Does Adidas Have Sales? Everything You Need To Know

Yes, Adidas has sales and promotions all year round. You can almost always find discounts in their online Outlet and Sale sections, but the biggest savings - often up to 50% off or more - happen during major events like Black Friday, Cyber Monday, and end-of-season clearances.

For the most consistent deals and early access, joining their free Creators Club loyalty program is your best bet. Shop now at adidas.com.

Types of Adidas Sales & Promotions

Major Annual Sales Events

These are the big ones where you'll find the best deals site-wide. The two most important sales to mark on your calendar are:

• Black Friday & Cyber Monday: Happening in late November, this is the prime time for Adidas deals. Expect discounts ranging from 30% to 50% off on a huge selection of sneakers, clothing, and accessories.
• End-of-Season Clearances: Look for these sales twice a year. The winter clearance usually runs from February to March, and the summer sale happens from August to September. This is when Adidas clears out past-season styles with discounts often hitting 50-70% off.

Seasonal & Holiday Sales

Adidas frequently runs promotions around key shopping periods. You can find deals during Back-to-School season (August-September) with 15-30% off gear like backpacks and athletic wear. Other holidays like Memorial Day, Labor Day, and the Christmas season often feature discounts of 20-40% off select categories.

Ongoing Promotions

You don't have to wait for a major holiday to save. Adidas offers discounts year-round through a couple of key places on their site:

• Adidas Outlet & Sale Sections: These are permanent sections on the Adidas website that are constantly updated with discounted items, often 30-70% off retail prices. This is where you'll find end-of-season stock and overstock items.
• Flash Sales: Keep an eye out for surprise flash sales. These short-lived events usually last 24-48 hours and offer 20-40% off select items. They are typically announced through email or on social media.

First-Time Customer Discounts

If you're new to shopping at Adidas online, you're in luck. Signing up for the Adidas email newsletter will typically get you a welcome discount of 10-15% off your first full-price purchase.

Creators Club Loyalty Program

Signing up for the free Adidas Creators Club is one of the best ways to get insider perks. Members get early access to major sales, exclusive member-only deals, birthday rewards, and earn points on every purchase that can be redeemed for discounts.

Student & Professional Discounts

Adidas offers special discounts for certain groups. Students can typically get a 15% discount by verifying their status through UNiDAYS. Similar discounts are also sometimes available for military personnel and healthcare workers through special verification programs.

Where to Find Adidas Sales

The Official Adidas Website

Your first stop should always be the official website. The best places to look are:

• The Sale Section: Visit adidas.com/us/sale for a curated list of currently discounted items.
• The Outlet Section: For the deepest discounts on past-season gear, check out adidas.com/us/outlet.
• Homepage Banners: The Adidas homepage will always feature a prominent banner advertising any major sales event that's currently running.

Email Newsletter

Subscribing to the Adidas email list is essential. You'll get alerts about upcoming sales, exclusive promo codes emailed directly to you, and early access notifications before the general public finds out.

The Adidas Mobile App

Downloading the Adidas app can give you an edge. The app often features app-exclusive flash sales, and you can enable push notifications to get instant alerts on your phone the moment a new deal drops.

Social Media Channels

Follow Adidas on platforms like Instagram (@adidas) and Facebook. They use social media to announce flash sales, new product drops, and sometimes share exclusive promo codes that you won't find anywhere else.

Outlet Stores

If you have an Adidas outlet store near you, it's worth a visit. These physical stores are packed with items discounted by 30-70% and sometimes have in-store-only promotions and clearance racks with even better deals.

Tips for Maximizing Your Savings at Adidas

Know the Best Times to Shop

While you can find deals year-round in the Outlet section, the absolute best discounts happen during Black Friday/Cyber Monday (late November) and End-of-Season Sales (Feb-Mar and Aug-Sep). Plan your big purchases around these key periods.

Join the Creators Club for Perks

This is a no-brainer. It's free to join, and the benefits are great. Early access to sales can be the difference between getting that trendy sneaker in your size or missing out. Plus, the points you earn on purchases can be cashed in for future discounts.

Always Check the Outlet Section

Make it a habit to browse the online Outlet section before you check out. You might find a similar style to what you're looking for at a much lower price. The inventory changes constantly, so check back often.

Sign Up for Emails Strategically

New to Adidas? Don't make a purchase without first signing up for their email list to grab that 10-15% off welcome coupon. It's an easy way to save on your very first order.

What You Should Know About Adidas Sales

Before you get shopping, keep these few things in mind:

• Exclusions Apply: The latest releases, limited-edition collaborations (like Pharrell or Stella McCartney), and some premium product lines are often excluded from site-wide sales and coupon codes.
• Final Sale Items: Items from the clearance or outlet sections might be marked as final sale, which means they can't be returned or exchanged. Always double-check the return policy before buying heavily discounted gear.
• Stick to Official Codes: Adidas doesn't always honor coupon codes from third-party sites. For the most reliable discounts, stick to the ones you get directly from their website, email newsletter, or app.