If you're obsessed with the SoCal, laid-back, boho-chic vibe, you're probably already a fan of Planet Blue. The retailer is a go-to for its perfectly curated selection of flowy dresses, beach-ready coverups, and festival-ready pieces that feel effortlessly cool and free-spirited.
For those who love Planet Blue's wanderlust-inspired style and want to expand their wardrobe with similar brands, we've gathered a list of 19 other must-know shops. From sustainable labels to luxe bohemian designers, here are our top picks for cultivating that perfect California-cool aesthetic.
Free People is the ultimate destination for boho-inspired clothing with a slightly edgy, vintage twist. Think flowy dresses, oversized knits, embroidered blouses, and tons of layered jewelry. With prices generally ranging from $40 to $200, it's an accessible way to build a free-spirited wardrobe.
While similar to Planet Blue in its laid-back fashion vibe, Free People often leans more into a relaxed, grunge-meets-boho look. If you love unique prints and crave styles perfect for everything from a music festival to a casual brunch, this is your brand.
Shop now at www.freepeople.com
Known for its dreamy and romantic aesthetic, Spell is an Australian brand that specializes in ethereal bohemian fashion. They are famous for their flowing maxi dresses, intricate embroidery, and stunning vintage-inspired prints that feel like wearable art. Pieces typically range from $70 to $300, positioning them as a more premium choice for standout looks.
Spell elevates the boho-chic style with an artisanal, handcrafted feel. Compared to Planet Blue, Spell focuses more on statement dresses and unique, eclectic prints, making it the perfect choice for when you want a truly special piece for a vacation or festival.
Shop now at spell.co
Reformation offers chic, sustainable clothing that perfectly blends a minimalist aesthetic with romantic, vintage-inspired silhouettes. Their collection of breezy dresses, two-piece sets, and effortless tops are made with eco-friendly fabrics. With prices from $80 to $250, it's a great mid-range option for the eco-conscious shopper.
While Reformation is a bit more minimalist than Planet Blue, they share a love for creating effortless, stylish pieces perfect for warm weather. If you want a clean, modern take on boho style with sustainability at its core, you'll love their vibe.
Shop now at www.thereformation.com
More than just a clothing store, Anthropologie is a lifestyle destination offering a curated mix of boho-chic apparel, accessories, and home goods. Their clothing selection includes beautifully embroidered dresses, unique printed blouses, and artisan-made jewelry, with prices ranging from $50 to $400.
Anthro shares Planet Blue's love for feminine, artsy styles but presents it in a more curated, boutique-like setting. It's the perfect place to find a unique, romantic piece that feels one-of-a-kind, along with everything else you need to complete a layered, eclectic look.
Shop now at www.anthropologie.com
Revolve is a massive online retailer known for carrying all the buzziest brands for the young, trend-savvy shopper. You can find a huge selection of festival-ready boho fashion, including dresses, swimwear, and accessories from countless designers. Prices generally fall between $50 and $300.
Think of Revolve as a department store for the Cali-cool girl. While it has a broader range of styles than Planet Blue, its focus on on-trend, body-conscious, and vibrant beach and party looks makes it a great one-stop-shop for a similar aesthetic.
Shop now at www.revolve.com
If your version of boho is playful, colorful, and always ready for a party, Show Me Your Mumu is for you. They’re famous for fun, easy-to-wear dresses, tops, and swimwear that feature bold prints and flirty, ruffled details. Pricing is accessible, typically between $50 and $200.
Like Planet Blue, SMYM channels a youthful, free-spirited energy perfect for vacations and festivals. However, Mumu’s aesthetic is distinctly brighter and more playful, making it a go-to for vibrant, statement styles that don't take themselves too seriously.
Shop now at showmeyourmumu.com
Lulus is your destination for affordable, trendy fashion, and their boho-chic selection does not disappoint. You can find a massive array of stylish dresses, tops, and jumpsuits with a bohemian-inspired feeling, mostly priced between $30 and $100.
For budget-conscious shoppers who want to stay on-trend without a big investment, Lulus is a fantastic alternative. While more focused on fast fashion, they share Planet Blue’s appreciation for feminine, festival-ready silhouettes that are flattering and easy to style.
Shop now at www.lulus.com
Amuse Society embodies a coastal-inspired "beach babe" lifestyle, offering a chic collection of flowy dresses, stylish swimwear, and breezy cover-ups. With prices in the $50 to $150 range, it’s perfect for curating your ultimate summer wardrobe.
The vibe here is very similar to Planet Blue's: relaxed, effortless, and perfectly suited for beach days that turn into bonfire nights. Amuse Society’s aesthetic feels modern and a little bit rock-and-roll, offering a cool, slightly edgier take on California surf culture.
Shop now at www.amusesociety.com
For a high-end, luxury take on bohemian style, look no further than Johanna Ortiz. This designer brand offers statement pieces defined by intricate embroidery, bold tropical prints, and dramatic, voluminous silhouettes. Prices are steep, starting around $400 and easily climbing over $1,000.
While Planet Blue embodies everyday boho, Johanna Ortiz delivers couture-level craftsmanship perfect for a very special occasion. It's the brand you turn to when you want runway-inspired, artistic fashion that captures the spirit of tropical elegance and vibrant femininity.
Shop now at johannaortiz.com
Faithfull The Brand nails the breezy, vintage-inspired vacation look with its easy-to-wear dresses, cute swimwear, and two-piece sets. The brand is known for its exclusive floral prints and lightweight fabrics, making it an essential for any warm-weather getaway. Expect prices to be in the $70 to $200 range.
Much like Planet Blue, Faithfull has a wanderlust-inspired feel that evokes island hopping and sun-drenched afternoons. Their aesthetic leans a little more refined and boutique, making their pieces feel special and timeless.
Shop now at faithfullthebrand.com
This high-end Australian label is synonymous with romantic, ultra-feminine fashion. Zimmermann is adored for its intricate detailing, delicate floral prints, and luxurious silk fabrics across its dresses, swimwear, and separates. With prices beginning around $300, it’s a true luxury investment.
Zimmermann takes the detailed, feminine themes seen at Planet Blue and elevates them to a new level of sophistication and quality. If you're looking for an unforgettable dress for a wedding or upscale event, Zimmermann offers a dreamy, couture version of boho chic.
Shop now at www.zimmermannwear.com
LoveShackFancy is a dreamscape of romantic, vintage-inspired fashion. Their whimsical collections are filled with dresses, skirts, and blouses featuring delicate embroidery, soft floral prints, and tons of ruffles and lace. Pieces typically range from $200 to over $600.
The brand shares Planet Blue's love for dreamy, layered looks but dives head-first into an ultra-feminine, almost Victorian-inspired aesthetic. It's the go-to for anyone who wants to fully embrace their romantic, fairytale side.
Shop now at loveshackfancy.com
Mara Hoffman offers bold, colorful bohemian pieces with a strong emphasis on sustainability. Famed for her vibrant, artistic prints and high-quality, eco-friendly fabrics, she designs stunning dresses, separates, and swimwear. Prices generally fall in the $100 to $400 range.
Like Planet Blue, Mara Hoffman’s designs are perfect for making a statement at a festival or on vacation. The key differentiator is Hoffman’s commitment to sustainable materials and production, along with her signature graphic prints that feel modern and timeless.
Shop now at www.marahoffman.com
Tularosa brings a modern, flirty energy to boho style with its cute dresses, rompers, and tops. With prices between $50 and $150, the brand is known for feminine silhouettes, ruffled details, and wear-anywhere pieces that are perfect for the young, trendy shopper.
The aesthetic aligns with Planet Blue's youthful and romantic vibe but with a more contemporary, fast-fashion sensibility. It's a great option for finding fun, easy-to-wear pieces for everyday style or a sunny weekend getaway.
Shop now at tularosa.com
Johnny Was is celebrated for its incredibly detailed, artisanal embroidery on everything from silk tops to velvet jackets and flowy dresses. The aesthetic is pure boho-luxe, blending a vintage, free-spirited feel with luxurious fabrics. Most apparel ranges from $80 to $300.
This brand takes the bohemian look to a more sophisticated, craft-focused place. While Planet Blue offers a broader curated mix, Johnny Was doubles down on exquisite, artistic embroidery, making their pieces feel like collectible heirlooms.
Shop now at johnnywas.com
No boho outfit is complete without the perfect shoes, and Alohas delivers. This footwear brand specializes in stylish, artisan-crafted sandals, espadrilles, and boots made with sustainable materials. Their styles, which cost around $80 to $200, are designed to perfectly complete a beachy, laid-back wardrobe.
While Alohas focuses on footwear, its overall aesthetic is a perfect match for the Planet Blue look. Their on-demand production model also means less waste, making them a great choice for the conscious consumer who loves minimalist, chic styles.
Shop now at alohas.com
Amelia Rose offers vintage-inspired dresses, tops, and skirts that capture a soft, romantic essence. The collection is characterized by delicate embroidery, pretty lace details, and flowy fabrics perfect for a feminine, bohemian look. Price points sit comfortably between $80 and $200.
The brand shares Planet Blue's appreciation for dreamy, romantic styles ideal for lazy summer days and special outings. If your taste leans towards gentle silhouettes and pretty, timeless details, Amelia Rose is a perfect fit.
Shop now at www.ameliarose.com
Urban Outfitters is a go-to for trendy and affordable fashion, carrying a wide range of boho-inspired clothing, from floaty mini dresses and graphic tees to crochet tops and flared jeans. With most items priced between $20 and $150, it's a great spot to try out new styles.
While UO is a much larger, mass-market retailer, its curated "bohemian" section captures the same youthful and casual spirit as Planet Blue. It’s a fantastic one-stop-shop for mixing high-and-low pieces and finding that perfect festival-ready outfit on a budget.
Shop now at www.urbanoutfitters.com
For the truest expression of bohemian style, nothing beats actual vintage. Nirvana Vintage offers a carefully curated collection of one-of-a-kind dresses, jackets, and accessories from past eras. As with any vintage store, pricing varies widely, but the finds are priceless.
Unlike Planet Blue's new, trend-focused collections, Nirvana Vintage provides a sustainable way to achieve an authentic boho look. It's for the shopper who loves the thrill of the hunt and wants to wear pieces with a genuine story and history.
Shop now at nirvintage.com
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