If you're into streetwear that makes a statement, you probably already know Hera London. Known for its bold graphics, high-quality feel, and edgy, oversized silhouettes, it's the perfect brand for anyone who wants to stand out from the crowd.
Hera perfectly blends that hard-to-get urban attitude with designs that feel both current and contemporary. For those who love rocking that rebellious, street-ready look, here are 19 similar brands that deliver that same standout style.
As one of the biggest names in luxury streetwear, Off-White mixes high fashion with urban grit. Known for its signature quotation marks, zip-ties, and arrows logo, the brand turns everyday pieces like hoodies and sneakers into high-end art. Think of it as Hera London's ultra-luxe older sibling - it shares the same edgy, statement-making energy but with a much higher price tag (tees start around $300).
Shop now at www.off---white.com
Fear of God Essentials masters the art of elevated basics. The brand focuses on minimalist designs, oversized fits, and a muted color palette, creating a collection of high-quality hoodies, joggers, and tees that feel both luxurious and effortless. While Hera is bolder with graphics, Essentials delivers a similar edgy impact through its distinctive silhouettes and cool, understated vibe.
Shop now at fearofgod.com
An icon of Japanese streetwear, BAPE is all about loud, playful rebellion. Famous for its unmistakable camo prints and signature shark hoodies, this brand isn't for the faint of heart. While it shares Hera's bold spirit, BAPE leans into colorful, cartoonish graphics and instantly recognizable motifs, making it a great choice for anyone looking to add some vibrant energy to their wardrobe.
Shop now at bape.com
Starting as a jewelry line, Ambush brings a sharp, accessory-focused edge to its apparel. The designs are experimental and avant-garde, often featuring unique hardware, chunky chains, and unconventional cuts. Like Hera London, Ambush is all about pushing boundaries, but with a sleek, futuristic twist that feels straight out of Tokyo. Expect statement jackets and graphic tees that pair perfectly with bold jewelry.
Shop now at ambushdesign.com
Heron Preston combines streetwear aesthetics with workwear influences for a look that's both utilitarian and cool. The brand is known for its orange branding accents, Cyrillic text, and high-quality construction. If you appreciate Hera's urban vibe but want something with a more industrial or functional edge - think cargo pants and reflective details - Heron Preston is your go-to.
Shop now at heronpreston.com
While a multi-brand retailer, Pacsun is an amazing resource for discovering streetwear brands like VLONE. Known for its minimalist "V" logo and monochrome aesthetic, VLONE shares Hera's love for graphic-heavy pieces but often takes a darker, more stripped-back approach. Pacsun is a great, accessible place to find brands that tap into that same edgy, rebellious streetwear culture.
Shop now at pacsun.com
Hailing from Poland, MISBHV fuses streetwear with rave culture and high-fashion sensibility. Its collections feature provocative graphics, daring cut-outs, and experimental fabrics like mesh and latex. This brand shares Hera London's rebellious spirit but pushes it into a grittier, nightlife-inspired direction. If you're looking for outfits fit for an underground party, MISBHV has you covered.
Shop now at misbhv.com
R13 embodies a raw, grunge-fueled rebellion. The brand is famous for its expertly distressed denim, perfectly worn-in leather jackets, and rock-and-roll inspired graphic tees. While Hera's look is more contemporary and clean, R13 offers a similar edgy attitude through a grungier, "never trying too hard" lens. It's the perfect choice for an authentically rebellious look.
Shop now at r13denim.com
Renowned retailer KITH frequently collaborates with collectible-maker Medicom Toy to create streetwear with a playful, pop-culture twist. These drops typically feature hoodies, tees, and accessories adorned with iconic BE@RBRICK graphics. This captures Hera's love for making a statement, but does it with a more whimsical, collectible vibe perfect for fans of limited-edition pieces.
Shop now at kith.com
A veteran in the game, 10.Deep is a New York-based label that has been serving up authentic street style for years. Their look is heavily influenced by skate, hip-hop, and graffiti culture, resulting in bold graphics and statement outerwear. It shares Hera's independent and youthful energy but with a stronger lean into classic NY skate-inspired aesthetics.
Shop now at 10deep.com
Operating like a team of chemists, C2H4 approaches fashion with a scientific and futuristic viewpoint. Their collections are often built around strong concepts, featuring sharp, experimental silhouettes and technical fabrics. If you love Hera's boundary-pushing designs, C2H4 takes that avant-garde spirit to the next level with a sci-fi, utilitarian vibe.
Shop now at c2h4.com
Focusing on relaxed fits and quality materials, Heron creates streetwear that's both edgy and incredibly easy to wear. This brand aligns with Hera's aesthetic through its oversized silhouettes and undeniable street attitude, but strips back the bold graphics for a more minimalist and understated look. It's perfect for when you want impact without the noise.
Shop now at heronclothing.com
Based in Amsterdam, Daily Paper infuses modern streetwear with inspiration from different African cultures. The result is a collection filled with unique prints, bold color palettes, and contemporary silhouettes. The brand shares Hera's street-focused energy but tells a completely different story through its culturally rich and vibrant designs.
Shop now at dailypaperclothing.com
M+RC NOIR is a Parisian brand that stands out with its minimalist, tech-focused streetwear aesthetic. Think clean logo placements, tactical details, and a frequently monochromatic color palette on pieces like bomber jackets and vests. Like Hera, it has an urban, edgy core, but M+RC Noir is much sleeker and more influenced by industrial design.
Shop now at mrcnoir.com
The iconic collaboration between Japanese master tailor Yohji Yamamoto and Adidas marries high-fashion concepts with athletic performance wear. Y-3 is known for its futuristic sneakers and drapey, ninja-like silhouettes. While pricier and more sport-influenced, it shares Hera's appreciation for dramatic, almost architectural design and an effortlessly cool feel.
Shop now at y-3.com
If you find Hera London edgy, Namilia takes it to a whole other dimension. This brand is unapologetically provocative, using fashion to challenge norms around sexuality and pop culture with moto-inspired gear, extreme cut-outs, and outrageously bold graphics. It's the ultimate choice for those who want their clothing to be a true act of rebellion.
Shop now at namilia.com
Representing Los Angeles to the fullest, Born x Raised captures true West Coast street culture in its designs. The brand uses Old English lettering and bold, vintage-inspired graphics to celebrate its local roots. It shares Hera's love for strong branding and graphic tees, but with an authentic, laid-back Californian soul at its core.
Shop now at bornxraised.com
Hailing from London, Palace skateboards mixes '90s sportswear nostalgia with a distinctly British sense of humor. Its iconic Tri-Ferg logo is seen on jackets, tees, and hoodies season after season. Like Hera, it captures a city's youthful, rebellious spirit but channels it through the lens of skate culture, creating pieces that are both cool and tongue-in-cheek.
This brand's website seems down. Try their Dover Street Market retailer page: shop.doverstreetmarket.com
No list of streetwear is complete without Supreme. What started as a small skate shop in New York is now a global cultural phenomenon. The legendary box logo and a constant stream of highly-coveted collaborations keep it at the top of the game. Supreme embodies the rebellious, hype-driven attitude that is the very essence of modern streetwear.
Shop now at supremenewyork.com
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