No, Loro Piana does not typically have sales. The brand is known for maintaining its luxury status through full-price shopping and rarely offers discounts. The best opportunities to find reduced prices are during infrequent end-of-season clearances, which offer modest markdowns, or at official brand outlets where past-season items are more heavily discounted.
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While promotions are conservative and infrequent, a few saving opportunities do exist if you know what to look for.
These are the brand's primary sale events. They usually happen twice a year, in the late winter (January-February) and late summer (July-August). You can expect modest discounts of 10-20% on select past-season clothing and accessories at official boutiques and authorized department stores.
For more significant savings, official outlets are your best bet. Locations like the outlet in Franciacorta, Italy, offer discounts of 30-50% off retail prices on past-season merchandise and overstock. The selection is limited, but this is where you'll find the steepest, most reliable markdowns.
Loro Piana occasionally participates in private or sample sales, with discounts a bit higher than seasonal clearances, often around 20-30%. These events are typically exclusive and may require an invitation. They are sometimes hosted by partners like 260 Sample Sale, so it’s wise to follow them for announcements.
Although Loro Piana’s own boutiques rarely participate in major holiday sales like Black Friday, the high-end department stores that carry the brand may. Retailers like Neiman Marcus, Harrods, or Bergdorf Goodman sometimes include Loro Piana merchandise in their store-wide promotional events.
Finding deals requires checking a few different places, as they aren't always advertised in a central location.
Occasionally, the Loro Piana website may feature a very small "Clearance" or "Last Chance" section after a season ends. The best way to learn about these is by subscribing to the email newsletter, which will also announce exclusive events.
Keep an eye on major luxury department stores for their seasonal sales. Retailers that carry Loro Piana include:
Signing up for their newsletters will keep you informed about site-wide promotions that might include Loro Piana products.
If you live near a luxury outlet mall, checking for a Loro Piana store is a must. These physical locations are the most consistent source for discounted merchandise throughout the year.
For a wider range of discounted items, consider reputable resale platforms like The RealReal or Fashionphile. These marketplaces sell authenticated pre-owned Loro Piana pieces at a significant discount. Always check the item's condition and the seller's authentication promise before buying.
Because sales are so rare, a strategic approach can help you get the best possible price.
The most predictable time to find any discount is right after a season ends. Mark your calendar for late January and late July to check boutiques and authorized retailers for clearance items reaching 10-20% off.
Considering the brand's limited sales, buying from an authenticated resale site is often the most practical way to save money on Loro Piana. You can find both current and past-season items in excellent condition for a fraction of the original price.
Sign up for email lists from sample sale organizers like 260 Sample Sale. This gives you a chance to be notified if they host a rare Loro Piana event with deeper discounts than you'd find in a regular store.
Before you hunt for a deal, keep a few important points in mind to avoid frustration.
In short, finding a discounted Loro Piana item takes patience. By checking end-of-season sales, outlet stores, and trusted resale platforms, you have the best chance to add this luxurious brand to your wardrobe for less.
