If you're a fan of high-quality denim with an urban, streetwear edge, you're probably well acquainted with G-Star RAW. The brand has built a cult following for its innovative approach to denim, blending rugged, raw textures with modern, architectural designs that feel both timeless and rebellious.
But when you're ready to expand your denim rotation, there are plenty of other brands that capture a similar spirit. Whether you're looking for sustainable materials, bolder statements, or accessible price points, here are 18 brands like G-Star to check out for your next streetwear fix.
As the original denim icon, Levi's delivers timeless American style and undeniable durability. While G-Star leans into edgy European design, Levi’s offers classic cuts like the 501 that are streetwear essentials in their own right. With jeans typically ranging from $50 to $150, it’s a more affordable option for reliable, heritage-quality denim that forms the foundation of any urban wardrobe.
Shop now at levi.com
Nudie Jeans shares G-Star's love for premium denim but places a massive emphasis on sustainability. Famous for their organic cotton and high-quality raw denim that breaks in beautifully over time, Nudie channels a rebellious vibe with an eco-conscious soul. Prices sit around $100-$200, and their free repair service makes them a fantastic choice for those who want edgy jeans that are made to last and be lived in.
Shop now at nudiejeans.com
If you love G-Star’s rebellious streak, you'll feel right at home with Diesel. This Italian brand is known for its bold, experimental denim collections with unconventional washes, aggressive distressing, and boundary-pushing designs. With prices generally between $150 and $300, Diesel is the go-to for high-impact statement pieces that scream confidence and rock-and-roll attitude.
Shop now at diesel.com
This brand perfectly blends edgy streetwear with a shot of pop-culture glamour. Offering distressed jeans, graphic tees, and statement jackets, Truth or Dare channels a rebellious spirit with a distinctly confident and feminine twist. With prices around $80-$200, it’s a great fit if you admire G-Star's urban vibe but want something with a bit more rock-and-roll flair.
Shop now at truthordare.madonna.com
Known for its chic, moody aesthetic, this British brand is a master of urban cool. AllSaints excels at dark-wash denim, high-quality leather jackets, and minimalist streetwear staples. Priced between $100 and $250, their pieces often feature slim fits and subtle distressing. If G-Star is raw and industrial, AllSaints is its sleek, sophisticated cousin with a rockstar edge.
Shop now at allsaints.com
Superdry creates a unique fusion of Japanese-inspired graphics, vintage Americana, and British tailoring. Their denim and casualwear feature rugged finishes and bold details, giving them a distinct streetwear appeal similar to G-Star. With pieces ranging from $50-$180, Superdry leans more into sporty and casual influences, perfect for anyone wanting comfortable, street-ready styles with a vibrant twist.
Shop now at superdry.com
For those who love the distressed, lived-in look, Reclaimed Vintage is a perfect match. This brand specializes in upcycled and vintage-inspired denim, so every piece feels one-of-a-kind. With prices sitting between $80-$200, it's an excellent way to get an authentic, sustainable piece of streetwear that shares G-Star's rugged aesthetic but with a genuine story behind it.
Shop now at reclaimedvintage.com
While Madewell is known for its more laid-back vibe, it's a go-to for incredibly comfortable and well-fitting denim that works for anyone. If you appreciate G-Star's focus on quality construction but want a less aggressive style, Madewell is your answer. With jeans from $70-$150, their designs are modern and versatile, easily slotting into a relaxed streetwear look.
Shop now at madewell.com
For those who want to level up their streetwear game, Off-White is the ultimate badge of cool. This luxury brand transforms everyday essentials into high-fashion statements with its signature quotation marks, diagonal stripes, and zip ties. While an investment piece (jeans are often $300-$800), it takes G-Star's urban DNA and injects it with runway-level exclusivity and hype.
Shop now at off---white.com
When you want to tap into the edgy denim trend without breaking the bank, Zara is a no-brainer. This fast-fashion giant is quick to pick up on contemporary streetwear styles, offering distressed details, modern fits, and trendy washes for $30 to $80. It delivers a similar on-trend feel to G-Star but at a much more accessible price point.
Shop now at zara.com
Urban Outfitters is a one-stop-shop for eclectic, youthful streetwear. They carry a curated selection of denim that hits all the right notes: ripped styles, vintage washes, and oversized fits, priced generally between $40 and $150. If you love G-Star's edgy attitude, UO offers a more casual, festival-ready take on the look that's perfect for mixing and matching.
Shop now at urbanoutfitters.com
A.P.C. is for the denim purist who values minimalism and quality construction above all else. This Parisian brand offers impeccably clean, often raw denim with timeless fits, priced from $150-$250. It’s an ideal alternative if you're drawn to G-Star’s craftsmanship but prefer a more refined, understated aesthetic for a polished urban look.
Shop now at apc-us.com
Rooted in American workwear, Carhartt WIP ("Work in Progress") retools durable classics for the streetwear scene. Expect rugged denim, heavy-duty chore coats, and functional details that ooze utility and style. Priced from $80-$200, Carhartt WIP shares G-Star's commitment to durability but channels it through a lens of utilitarian cool.
Shop now at carhartt-wip.com
For fun, bold, and incredibly affordable streetwear, look no further than Bershka. Aimed at a Gen-Z audience, this brand delivers trendy denim styles like oversized fits and colorful washes for just $30-$70. It mirrors G-Star’s dedication to of-the-moment trends but presents them in a more playful, experimental, and budget-friendly package.
Shop now at bershka.com
A global go-to for accessible fashion, H&M is an excellent pit stop for affordable streetwear staples. You can find stylish denim mimicking current trends for around $20 to $60, making it easy to experiment with distressed and oversized looks. While more mainstream, H&M’s seasonal collections often dish up edgy pieces worthy of any streetwear fan.
Shop now at hm.com
Fueled by British skate culture, Palace delivers a tongue-in-cheek take on streetwear. Their collections feature bold graphics, relaxed-fit denim, and a signature irreverent attitude. Priced from $80-$250, Palace shares G-Star's rebellious vibe but filtered through a playful, skate-inspired lens that's always in on the joke.
Shop now at palaceskateboards.com
This Australian brand is synonymous with raw, rebellious denim and a confident, rock-and-roll aesthetic. Ksubi is famous for its heavily distressed jeans, signature t-box logo, and edgy washes that stand out from the crowd. With prices often landing in the $200-$300 range, it’s a direct competitor to G-Star for anyone seeking premium, statement-making streetwear with an unapologetic attitude.
Shop now at ksubi.com
Acne Studios elevates denim to an art form with its Scandinavian minimalism and impeccable cuts. This Stockholm-based fashion house is an investment in quality, offering impeccably tailored jeans often priced at $250+. If you love the innovative design principles of G-Star but crave a cleaner, more high-fashion aesthetic, Acne Studios is the pinnacle of modern, luxury denim.
Shop now at acnestudios.com
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