If you've ever found yourself wishing your entire closet was made up of effortlessly cool, perfectly-fitting basics, you've probably stumbled upon Alex Mill. The brand has mastered the art of the "uniform" - those go-to pieces like relaxed button-downs, perfect-fit tees, and easygoing chinos that bridge the gap between classic and modern.
Alex Mill gets it right by focusing on quality fabrics and thoughtful details, creating clothes that are timeless without being boring. For those of us who love that laid-back, yet put-together style, here are 23 similar brands that nail the timeless, casual vibe.
Everlane is a master of modern, minimalist essentials, offering everything from high-quality tees and sweaters to well-fitting denim. Known for its "Radical Transparency," they share how much it costs to make each item. If you like Alex Mill's clean aesthetic but want an even greater focus on ethical manufacturing and simple silhouettes, Everlane is your perfect match, with prices generally sitting between $30 and $150.
Shop now at everlane.com
Hailing from Canada, Frank And Oak blends versatile, casual style with a serious commitment to sustainability. You'll find relaxed shirts, classic chinos, and layering essentials made with eco-friendly fabrics. Their vibe shares Alex Mill's minimalistic spirit but often comes with a slightly more modern, urban edge, perfect for city life. Prices are comparable, typically ranging from $50 to $200.
Shop now at frankandoak.com
Founded by pro-surfer Kelly Slater, Outerknown is all about durable, timeless pieces with a laid-back, coastal feel. They are deeply committed to sustainability, offering exceptionally well-made tees, chinos, and sweaters built to last. If you appreciate the quality of Alex Mill but lean towards a more relaxed, surf-inspired style, Outerknown is the way to go. Expect prices from around $40-$150.
Shop now at outerknown.com
For the Alex Mill look on a friendlier budget, J.Crew Factory is a goldmine. It delivers classic, preppy-inspired wardrobe staples like chinos, button-downs, and knit sweaters at prices that are hard to beat, usually under $80. While the main J.Crew line is a close cousin, the Factory version ensures you can stock up on those versatile, wear-anywhere pieces without a second thought.
Shop now at factory.jcrew.com
Mango Man offers that understated European cool with modern, casual menswear that feels current but not overly trendy. They focus on clean lines and wearable silhouettes across shirts, trousers, and knitwear, making it a great alternative if you want a slightly more fashion-forward spin. While Alex Mill is classic Americana, Mango brings a touch of international flair at a similar $30-$150 price point.
Shop now at shop.mango.com
When it comes to functional, innovative, and incredibly affordable basics, Uniqlo is in a league of its own. They share Alex Mill's focus on foundational wardrobe pieces but stand out with their textile tech like HEATTECH and AIRism. If you value practicality and want high-quality essentials in a huge assortment of colors without ever spending more than $50, Uniqlo is the place to build your core collection.
Shop now at uniqlo.com
Todd Snyder provides a more premium take on American classics, blending fine tailoring with a downtown New York edge. Think beautifully crafted chinos, elevated sweaters, and sharp button-downs that feel both timeless and contemporary. It's a step up price-wise from Alex Mill ($80-$300), offering a slightly more refined and style-conscious version of everyday wear.
Shop now at toddsnyder.com
Buck Mason creates durable, everyday essentials with a rugged-yet-refined sensibility. Their specialty is updating American classics, from perfectly washed tees to indestructible chinos and heritage denim jackets. Their style is slightly more rugged than Alex Mill's, with an obsessive focus on fit and fabric that feels built for life's adventures. Price points are similar, mainly hovering around $50 to $150.
Shop now at buckmason.com
If your idea of elevated basics includes performance features, Ministry of Supply is for you. They create modern, timeless clothing like stretch shirts and versatile trousers using technical, innovative fabrics designed for comfort and movement. While the look is similar to Alex Mill's clean aesthetic, the feel is all about tech-enhanced clothing for an active lifestyle, pricing their items from $80-$200.
Shop now at ministryofsupply.com
Vince is the luxurious older sibling, offering sophisticated minimalism and supremely soft fabrics like cashmere and silk. Their pieces are the definition of easy elegance - elevated essentials that feel understated yet incredibly premium. It's a significantly higher price point ($100-$500), but if you're ready to invest in the most luxurious version of a timeless staple, Vince is the answer.
Shop now at vince.com
For those who love basics with a rugged, heritage feel, Filson delivers. Known for durable, outdoor-inspired clothing like flannel shirts, tough chinos, and iconic outerwear, their pieces are built to withstand the elements and last for decades. It's more of a workwear aesthetic than Alex Mill, but the shared commitment to quality and timelessness makes it a great alternative for casual, hard-wearing staples.
Shop now at filson.com
Parisian brand A.P.C. (Atelier de Production et de Creation) has perfected minimalist, effortlessly cool basics. Renowned for its raw selvage denim, the brand also offers perfectly simple tees, understated shirts, and chic knitwear. The aesthetic is clean and refined, much like Alex Mill's, but with that quintessential French It-factor that's hard to replicate. Prices hover between $80-$300.
Shop now at apc-us.com
While not a clothing brand, Buckley London provides the perfect finishing touch for a timeless, casual wardrobe. Their collection of refined jewelry and accessories is designed to complement stripped-back, effortless looks just like those you'd build with Alex Mill. If you want to elevate your simple outfits with bold-yet-classic pieces, this is your brand.
Shop now at buckleylondon.com
Nudie Jeans shares Alex Mill's passion for sustainability and quality, but with a laser focus on organic denim. They offer fantastic jeans, chinos, and casual shirting designed to get better with every wear. The brand famously offers free jean repairs for life, cementing its status as a go-to for shoppers who prioritize eco-friendly ethos and durable design. Price range is typically between $80-$150.
Shop now at nudiejeans.com
Drawing inspiration from the outdoors, Everest offers functional, casual basics that are perfect for everyday life. Shop here for cozy flannel shirts, sharp hoodies, and rugged trousers that align with Alex Mill's understated and versatile style. At $50-$150, their pieces fit seamlessly into a timeless wardrobe while adding a touch of outdoorsy charm.
Shop now at everest.com
As the originator of accessible American prep, J.Crew is often seen as a sibling to brands like Alex Mill. They provide a wider range of preppy-inspired staples, from iconic chinos and button-downs to stylish sweaters. If you love Alex Mill's foundational pieces but are looking for more vibrant colors and playful patterns to mix in, J.Crew is your one-stop shop, with pieces typically from $40-$150.
Shop now at jcrew.com
Reigning Champ is the king of premium, athletic-inspired basics. Based in Canada, they focus meticulously on high-quality fabrics and construction for sweats, tees, and joggers that last. Think of it as the ultimate luxury loungewear that is stylish enough for everyday wear. They share Alex Mill's quality-first approach, just applied to an athleisure lens, within the $50-$200 range.
Shop now at reigningchamp.com
Taylor Stitch creates durable, dependable menswear that effortlessly blends rugged charm with modern refinement. They specialize in versatile jackets, shirts, and trusty chinos that are built for the long haul. The style leans a bit more rugged-Americana than Alex Mill but caters to the same customer who values clothes that are well-made, versatile, and stylishly understated. Prices start around $70 and go up to $300.
Shop now at taylorstitch.com
For timeless, practical basics without the fuss, Lands’ End is a tried-and-true classic. They offer dependable pieces like polo shirts, simple chinos, and timeless sweaters at an incredibly accessible price point, usually in the $50-$100 range. While it’s less about forward fashion and more about long-lasting function, it’s a great resource for bulking up a casual, comfortable wardrobe.
Shop now at landsend.com
Richer Poorer is all about mastering elevated basics like cloud-soft tees, cozy loungewear, and perfectly fitting boxer briefs. While their focus is tighter, their ethos aligns beautifully with creating a timeless wardrobe from the ground up. Their pieces have a relaxed, modern vibe and are perfect for underpinning the casual outfits you’d build with Alex Mill, with prices typically between $20-$85.
Shop now at richer-poorer.com
Delivering premium casual staples, Stitch & Paper focuses on effortless blouses, perfect-fitting joggers, versatile shirts, and high-quality fabrics that drape beautifully. Style is sophisticated with an emphasis on wearability for anyone into putting together no-fuss-but-always-chic looks with timeless yet modern essentials.
Shop now at stitchandpaper.com
MHL by Margaret Howell is a testament to British functional design. It offers minimalist, utilitarian-inspired clothing made from beautiful, tactile fabrics. The vibe is understated, thoughtful, and built on the idea of long-lasting style over fleeting trends - much like Alex Mill. If you appreciate refined simplicity and a focus on premium materials, MHL is a fantastic higher-end ($100-$300) option.
Shop now at margarethowell.co.uk
Based in Scotland, Kestin brings a fresh, modern perspective to workwear-inspired clothing with a focus on sourcing unique, high-quality fabrics. The style is rugged yet refined, with details drawn from vintage garments and Scottish heritage. It offers a unique alternative to Alex Mill by providing a similar emphasis on craftsmanship but with a slightly edgier, distinctive aesthetic, typically priced from $100-$250.
Shop now at kestin.co.uk
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