When it comes to building a perfectly functional minimalist closet, few brands do it better than Uniqlo and Muji. Uniqlo hooks us with its innovative fabrics and affordable, everyday essentials, while Muji charms us with its focus on high-quality natural materials and timeless, brand-free simplicity. Both prove you don't need tons of logos and trends to have great style.
If you love that clean, practical aesthetic but want to expand your options, you're in the right place. From sustainable pieces to affordable finds and a touch of quiet luxury, here are 18 similar brands that will nail your minimalist fashion brief.
Often described as H&M's sophisticated older sibling, COS (Collection of Style) offers modern, functional, and considered design. Their pieces often feature architectural shapes, clean lines, and high-quality fabrics, giving them a more elevated and fashion-forward feel than Uniqlo's basics. Expect to find everything from perfectly tailored trousers and structured knitwear to crisp poplin shirts.
While the price point is a step up from Uniqlo, COS is the perfect destination when you want a minimalist staple with a bit more of a design statement. It’s for the person who loves clean aesthetics but appreciates a unique silhouette or an interesting fabric.
Shop now at www.cos.com
Known for its "Radical Transparency," Everlane focuses on ethical production and high-quality modern basics. The brand offers timeless wardrobe staples - think premium cotton tees, versatile cashmere sweaters, well-fitting denim, and chic leather totes. Their aesthetic is minimalist and incredibly versatile, centering around neutral color palettes that are easy to mix and match.
Compared to Uniqlo's performance-fabric focus and Muji's raw simplicity, Everlane offers a slightly more American-classic spin on basics with a strong commitment to ethical manufacturing practices. It's the go-to for building a conscious capsule wardrobe that lasts.
Shop now at www.everlane.com
A.P.C. (Atelier de Production et de Creation) has perfected the art of French minimalist cool. Famous for its foundational pieces like raw denim jeans, classic trench coats, and elegantly simple knitwear, the brand offers understated luxury. Their clothes are clean-cut, refined, and completely devoid of flashy logos, allowing the impeccable tailoring and quality materials to speak for themselves.
A.P.C. is significantly more expensive than Uniqlo or Muji, positioning itself as a premium brand. Consider it an investment in timeless Parisian style - their pieces are designed to be staples in your wardrobe for years.
Shop now at www.apc-us.com
Another brand within the H&M group, Arket channels clean Scandinavian design with a focus on durability, sustainability, and function. Their offerings are like a well-organized archive of a perfect wardrobe, featuring everything from merino-wool knits and organic cotton t-shirts to recycled outerwear. The vibe is uncomplicated practicality with a touch of Nordic minimalism.
Arket feels like a midpoint between Uniqlo's affordability and COS's high-design ethos. If you appreciate Muji's attention to material and want basics that are a bit more durable and thoughtfully designed than standard fast-fashion, Arket is your answer.
Shop now at www.arket.com
Hailing from Canada, Frank And Oak is committed to creating sustainably-minded everyday staples with a modern aesthetic. They craft intentional pieces like sleek trousers, simple shirts, and eco-friendly outerwear, with a goal of inspiring better living. Their vibe is casual, thoughtfully designed, and often utilizes innovative, earth-friendly materials.
Similar to Muji's emphasis on conscious production, Frank And Oak is great for shoppers who want their minimalist wardrobe to have a positive impact. Their styles often feature slightly more tailored details and contemporary fits compared to Uniqlo's more universal cuts.
Shop now at www.frankandoak.com
If you're already a Uniqlo fan, this is a collection you can't miss. Designed in Paris by artistic director Christophe Lemaire (of the luxury label Lemaire), Uniqlo U is an upgraded take on Uniqlo’s core basics. It offers more fashion-forward silhouettes, sophisticated color palettes, and innovative fabrics, all while retaining the accessible price point.
Season after season, Uniqlo U re-imagines wardrobe essentials with subtle design tweaks that make them feel elevated and modern. It’s the perfect line for someone who loves Uniqlo's ethos but wants their basics to have a bit more design flair.
Shop now at www.uniqlo.com/us/en/collections/uniqlo-u
For those who love the vision behind Uniqlo U, going to the source is the ultimate upgrade. Lemaire, the independent Parisian label run by Christophe Lemaire and Sarah-Linh Tran, champions a luxury, minimalist wardrobe. The brand is known for its fluid tailoring, exceptional fabrics, and muted, tonal color schemes. Each piece is designed for elegance and ease of movement.
Lemaire represents the high-fashion aspiration of minimalist design. It shares Uniqlo's love for understated, timeless style but executes it with world-class craftsmanship and premium materials - making its pieces true 'buy for a lifetime' investments.
Shop now at www.lemaire.fr
With its mantra "The Pursuit of Less," ASKET is taking on fast fashion by offering a single, permanent collection of meticulously developed essentials. The Swedish brand rejects seasonal collections and instead focuses on perfecting the ultimate t-shirt, Oxford shirt, and merino sweater. They also offer full transparency on cost, origin, and impact for every single garment.
If you love Muji’s no-nonsense approach to quality and Everlane’s commitment to transparency, ASKET takes that concept to a new level. It's the ultimate destination for building a truly timeless capsule wardrobe based on essentials, not trends.
Shop now at www.asket.com
While Sézane leans more romantic than minimalist, its core collection is filled with forever pieces that complement a simple wardrobe. The Parisian brand focuses on high-quality, natural fabrics to create perfect silk blouses, beautifully cut trousers, classic knitwear, and timeless outerwear. Their aesthetic feels effortlessly chic and inherently versatile, designed to be worn for years.
Compared to Muji's utilitarian style, Sézane’s pieces have a softness and femininity. It's a great option if you want to elevate your everyday basics with a distinct touch of Parisian charm without straying into overly trendy territory.
Shop now at www.sezane.com
H&M's Conscious collection is the fast-fashion giant’s answer to sustainability, offering affordable pieces made from more eco-friendly materials like organic cotton and recycled polyester. The collection frequently features minimalist designs, from basic tees and dresses to relaxed-fit trousers in neutral palettes, offering style at a very accessible price point.
Much like Uniqlo, this line provides incredible affordability and a wide range of essentials. The key differentiator is the focus on sustainable-leaning materials, making it a good entry point for shoppers looking to make more mindful fashion choices on a budget.
Shop now at www2.hm.com
Vince is a master of refined, understated California luxury. The brand is built around effortlessly chic staples crafted from incredibly luxurious materials - think super-soft cashmere knits, fluid silk blouses, and impeccable suede jackets. Their minimalist pieces are timeless and designed for an elevated yet relaxed everyday look, with a price point in the higher-end contemporary market.
If you buy Uniqlo basics for the clean silhouettes but want to upgrade to premium fabrics, Vince is the next step up. It's less about fast fashion and more about building a sophisticated, textural wardrobe that feels as good as it looks.
Shop now at www.vince.com
Muji Labo is Muji's more experimental, fashion-forward sub-label that strips clothing back to its most basic form. The line focuses on simplicity and removing excessive details, using innovative and sustainable materials often in unisex designs. It doubles down on Muji's core principles of function and thoughtful fabrication.
The collection offers a curated, innovative take on Muji's classic minimalism. For fans of the brand, this is where you’ll find Muji’s most forward-thinking and refined clothing creations, often with a looser, more contemporary silhouette.
Shop now at www.muji.com/us/mujilabo/
Born in Ireland and made in California, Frank & Eileen focuses on perfecting one thing: the shirt. The brand creates flawlessly tailored button-downs from high-quality Italian fabrics that are designed to be loved and lived in. Beyond shirting, they also offer effortlessly relaxed linen pants, jumpsuits, and cotton essentials in a signature laid-back, minimalist style.
While Uniqlo offers similar everyday shirting at a fast-fashion price, Frank & Eileen is all about luxury craftsmanship and exceptional materials. It's a brand for someone who understands the power of a perfectly made staple piece.
Shop now at www.frankandeileen.com
Based in Germany, Armedangels proves that fashion can be fair and beautiful. The brand built its foundation on creating stylish basics from eco-conscious materials like organic cotton and recycled textiles. Their style is minimalist and modern, offering everything from simple patterned knits to clean-cut sustainable denim.
Very much aligned with Muji's values, Armedangels puts ethics and the environment at the center of their operations. They are a great choice for eco-minded shoppers seeking sleek and sustainably-produced essentials for a contemporary wardrobe.
Shop now at www.armedangels.com
Naadam is on a mission to bring luxury-quality, sustainably sourced cashmere to consumers at a fair price. While they specialize in ultra-soft cashmere sweaters, their collection also includes other cozy loungewear and silk basics. Their minimalist aesthetic ensures that their high-quality pieces are versatile staples you can wear repeatedly.
Unlike the season-driven staples you might find at Uniqlo, Naadam focuses on premium, timeless investment knitwear. If you love Muji's focus on natural, quality fabrics, Naadam takes that to a very luxurious yet ethical level.
Shop now at naadam.co
As a certified B-Corporation, Kotn centers its brand around high-quality Egyptian cotton basics made through direct trade with farmers in Egypt. Their collection is full of perfectly cut t-shirts, cozy sweats, simple ribbed tanks, and crisp cotton bedding. The designs are simple, comfortable, and made to last, all while supporting ethical labor and regenerative agriculture.
Much like Muji, Kotn delivers on the promise of understated basics made from superior natural fabrics. It feels good to wear not just because of its softness, but because of the ethical story woven into every piece.
Shop now at kotn.com
Theory is a go-to for refined, minimalist workwear and polished wardrobe essentials. Founded on the idea of creating a work "uniform" of comfortable yet elegant pieces, the brand excels in sharp tailoring, innovative stretch fabrics, and sleek silhouettes. They offer everything from the perfect black blazer and power pants to luxurious silk shells and cashmere sweaters.
Compared to Uniqlo's wallet-friendly options, Theory sits at a premium price point. It’s the brand you turn to when you want to take your minimalist style to the office or invest in foundational pieces with impeccable fit and fabric.
Shop now at www.theory.com
Oak + Fort delivers modern minimalism at a surprisingly accessible price. The Canadian brand specializes in clean lines, neutral color palettes, and interesting shapes - think oversized blazers, sculptural basics, and chic vegan leather pieces. Their aesthetic is current and on-trend yet still easy to integrate into a long-term wardrobe.
Oak + Fort captures the effortless vibe of COS with a price point closer to Uniqlo, making a design-forward minimalist aesthetic available to everyone. It's perfect for finding that one modern piece to update your classic basics.
Shop now at www.oakandfort.com
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