20 Purse Brands Like Vera Bradley for Colorful Prints
Your quilted tote has done its years of service, and the one print you'd happily buy again isn't on the site any more. That's usually the moment a Vera Bradley shopper starts looking sideways.
Vera Bradley has sold quilted cotton bags in loud botanical prints since 1982, and its fashion handbags run $55 to $165 on its own site. Below are 20 purse brands like Vera Bradley, all of them selling bags you'd cross-shop with it. Every one was checked for a real handbag range before it earned a place, which is why some familiar names aren't here. Prices are US dollars unless a section says otherwise, because three of these stores charge in pounds.
Quick Comparison
Sakroots, LeSportsac and SCOUT Bags are the closest matches on print and price. JanSport and SCOUT are the cheapest ways in. Lulu Guinness, Marimekko and Brighton sit at the top. Lulu Guinness, Joules and Orla Kiely are British stores quoting pounds.
| Brand | What it makes | Price | Best for |
|---|---|---|---|
| Kipling | Crinkle nylon bags with the monkey clip | $54 to $169 | Light bags that survive a rucksack life |
| Lilly Pulitzer | Resort prints on canvas and wicker | Bags to $278 | Tropical colour |
| Dooney & Bourke | Coated canvas and leather in print collections | $40 to $450 | Structured print bags |
| Baggallini | Lightweight organiser crossbodies | $45 to $140 | Travel and pockets |
| Kate Spade | Polished leather with novelty motifs | Premium | Dressed-up whimsy |
| LeSportsac | Ripstop nylon in artist prints | $40 to $225 | The nearest print library |
| Spartina 449 | Linen, canvas and leather with coastal art | $49 to $398 | Lowcountry prints |
| Brighton | Leather bags, hardware in place of print | $35 to $595 | Decorative detail |
| Sakroots | Artist prints on recycled twill, sold by The Sak | $29 to $109 | The closest quilted swap |
| Fossil | Retro-leaning leather and fabric bags | Mid-range | Vintage shapes |
| Cath Kidston | British florals, now sold through Next | Sold via Next | Rose and ditsy prints |
| Loungefly | Licensed mini backpacks and figural bags | $20 to $115 | Fandom bags |
| SCOUT Bags | Woven poly totes and coolers in bold prints | $35 to $115 | Beach and car-boot duty |
| L.L.Bean | Canvas Boat and Tote, monogrammable | From $32.95 | Cheap and indestructible |
| Lulu Guinness | British bags with surreal motifs | £30 to £345 | A bag people comment on |
| JanSport | Backpacks, waistpacks and totes | $20 to $150 | Campus carrying |
| Marimekko | Finnish graphic prints on canvas | Premium | Big flat pattern |
| Joules | British countryside prints on canvas | Mid-range, in pounds | Hand-drawn florals |
| Orla Kiely | Stem-print coated canvas and leather | £40 to £280 | Sixties graphics |
| Sea Bags | Totes cut from used sailcloth in Maine | $160 to $275 | A bag with a history |
Kipling
Kipling runs on crinkle nylon, a 1930s textile three Antwerp designers rediscovered in 1987 by the brand's own account, and its handbags cost roughly $54 to $169. The overlap with Vera Bradley is fabric logic: both make bags light enough to forget you're carrying, and both go hard on colour. Kipling reaches for saturated solids and metallics where Vera Bradley reaches for florals, and it clips a small monkey to almost everything, to the point of selling them separately under Keychains and Monkeys.
Best for: a bag you'll throw in a car footwell and still like in three years.
Lilly Pulitzer
Lilly Pulitzer is a resort-wear label whose bag range is small but unmistakable: printed canvas totes, wicker top-handles, clutches and a printed backpack, priced up to $278 for a style like the Irvine Top Handle Bag. Worth knowing before you go: the bags category runs to about 25 styles against a catalogue built mostly of dresses, and a good share of what's listed sits on final sale. If you love Vera Bradley's prints but want them louder and more tropical, this is where they live. We compare the wider range in brands like Lilly Pulitzer.
Dooney & Bourke
Dooney & Bourke calls itself a maker of iconic American leather goods, and its print collections run $40 for a canvas cosmetic case up to $450 for a large leather style. Its fabrics-and-prints range is the closest thing on this list to Vera Bradley with a spine: same appetite for pattern, but on coated canvas with structured sides and proper hardware, so the bag stands up on a table instead of slumping. The licensed lines go deep, covering Disney, MLB teams and college crests.
Best for: pattern that reads polished at work.
Baggallini
Baggallini makes lightweight organiser bags, with about 103 crossbody styles listed at $45 to $140. It shares Vera Bradley's belief that a bag should have somewhere for everything, then pushes further with RFID pockets and anti-theft panels on its Securtex line. Prints are part of the range rather than the whole of it, including Midnight Blossom and Meadow. The Legacy Triple Zip Bagg is the one people buy twice, and it's the range we use as the yardstick in brands like Baggallini.
Kate Spade
Kate Spade is a New York label that has sold colour and novelty motifs since Kate Brosnahan Spade started designing bags she couldn't find elsewhere, a story the brand tells on its own handbags page. It sits a clear tier above Vera Bradley on price and materials, trading quilted cotton for pebbled leather and metal feet. Its site blocked our automated price check, so we're giving the tier rather than a figure. Polka dots, stripes and spade-flower jacquards carry the playfulness. Our brands like Kate Spade guide covers the cheaper routes in.
LeSportsac
LeSportsac is the closest print-for-print swap here. Its catalogue holds 1,016 products, 411 of them handbags, on ripstop nylon at $40 for a Classic Mini Hobo up to $225 for an Essential Carryall Backpack. Like Vera Bradley it treats the pattern as the product and reissues favourites, and 96% of its variants were in stock when we checked, so the print you pick is likely to still be there. It skips the quilting, which makes the bags flatter and easier to stuff into luggage. More options in brands like LeSportsac.
Spartina 449
Spartina 449 sells what it calls Lowcountry style, and it lists close to 200 handbag styles running $49 to $398. The prints are illustrated rather than repeated: sea life, marsh grass and nautical stripe, printed on linen and trimmed in leather. That gives the bags a softer, more painterly look than Vera Bradley's tight botanical repeats. The Siren leather line at the top of the range is plain, so you can buy into the brand without buying a print.
Best for: coastal pattern with some restraint.
Brighton
Brighton lists more than 250 handbag styles from $35 to $595, and it's the least print-driven pick here. We're including it for the shopper who came to Vera Bradley for decoration rather than florals specifically, because Brighton's decoration is hardware and texture. Its own handbag page says the core colours are black, warm brown and white, with seasonal shades and straw doing the seasonal work, so don't arrive expecting a peony. The Lily Tote sits at the top of the range at $595.
Sakroots
Sakroots still exists, but not at its old address. Its domain now redirects to The Sak, its parent, which sells Sakroots as a named line of 91 products alongside its own crochet bags. Prices run $29 for a lunch bag to $109 for the Roma Shopper in denim. This is the nearest thing to a like-for-like swap: artist prints on recycled twill, including quilted styles such as the Koa Smartphone Crossbody at $59 in Flower Blossom Quilted. Thirty-one of the 91 are crossbodies and 30 are totes, so the shapes match too.
Fossil
Fossil runs a full women's bag category alongside the watches it's better known for. The link to Vera Bradley is retro colour rather than florals, applied to leather satchels and fabric totes with a Seventies palette. Fossil's site sits behind a bot wall that defeated our price check, so treat it as mid-range and check the figure yourself before you commit. Shapes here skew smaller and more structured than Vera Bradley's slouchy quilted totes.
Best for: a retro shape in a colour that isn't brown.
Cath Kidston
Cath Kidston is the British floral label whose rose and ditsy prints ran parallel to Vera Bradley's for two decades. Next bought the intellectual property out of administration in 2023, and cathkidston.com now redirects to next.co.uk, where the brand sits across home, bedding, womenswear and accessories. Tote bags are still part of the range, including a Pink Tote Laptop All-In-One Bag on Next's site. The catch for American readers is that the main store is UK-based, though Next runs a US storefront carrying Cath Kidston bags too.
Loungefly
Loungefly makes officially licensed bags for Disney, Pixar, Marvel, Sanrio and a long list of other franchises, and it's owned by Funko, which runs the store. Mini backpacks sit at $90, figural crossbody bags at $90 to $115, and bag charms at $20. The Vera Bradley parallel is exact in one way: people collect the patterns and wait for reissues. Where Vera Bradley prints flowers, Loungefly builds the character into the bag, so a Moana Hei Hei crossbody is shaped like the chicken. Our brands like Loungefly piece has the alternatives.
SCOUT Bags
SCOUT Bags makes woven poly totes, coolers and pouches in graphic prints, from $35 for a Bagette Market Tote to $115 for a Triple Advisor Travel Bag. Its bags wipe clean and stand up empty, which is the practical difference from quilted cotton. The catalogue runs past 1,400 listings, but stock thins out between seasonal drops, so if a print is showing as available it's worth taking. Emily Crossbody at $65 and Grab and Go Crossbody at $75 are the everyday shapes.
L.L.Bean
L.L.Bean earns its place on one product. The Boat and Tote, Open-Top starts at $32.95 and comes in 13 colours you can monogram, which makes it the cheapest way to buy a canvas tote you'll still own in a decade. It shares Vera Bradley's monogram habit and its refusal to complicate a tote, and it drops the prints entirely in favour of solid canvas with a contrast trim. If pattern is the whole point for you, this one won't scratch the itch.
Best for: the workhorse you stop thinking about.
Lulu Guinness
Lulu Guinness describes itself as quintessentially British and dates its start to 1989, and its 37-bag range runs £30 for a Lulu Lip Shopper Tote to £345 for the Portobello House Handbag, with the Red Lips Medium Clutch at £295. The site charges in pounds. The link to Vera Bradley is decoration for its own sake, but the register is wit rather than nature: lips, cats, fans and house fronts instead of peonies. These are occasion bags more than everyday ones, so it's a second bag rather than a replacement.
JanSport
JanSport lists 71 backpacks at $22 to $150 plus a smaller run of crossbodies, waistpacks and totes at $20 to $90. It's the direct competitor to Vera Bradley's campus range, and it wins on price while losing on print, since the patterns rotate seasonally rather than forming a library you can collect. The Draw Sack at $22 is the cheapest bag on this whole list. If you're buying for a student, this and SCOUT are the two to compare.
Best for: a backpack that gets dropped down stairs.
Marimekko
Marimekko calls itself a Finnish lifestyle design company known for its original prints, and it puts the Unikko poppy on tote bags, bucket bags and crossbodies. The shop returned a security challenge to every automated request we made, so we can't quote a figure and are listing it as premium. What separates it from Vera Bradley is scale: Marimekko blows one flower up until it runs off the edge of the bag, where Vera Bradley repeats a small motif across the whole surface.
Best for: one enormous flower instead of fifty small ones.
Joules
Joules is a British label that puts hand-drawn florals and animal motifs on canvas totes and washbags. Next and founder Tom Joule bought it out of administration in a £34m deal in 2022, with Next taking 74% of the new company. Its store charges in pounds and its Akamai wall blocked our price check, so we're giving the tier and no figure. Styles such as the Jemima Tote and the Nella Cotton Frill Tote show the house look: quilted or frilled cotton, gold foil branding, and a palette of pinks and lilacs that lands close to Vera Bradley's brighter end. American readers should check delivery before falling for a print.
Orla Kiely
Orla Kiely builds almost everything on one motif, the Stem, which is the closest any brand here gets to Vera Bradley's approach of running a house pattern for decades. Bags run £40 for a Stem Canvas Tote to £280 for a Medium Flower Petal Leather Crossbody, in pounds. Only half of its 240 listings are bags and accessories, with wallpaper and homeware taking the rest, and much of what's in stock carries a discount. The graphics are Sixties and geometric where Vera Bradley's are botanical and dense.
Sea Bags
Sea Bags says on its own homepage that its bags are handmade in Maine from recycled sails, and its medium totes run $160 to $275. That material is the whole difference: where Vera Bradley gives you soft quilted cotton that folds flat, Sea Bags gives you a stiff sailcloth panel with rope handles that holds its shape on a dock. Prints are screened on, covering anchors, octopus and breton stripe, and you can order a custom design. It's the most expensive tote here and the one most likely to outlive you.
Best for: a tote that doubles as a piece of the boat.
How to Choose the Right Colorful Bag for You
Start with what you loved about the Vera Bradley bag. If it was the print library, go to Sakroots or LeSportsac, both of which treat pattern as the product and sit at or below Vera Bradley's prices. If it was the pockets, Baggallini beats it outright. If it was the price, JanSport and SCOUT undercut it.
Buy up rather than across when you want the bag to look less casual: Dooney & Bourke and Kate Spade give you pattern on a structured leather body. And if you're shopping from the US, check the currency before you fall for a print, because Lulu Guinness, Joules and Orla Kiely all charge in pounds. For more bag options, our brands like Longchamp guide covers the everyday tote end of the market.
If you purchase through our links, we may receive a commission. Our editorial team is independent and only endorses brands we believe in.
Written by
Spencer Lanoue
