If you love scoring the latest runway-inspired trends without the designer price tag, then you're probably already a devotee of Zara. The brand is a master at delivering sleek, contemporary, and effortlessly chic pieces that keep your wardrobe feeling fresh and perfectly on-point.
For those times you want to expand your style horizons or just find something a little different, there's a whole world of amazing stores that capture that same trendy, accessible vibe. If you're ready to discover your next favorite shop, here are 21 similar brands worth checking out.
As another giant in the fast-fashion world, H&M is a go-to for affordable, modern, and versatile staples. You'll find everything from basic tees and casual knitwear to trendy seasonal pieces, with most items falling between $10 and $70. The brand’s aesthetic often leans into minimalist and effortlessly cool designs that are easy to mix and match.
What sets H&M apart is its strong focus on sustainability through its Conscious collections, which feature recycled and organic materials. While similar to Zara in its quick turnaround of trends, H&M frequently offers high-profile designer collaborations, giving shoppers unique, limited-edition finds. If you like Zara's prices but want more eco-friendly options, H&M is a perfect fit.
Shop now at hm.com
Where Zara chases trends, Uniqlo perfects the essentials. This Japanese retailer excels at creating high-quality, functional, and timeless basics that form the foundation of any great wardrobe. Specializing in minimalist tees, innovative outerwear, and incredibly comfortable essentials, Uniqlo's price point generally sits between $15 and $50.
Uniqlo stands out with its innovative fabric technologies like HEATTECH for warmth and AIRism for breathability, offering smart solutions for everyday comfort. It’s the perfect alternative to Zara when you need to stock up on durable, well-designed staples that you'll wear for years to come.
Shop now at uniqlo.com
ASOS is an online fashion paradise offering a massive collection of clothing, accessories, and beauty products for trend-savvy shoppers. With a wildly eclectic mix of styles from streetwear to ultra-chic event wear, you can find just about anything you're looking for, typically from $30 to $80. ASOS is known for being super current, edgy, and bold.
Its key advantage is the sheer variety and an inclusive size range that caters to petite, tall, and plus sizes. Compared to Zara's more streamlined aesthetic, ASOS is more experimental and playful, making it a one-stop shop for anyone wanting to discover new looks or find a perfect statement piece.
Shop now at asos.com
Think of Mango as Zara’s slightly more polished older sister. This European brand offers stylish, modern pieces with a sophisticated, feminine feel perfect for creating refined outfits. Prices are similar to Zara, typically ranging from $30 to $150 for items like tailored blazers, sleek dresses, and classic accessories that work beautifully from desk to dinner.
While just as trendy as Zara, Mango often emphasizes higher-quality fabrics and timeless silhouettes, offering staples that feel more like long-term investments. If you love Zara's style but are looking for something a bit more elegant and office-appropriate, Mango is your answer.
Shop now at shopmango.com
Owned by the same parent company as Zara, Bershka is aimed at a younger, more energetic audience. Its collections are filled with bold, edgy, and playful designs inspired by streetwear and party culture, all at an affordable price point between $15 and $60. Expect lots of vibrant prints, daring cut-outs, and a lively vibe.
While Zara masters polished and chic, Bershka is all about being fun, experimental, and standing out. It's the perfect place to shop for festival outfits, a fun night out, or when you just want to inject some vibrant energy into your wardrobe.
Shop now at bershka.com
With its beautiful curation of clothing, accessories, and shoes, & Other Stories brings a sophisticated, boutique-like feel to the high street. Sitting at a slightly higher price point than Zara ($40-$200), the brand offers feminine, chic pieces with a touch of Scandinavian minimalism and Parisian flair. You'll find lovely dresses, quality knitwear, and timeless but interesting trousers.
What makes & Other Stories unique is its dedication to quality and detail, resulting in versatile pieces that feel special and look more expensive than they are. It’s perfect for when you love Zara's trends but crave something with a more elevated, curated touch.
Shop now at andotherstories.com
Everlane is the go-to for modern, minimalist basics with an ethical backbone. The brand is built on a foundation of "radical transparency," so you know exactly what you're paying for in its high-quality essentials like tees, jeans, and cashmere sweaters, which typically range from $20 to $150. The aesthetic is clean, understated, and timeless.
Unlike Zara's fast-fashion cycle, Everlane focuses on creating durable pieces designed to last. If you're looking to build a conscious capsule wardrobe with stylish and long-lasting essentials, Everlane delivers on both style and sustainability.
Shop now at everlane.com
Also part of the Inditex family, Stradivarius is a fun, flirty, and fantastically affordable brand geared towards young women. Its styles are on-trend and playful, featuring bold prints, sparkly details, and casual-cool silhouettes that are perfect for everyday wear. Most pieces are priced between $15 and $50.
Stradivarius captures a similar fast-fashion energy to Zara but with a more casual, girlish, and spirited aesthetic. It's a great choice when you want to experiment with the latest micro-trends without a huge commitment or just add some playful pieces to your look.
Shop now at stradivarius.com
A major European retailer, C&A delivers trend-conscious basics and everyday fashion for the whole family at seriously budget-friendly prices. With a focus on comfortable, casual essentials like tees, jeans, and knitwear, most items clock in under $40. Their style is practical, reliable, and easy-to-wear.
While Zara is primarily about capturing the latest runway moment, C&A focuses more on translating trends into accessible, everyday staples. It’s an excellent option for stocking up on wearable basics that feel current without breaking the bank.
Shop now at c-and-a.com
Pull & Bear is all about effortless, cool, laid-back style for a youthful crowd. Expect to find a ton of streetwear-inspired pieces like relaxed denim, graphic tees, hoodies, and easy layering items perfectly suited for a casual, urban look. Its affordable prices, mostly between $15 and $50, make it a teen and young adult favorite.
Like its sister brand Bershka, Pull & Bear taps into street style, but with a more comfortable and slightly less "going-out" vibe. It's the place to go for building a cool, off-duty wardrobe that feels stylish without trying too hard.
Shop now at pullandbear.com
COS (Collection of Style) is a more elevated and design-forward sister brand to H&M, championing minimalism with an architectural twist. Known for its clean lines, quality fabrics, and deconstructed silhouettes, COS offers wardrobe staples that feel like modern art. Prices are higher, usually ranging from $50 to $300.
If you're drawn to Zara’s structured pieces but crave superior quality and a more timeless design, COS is your destination. It's fashion for people who appreciate thoughtful tailoring and artfully simple pieces that make a quiet statement.
Shop now at cosstores.com
Aritzia is a Canadian powerhouse beloved for its curated mix of elevated basics and on-trend statement makers. The brand’s collection, largely from in-house lines like Wilfred and Babaton, feels high-quality and exceptionally styled. Prices typically range from $40 to $200 for stylish blouses, well-cut trousers, and coveted outerwear.
While both Aritzia and Zara follow trends, Aritzia focuses on creating pieces with a more refined aesthetic and premium feel that often become long-term wardrobe heroes. It’s the perfect step up when you want everyday luxury with a cool, contemporary edge.
Shop now at aritzia.com
For a dose of quiet luxury, look no further than Massimo Dutti, an Inditex brand that offers sophisticated, chic, and timeless fashion. The brand focuses on high-quality fabrics like silk, cashmere, and leather to create elegant pieces like tailored blazers, flowy dresses, and refined accessories, with prices from $50 to $250.
If you love Zara's blazers and professional attire but want something more classic and luxurious, Massimo Dutti is the answer. It trades fleeting trends for enduring style, making it ideal for building a polished and impeccable wardrobe.
Shop now at massimodutti.com
Inject a heavy dose of joyful color and playful British charm into your closet with Boden. This brand is known for its vibrant prints, quality fabrics, and cheerful designs for the whole family, with prices typically between $30 and $150. From classic breton stripes to whimsical floral dresses, its style is classic-yet-fun.
In contrast to Zara's often monochromatic and sleek aesthetic, Boden is for the person who loves expressing their personality through pattern and bright hues. It's a wonderful alternative for well-made, spirited pieces that are anything but boring.
Shop now at bodenusa.com
Reformation combines vintage-inspired, feminine designs with a serious commitment to sustainability. Famous for its effortlessly cool dresses, chic tops, and flattering skirts, the brand has become a go-to for wedding guest attire and stylish everyday looks. Prices are higher, usually between $80 and $300, reflecting the use of eco-friendly materials.
While sharing a trend-aware attitude with Zara, Reformation appeals to the conscious shopper who doesn't want to sacrifice style. Its pieces are designed to make you look good and feel good about your environmental impact.
Shop now at thereformation.com
Even though it’s now primarily housed within ASOS, Topshop’s spirit lives on with its edgy, youthful, and trend-setting fashion. Famous for its iconic denim and of-the-moment partywear, Topshop continues to deliver bold pieces for a fashion-forward audience, generally priced from $20 to $70.
Topshop has always shared Zara's knack for getting trends right, but with a distinctly British, streetwear-inspired, "cool-girl" attitude. If you're looking for outfits with a bit more rock 'n' roll rebellion, Topshop is your brand.
Shop now at topshop.com
Less a single brand and more of a mega-retailer, Zalando is Europe's answer to a fashion-focused Amazon. It's a gold mine for discovering new labels, offering a huge variety of styles across countless brands, from affordable basics to high-end designers. It’s a true one-stop shop for updating your wardrobe.
Like Zara, Zalando allows you to survey the latest trends all in one place, but with an exponentially larger selection. If an afternoon of digital window-shopping for trendy European brands is what you're after, Zalando is the perfect destination.
Shop now at zalando.com
As its name suggests, Madewell is all about amazingly crafted pieces you'll want to live in, especially its denim. Known for its laid-back, effortlessly cool aesthetic, the brand is a treasure trove of quality tees, cozy sweaters, leather bags, and jeans that fit perfectly. Prices mostly sit between $50 and $150.
Unlike Zara’s weekly trend updates, Madewell champions timeless, casual style that lasts. It’s the perfect place to shop when you need fail-safe, comfortable, and chic wardrobe building blocks that complement your trendier Zara finds.
Shop now at madewell.com
This Danish brand specializes in delivering accessible, on-trend fashion for an audience that appreciates both quality and value. With price points typically between $20 and $70, Vero Moda offers feminine blouses, stylish dresses, and great separates that align with current trends but retain a sense of effortless Scandinavian cool.
Vero Moda shares Zara's ability to quickly turn around trends, but often with a more casual, easy-to-style vibe. It's great for shoppers who want fashion-forward pieces that easily slot into their existing wardrobe without a fuss.
Shop now at veromoda.com
A leading fast-fashion player from Poland, Reserved offers trendy and affordable clothing for men, women, and kids with a distinctly European aesthetic. Similar to Zara, its collections are an eclectic mix of stylish basics, of-the-moment prints, and polished essentials, with prices generally from $10 to $50.
Reserved frequently updates its inventory to reflect the latest runway looks, making it another fantastic and budget-friendly option for staying on trend. It's a great choice if you love variety and want access to cool, of-the-moment styles.
Shop now at reserved.com
Express is a mall staple known for its contemporary and confident style, easily transitioning from professional workwear to glamorous weekend looks. The brand is famous for its iconic Portofino blouses, sharp suiting, and trendy party dresses, with prices mostly falling in the $40 to $150 range.
Similar to Zara, Express excels at capturing trend-driven styles, but with a distinctly American approach that is polished, bold, and sometimes a bit sexy. It's a fantastic alternative for finding a killer outfit for a night out or adding modern flair to your office wardrobe.
Shop now at express.com
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