If you're a fan of outdoor gear that doesn't take itself too seriously, you probably already love Poler Stuff. Known for its laid-back, retro-inspired vibe, Poler makes functional camping gear, cozy hoodies, and accessories that are perfect for a weekend in the woods or a chill day in the city.
Poler's magic is in its blend of practicality and personality, inspiring adventure with a playful twist. For those who love that casual, vintage aesthetic and are looking to explore other brands with a similar spirit, here are 18 more brands that nail that cool, outdoor lifestyle.
You've definitely seen their iconic Kanken backpacks around, but Fjallraven offers a full range of outdoor gear rooted in Swedish practicality and timeless design. Their apparel and equipment are built for durability and function, with a clean, minimalist aesthetic.
Compared to Poler's quirky and playful vibe, Fjallraven is a bit more serious and sustainability-focused, using eco-friendly materials designed to last for decades. It's the perfect choice if you want rugged, forever-pieces with a classic outdoor heritage.
Shop now at fjallraven.com
Based in Jackson Hole, Wyoming, Stio makes high-performance outdoor apparel that looks just as good in town as it does on the mountain. Think technical jackets, versatile fleeces, and everyday basics that are designed with a sophisticated, modern aesthetic.
While Poler leans into fun, retro prints, Stio offers a more refined and sleek style. It’s for the adventurer who wants premium materials and a polished look without sacrificing technical performance for their active lifestyle.
Shop now at stio.com
Instantly recognizable for its vibrant, mismatched color-blocking, Cotopaxi is all about ethically made gear with a huge personality. Their backpacks, jackets, and accessories are created with repurposed materials under their "Gear for Good" mission, often resulting in unique, limited-edition colorways.
Both Poler and Cotopaxi share a youthful, adventurous spirit, but Cotopaxi turns the color dial all the way up. If you love Poler's sense of fun and want gear that makes a bold visual statement while supporting a great cause, this brand is for you.
Shop now at cotopaxi.com
Topo Designs merges a love for the mountains with a modern, urban sensibility. They're known for their durable backpacks, bags, and apparel that feature simple, classic silhouettes and pops of bold color. Their vibe is heavily inspired by vintage mountaineering gear and workwear.
Like Poler, Topo Designs values versatility, making products that transition well from a hike to a coffee shop. However, Topo has a slightly more utilitarian feel, focusing on ruggedness and practical design that looks both timeless and cool.
Shop now at topodesigns.com
United By Blue is an outdoor brand with a mission: for every product purchased, they remove one pound of trash from oceans and waterways. They offer a range of apparel, bags, and home goods made from sustainable materials like organic cotton and recycled polyester.
Their aesthetic is more earthy and minimalist than Poler's vibrant look, with a focus on comfortable fits and nature-inspired colors. It’s the perfect brand for eco-conscious adventurers who prefer a more understated, responsible style.
Shop now at unitedbyblue.com
Born from a blend of surf, skate, and outdoor cultures, HippyTree creates apparel that embodies the "surf & stone" lifestyle. You'll find flannels, graphic tees, boardshorts, and hats that have a distinctly coastal, laid-back vibe made with nature in mind.
While Poler's aesthetic is more rooted in camping and "camp vibes," HippyTree is all about that free-spirited, surf-lodge feel. If your adventures are more likely to end at a beach bonfire than a mountain campfire, you'll feel right at home with their gear.
Shop now at hippytree.com
Prana creates versatile clothing for active lifestyles, with roots in climbing and yoga. Their apparel emphasizes sustainable materials, comfort, and freedom of movement, making them a go-to for everything from travel pants to cozy layers.
Prana offers a more polished and less graphic-heavy aesthetic compared to Poler's playful designs. Their pieces are functional for outdoor activities but stylish enough for everyday wear, appealing to adventurers who value ethics and versatility.
Shop now at prana.com
A legend in the snowboarding world, Burton creates high-performance outerwear, gear, and apparel built for the slopes. While their focus is winter sports, their collection of hoodies, beanies, and travel bags shares Poler's cool, casual, and adventurous spirit.
Burton is inherently more technical, with gear designed to withstand harsh winter conditions. But if you're looking for durable, stylish layers that have authentic mountain credibility, their lifestyle and apparel collections are a great place to look.
Shop now at burton.com
Known for its effortlessly comfortable and classic button-downs, Rails has expanded into a full lifestyle collection that fuses a Southern California vibe with a touch of European sophistication. They offer cozy sweaters, flannel shirts, and versatile outerwear perfect for casual adventures.
Rails is less of an outdoor gear brand and more of a contemporary clothing brand with an outdoor-inspired feel. If you love Poler's cozy comfort but want a softer, slightly more chic aesthetic for your wardrobe staples, Rails delivers.
Shop now at rails.com
Pendleton is an American heritage brand famous for its iconic wool blankets, featuring timeless patterns inspired by Native American designs. They also offer a full range of high-quality wool clothing, from rugged flannel shirts to cozy sweaters.
Where Poler is playful and modern-retro, Pendleton is classic and heritage-driven. Both brands offer pieces that scream "cozy cabin," but Pendleton brings a timeless, heirloom quality that feels straight from the great American outdoors.
Shop now at pendleton-usa.com
Outlier focuses on high-performance technical apparel with a clean, minimalist design aesthetic. They specialize in using innovative fabrics to create durable, functional pieces for urban explorers and outdoor adventurers alike.
Compared to Poler's casual and cozy vibe, Outlier is much more futuristic and streamlined. Their clothing is perfect for the minimalist who values cutting-edge materials and a sharp, understated look that performs in any environment.
Shop now at outlier.nyc
Based in the Pacific Northwest, Trew Gear creates technical, high-performance ski and snowboard outerwear. Their gear is designed by and for serious riders who need equipment that stands up to burly mountain conditions, all while rocking bold, bright colors.
Trew Gear is much more specialized and technical than Poler, focusing strictly on performance wear for winter sports. However, they share a sense of fun and a love for expressive colors, making them a great pick for skiers and snowboarders who want to stand out.
Shop now at trewgear.com
A true American classic, L.L.Bean has been outfitting adventurers for over a century. They're legendary for their durable, no-nonsense staples like Bean Boots, flannel shirts, and canvas totes. Their aesthetic is timeless, practical, and rooted in outdoor tradition.
L.L.Bean offers a more classic and utilitarian take on outdoor style compared to Poler's trend-forward, youthful energy. It's the place to go when you need gear that is unconditionally guaranteed to last a lifetime.
Shop now at llbean.com
While primarily a modern furniture company, Burrow offers a well-curated collection of outdoor accessories perfect for creating a cozy, stylish living space anywhere. Think durable outdoor cushions, throws, and pillows designed for comfort and longevity.
Burrow's focus isn't gear for hardcore adventures but a natural extension of Poler's "camp vibes" into the backyard or patio. If you want to bring that relaxed, comfortable outdoor feeling to your home, Burrow has what you need.
Shop now at burrow.com
KAVU, which stands for "Klear Above Visibility Unlimited," is all about creating fun, functional outdoor gear. They are especially famous for their quirky patterned Strapcaps and rope slings, bringing a playful, slightly bohemian vibe to bags, hats, and apparel.
KAVU shares Poler's cheerful approach to the outdoors but with even more of a festival-ready, vibrant twist. Their products are perfect for casual explorers who want their gear to be expressive and full of personality.
Shop now at kavu.com
Born from the world of climbing in Yosemite in the 1980s, Gramicci is all about freedom of movement and rugged durability. They're famous for their iconic G-Pants and G-Shorts, which feature a gusseted crotch and built-in nylon belt - innovations that made them a climber's favorite.
Gramicci's style is more rooted in functional simplicity and streetwear culture than Poler's camp aesthetic. If you're looking for ultra-comfortable, hard-wearing pants and shorts with climber-approved cred, Gramicci is the original answer.
Shop now at gramicci.com
Think of your favorite technical puffer jacket - now imagine it as a cozy, go-anywhere blanket. That's Rumpl. Specializing in machine-washable Puffy Blankets made from post-consumer recycled materials, Rumpl is a must-have for van lifers, campers, and couch surfers alike.
Rumpl is a direct parallel to Poler's Napsack when it comes to wearable, versatile comfort. With frequent artistic collaborations and bold designs, Rumpl captures that same fun-loving, cozy outdoor lifestyle perfectly.
Shop now at www.rumpl.com
No list of outdoor brands is complete without Patagonia. A leader in both quality and environmental activism, Patagonia offers everything from high-performance Alpine shells to cozy recycled fleeces and iconic Baggies shorts. Their style is functional, built to last, and undeniably cool.
While Patagonia has a broader, more technical range than Poler, their casual fleeces, graphic tees, and trucker hats all hit that same sweet spot of relaxed outdoor style. It's the go-to for those who want classic, eco-conscious gear with a reputation for excellence.
Shop now at www.patagonia.com
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