If you live for makeup that isn't afraid to be seen, then you're probably well acquainted with Lime Crime. With its ultra-vibrant liquid lipsticks and fantasy-inspired eyeshadow palettes, the brand has become a staple for anyone who sees beauty as a playground for self-expression.
For those who love Lime Crime's fearless approach to color but are looking to expand their makeup collection, there are plenty of other brands serving up bold, unapologetic pigments. From indie darlings to goth-inspired icons, here are 19 makeup brands perfect for lovers of all things vibrant.
Jecca Blac is a cruelty-free brand that delivers professional-quality, high-pigment shades for creating daring and artistic looks. Think intensely colored eyeshadows, liners, and blushes designed to make a statement. While Lime Crime embraces a rebellious, playful edge, Jecca Blac offers a slightly more refined and versatile take on vivid color without sacrificing any of the impact.
Shop now at jeccablac.com
Created by a pro makeup artist, Danessa Myricks Beauty is all about innovation and artistry. The brand is known for its multi-use creams, vibrant color fixes, and shimmering pigments that can be mixed and layered for completely custom looks. Compared to Lime Crime's ready-to-wear fantasy colors, Danessa Myricks offers a versatile, professional-grade toolkit that puts you in the artist's chair.
Shop now at danessamyricks.com
For those who love bold with a darker twist, KVD Beauty is a must. Famed for its intense pigmentation and long-lasting formulas like the iconic Tattoo Liner, KVD champions an edgy, rock-and-roll aesthetic. Where Lime Crime leans into whimsical fantasy, KVD embodies a more gothic, high-fashion vibe, making it the perfect choice for dramatic makeup with a punk heart.
Shop now at kvdbeauty.com
Fenty Beauty changed the game with its inclusive shade ranges, but it also delivers some seriously high-impact color. From electric-hued highlighters to bold lipsticks, Fenty makes vibrant makeup feel modern and accessible. It shares Lime Crime’s love for standout shades but presents them with a more globally-recognized, trend-forward polish.
Shop now at fentybeauty.com
If you want to experiment with every color of the rainbow without emptying your wallet, NYX is your brand. Their extensive line of professional-quality makeup includes everything from vibrant eyeliners to shockingly pigmented eyeshadow palettes at drugstore prices. NYX is the perfect, budget-friendly alternative to Lime Crime for trying out bold new looks without the commitment.
Shop now at nyxcosmetics.com
Known for its insanely pigmented eyeshadow palettes inspired by African culture, Juvia’s Place is a powerhouse for bold color. Their warm, vibrant shades offer incredible payoff and staying power, ideal for creating striking, graphic looks. While Lime Crime plays with fantasy pastels and neons, Juvia’s Place provides rich, deep jewel tones and metallics that are just as adventurous.
Shop now at juviasplace.com
With its adorable, food-themed packaging, Beauty Bakerie brings a sweet and playful vibe to bold makeup. The brand is known for its “smudge-proof” Lip Whips and vibrant blushes that are cruelty-free and vegan. Beauty Bakerie shares Lime Crime's love for whimsical fun, but trades the rebellious edge for a saccharine, candy-inspired aesthetic that’s equally colorful.
Shop now at beautybakerie.com
A longtime favorite in the alternative beauty scene, Sugarpill specializes in ultra-vivid, richly pigmented eyeshadows and lip colors. Their unapologetically bright shades are perfect for dramatic festival makeup and creative looks. It shares a nearly identical passion for bold, statement-making color with Lime Crime but leans into a slightly more goth and punk aesthetic.
Shop now at sugarpill.com
Based in Germany, Lethal Cosmetics creates high-performance, vegan eyeshadows that an artist would love. With exceptional pigmentation and unique textures, their shades are designed for building bold, custom palettes. If you appreciate the vivid colors of Lime Crime but seek out professional-level performance and rich, buttery formulas, Lethal is worth checking out.
Shop now at lethalcosmetics.de
Melt Cosmetics is where grunge meets glam. Known for their unique eyeshadow stacks and daring lipstick shades, Melt's color stories are often dark, smoky, and moody. While just as pigmented as Lime Crime, Melt swaps the bright, whimsical fun for a darker, more sophisticated rebellious vibe that appeals to fans of avant-garde and edgy beauty.
Shop now at meltcosmetics.com
Violet Voss is beloved for its massive, vibrant eyeshadow palettes that offer incredible quality at a reasonable price point. Their formulas are buttery and easy to blend, making bold, colorful looks accessible for everyone from beginners to pros. The brand caters to a wider audience than Lime Crime but still delivers the eye-catching, statement-making shades you crave.
Shop now at violetvoss.com
Dive into the world of indie makeup with Terra Moons, a small brand famous for its magical, multidimensional eyeshadows. Specializing in duochromes, multichromes, and cosmic-inspired shimmers, their shadows are perfect for truly otherworldly looks. This is the brand for anyone who loves Lime Crime's fantasy themes and wants to take that vibe to the next level with unique, handcrafted formulas.
Shop now at terramoonscosmetics.com
Founded by a Cuban immigrant, Alamar Cosmetics celebrates Latin culture with a collection of incredibly pigmented and vibrant products. Their eyeshadow palettes and colorful blush trios are cruelty-free and designed for bold self-expression. Alamar channels a similar love for bright, statement shades as Lime Crime, but with a warm, sun-soaked cultural inspiration at its core.
Shop now at alamarcosmetics.com
For a taste of luxury, Pat McGrath Labs offers runway-ready pigments with unparalleled quality. Known as "Mother" in the makeup world, Pat McGrath delivers eyeshadows with cosmic sparkle and lipsticks with intense, saturated color. This is the high-fashion, editorial version of bold makeup - perfect for when you want to feel exceptionally glamorous.
Shop now at patmcgrath.com
ColourPop is the fast-fashion of the makeup world, known for its trendy, affordable, and highly pigmented products. They release colorful collections constantly, from monochrome palettes in every shade imaginable to bold graphic liners. Like Lime Crime, ColourPop embraces fun, youthful color, but at a price point that invites you to buy it all and play.
Shop now at colourpop.com
Shiro Cosmetics brings a "geek-chic" twist to bold makeup, offering loose pigments and pressed eyeshadows inspired by video games, anime, and other pop culture favorites. Their unique themes and highly pigmented formulas are perfect for creating artistic looks with a narrative. It's a great fit for Lime Crime fans who love fantasy and fandom.
Shop now at shirocosmetics.com
With its futuristic packaging and innovative color stories, Kaleidos Makeup is for the bold trendsetter. Their eyeshadow palettes are known for blending unusual matte shades with stunning, high-impact shimmers, all inspired by sci-fi and cyberpunk aesthetics. If Lime Crime is fantasy whimsy, Kaleidos is its edgy, avant-garde cousin from the future.
Shop now at kaleidosmakeup.com
You might know Lush for their bath bombs, but their makeup line is full of vibrant gems. With refillable liquid lipsticks, cream eyeshadows, and eyeliners in bold shades, their focus is on fresh, cruelty-free ingredients. Lush offers a more natural, eco-conscious approach to the same playful, fearless use of color that Lime Crime fans love.
Shop now at lush.com
A true indie original, Fyrinnae is famous for its loose eyeshadows, especially the magical "Arcane Magic" shades that shift color depending on the light. The brand delivers intensely pigmented, complex colors with duochrome and shimmering finishes that are perfect for creative expression. It's an artisanal alternative to Lime Crime's vibe, offering unique effects you won't find anywhere else.
Shop now at fyrinnae.com
At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.
Looking for more inspiration? Explore our full brand directory or check out our curated brand guides to find your new favorite thing.
