With a history stretching back literal centuries, Santa Maria Novella is an iconic Italian perfumery that has perfected the art of luxurious, timeless scents. Their fragrances, crafted with traditional apothecary techniques, feel like a piece of Italian heritage in a bottle - sophisticated, rich, and utterly classic.
If you're drawn to Santa Maria Novella's blend of history, craftsmanship, and opulent aromas, you’re in luck. There are plenty of other incredible fragrance houses that hit that same note of artistry and exclusivity. Here are 16 similar brands guaranteed to elevate your scent collection.
Le Labo is the cool, modern cousin to Santa Maria Novella's old-world charm. Celebrated for its handcrafted, artisanal approach, Le Labo focuses on complex, high-quality, and often unisex fragrances with a minimalist aesthetic. While both brands champion supreme craftsmanship, Le Labo brings a contemporary, urban edge with its signature personalized labels and iconic scents like Santal 33. It's the perfect choice if you want artisanal quality with a fresh, modern feel.
Shop now at lelabofragrances.com
Known for its chic, minimalist packaging and scents inspired by memories and places, Byredo offers a modern, artistic take on luxury perfume. While Santa Maria Novella is rooted in classic Italian tradition, Byredo pushes creative boundaries with unique and unexpected scent compositions like Gypsy Water and Mojave Ghost. Both brands offer complex, sophisticated fragrances, but Byredo is the clear winner for those seeking something innovative and distinctly contemporary.
Shop now at byredo.com
For fragrance lovers who crave drama and artistry, Serge Lutens is a must. This avant-garde brand creates bold, theatrical perfumes that blend rich spices, deep woods, and exotic florals. Like Santa Maria Novella, it values complex, layered scents and a sense of heritage. However, Serge Lutens takes a more dramatic, poetic approach, making each fragrance feel like a wearable piece of art. If you want a scent that tells a captivating story, look no further.
Shop now at sergelutens.com
Aesop combines sophisticated, botanical-based skincare with equally refined fragrances. Similar to Santa Maria Novella, it has a strong appreciation for high-quality, natural ingredients and an almost apothecary-like feel. Aesop's scents are known for their earthy, herbaceous, and woody profiles that evoke a sense of calm and natural elegance. It's the ideal brand for those who love understated, intellectual scents that feel grounded and luxurious.
Shop now at aesop.com
This beloved French perfume house specializes in romantic, poetic fragrances that are both delicate and timeless. Much like Santa Maria Novella, Goutal is rooted in a deep respect for tradition and fine perfumery. Their scents often feature beautiful floral compositions and elegant, story-driven concepts. With its distinctly Parisian charm and exquisitely refined bottles, Goutal is for anyone who appreciates classic, feminine, and enduring scents.
Shop now at goutalparis.com
Diptyque is a Parisian maison famous for its artistic candles and equally sophisticated perfumes. They share Santa Maria Novella’s appreciation for story-driven, complex scents inspired by nature and travel. Fragrances like Philosykos and Do Son are beloved for their ability to transport you to another place or time. Diptyque offers a perfect blend of high art, quality ingredients, and effortlessly chic Parisian style.
Shop now at diptyqueparis.com
If you're after pure, unapologetic opulence, look no further than Amouage. This luxury fragrance house from Oman is known for its incredibly rich and complex scents with Middle Eastern influences. Think regal blends of rare spices, resins, and powerful florals. Like Santa Maria Novella, Amouage delivers a grand, luxurious sensory experience, but with an exotic, lavish twist that feels both powerful and timeless.
Shop now at amouage.com
Fornasetti is where fine fragrance meets high art. Famous for its surrealist, whimsical designs that adorn candles, home objects, and perfume bottles, this brand makes scent an objet d'art. The fragrances themselves are complex and evocative, designed to inspire emotion and imagination. It shares Santa Maria Novella’s deep roots in Italian craftsmanship, but offers a quirky, artistic flair for those who want their perfume bottle to be as beautiful as the scent inside.
Shop now at fornasetti.com
With its deep roots in British history, Penhaligon’s offers classic, refined fragrances inspired by centuries of tradition. Much like its Italian counterpart, Santa Maria Novella, this storied house focuses on timeless, elegant scents with vintage-inspired notes - think rich florals, crisp citruses, and warm woods. Packaged in beautifully crafted bottles with signature bows, Penhaligon's exudes an air of understated, aristocratic charm.
Shop now at penhaligons.com
Cire Trudon is the oldest candlemaker in the world, so their expertise in fragrance is unquestionable. Branching out into personal perfumes, they bring the same commitment to history, artistry, and quality that defines their legendary candles. The scents are inspired by historical figures and moments, sharing Santa Maria Novella’s reverence for heritage. It’s the perfect brand for anyone who loves fragrances with a deep, compelling backstory.
Shop now at trudon.com
This London-based perfumer crafts complex, artisanal fragrances that draw inspiration from nature and urban life. Like Santa Maria Novella, Miller Harris has a deep respect for natural ingredients, creating refined and often unisex scents that feel both timeless and contemporary. With their unique combinations and understated sophistication, their perfumes are for those who appreciate nuanced, elegant fragrances that aren't overpowering.
Shop now at millerharris.com
L’Artisan Parfumeur is one of the original niche fragrance houses, celebrated for its creative and adventurous approach to scent-making. Their fragrances are inspired by nature, travel, and artistic expression, resulting in distinctive and memorable compositions. Similar to Santa Maria Novella, this brand champions an artisanal spirit and high-quality raw materials, making it a favorite among fragrance lovers who seek creativity and authenticity.
Shop now at artisanparfumeur.com
Frédéric Malle’s brand ethos is to treat perfumers as artists, giving them total creative freedom to craft masterpieces. This results in an author-driven collection of some of the most luxurious and high-concept fragrances on the market. Sharing Santa Maria Novella's foundational commitment to uncompromising quality and artistry, Frédéric Malle is for the true connoisseur who values the craft above all else. The sleek, minimalist bottles put the focus where it belongs: on the magnificent scent inside.
Shop now at fredericmalle.com
As another icon of Italian luxury, Acqua di Parma embodies timeless elegance and sophisticated simplicity. Best known for their classic, sunny citrus scents like Colonia, this brand evokes the spirit of Italian style. It shares Santa Maria Novella's heritage and commitment to high-quality ingredients but offers a brighter, more classic "dolce vita" vibe. If you love Italian refinement, Acqua di Parma is essential.
Shop now at acquadiparma.com
Ormonde Jayne is a British perfume house that creates highly distinctive and refined fragrances using rare ingredients sourced from around the globe. Founder Linda Pilkington focuses on beautiful, complex compositions that feel both exotic and elegant. This brand resonates with Santa Maria Novella fans who appreciate expert craftsmanship, high-quality naturals, and sophisticated, memorable scents - but with a distinctly international flair.
Shop now at ormondejayne.com
Rooted in three generations of Italian candlemaking and perfumery, Tiziana Terenzi crafts opulent and intensely rich fragrances designed to evoke powerful emotions. Their scents are theatrical, unique, and long-lasting, often featuring exotic and powerful notes. Like Santa Maria Novella, it celebrates Italian heritage and craftsmanship, but does so with a much more dramatic, statement-making flair. This brand is for those who want their fragrance to command attention.
Shop now at tizianaterenzi.com
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