and tied to specific seasons or events. The biggest discounts are found during major shopping holidays like Black Friday and Cyber Monday and during their end-of-season clearances, where you can find some great deals on their popular activewear and loungewear.
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These are the best times to shop for the deepest discounts. Varley's most significant sales happen a few times a year, including:
Outside of the big two, Varley runs smaller promotions around holidays like Christmas, New Year's, and sometimes Mother's Day. These sales often feature discounts of 10-20% on specific collections or gift sets and may include a gift with purchase.
Varley often offers a welcome discount for first-time shoppers. By signing up for their email newsletter on the website, you can usually get a code for 10% or 15% off your first order.
Varley has a dedicated "Sale" section on their website where they house current markdowns. Items here rotate frequently as they clear out excess inventory, so it's always worth a look if you're hunting for a deal outside of the major sale periods.
By joining their free rewards program, you can earn points on every purchase that can be redeemed for discounts on future orders. Members may also get early access to sales, exclusive promotions, and a special birthday discount.
Your first and best stop is the official website. The sale section is the most reliable place for discounts year-round. Check it often, especially after a new season launch, as older items get moved over.
Signing up for the email list is one of the easiest ways to stay informed. A pop-up or a sign-up form is usually at the bottom of the website. Subscribers are often the first to know about sales, sometimes getting early access or exclusive discount codes that aren't available to the public.
Following Varley on platforms like Instagram (@varleystudio) can give you a heads-up on flash sales and new collection drops. The brand uses social media to announce major sale events, so it's a good way to stay in the loop.
Select items may sometimes be found on sale at high-end department stores or online retailers that carry Varley. You might also find discounted Varley pieces on resale sites like Poshmark or from cashback tools like Rakuten, though these aren't official brand sales.
If you have your eye on a specific piece, try to wait for a major sale event. The best discounts are reliably found during Black Friday and the end-of-season clearances. Mark your calendar for late November, January, and August to get the best prices.
Never make your first purchase without signing up for the email list. That initial 10-15% discount is an easy win and can be applied to full-price items that might not be included in a seasonal sale.
Create an account on the Varley site to start earning points immediately. Over time, these points add up to real discounts, which can sometimes be applied on top of sale prices for extra savings.
New arrivals and limited-edition collaborations are almost never discounted right away. However, core styles and seasonal colorways are likely to hit the sale rack eventually. If it's a basic legging or sweatshirt, it pays to be patient.
Shopping the sales is smart, but keep a couple of things in mind to avoid surprises: