11 Brands Like Vrai for Lab-Grown Diamond Jewelry
You picked the stone, picked the setting, and then read the words "made to order" and closed the tab. Vrai builds engagement rings around its own created diamonds, which is the appeal, and it also means the ring you want doesn't exist until you commission it.
Eleven jewelry brands are worth opening in the next tab. Some grow their diamonds the same way Vrai does. Some sell solid gold with no stone in sight, and two of them sell plated brass, which is a different purchase and we say so in their sections. We checked every storefront in August 2026. Where a site blocked us or rendered no prices, you'll see the tier in words instead of a number we made up, and every figure below carries its currency because three of these shops priced in pounds for us.
| Brand | Price | Best for |
|---|---|---|
| Mejuri | £878 GBP for a 0.25 ct lab-grown necklace | Buying one lab-grown piece without a bridal budget |
| Catbird | Premium (storefront rendered no prices) | Solid gold you can wear in the shower |
| Aurate | $88 to $1,898 USD on pieces we checked | Lab-grown stones set in chunkier gold |
| Noémie | $950 to $4,500 USD on lab-grown pieces | Choosing lab-grown or mined at the same counter |
| Rachel Comey | $85 to $1,544 USD on jewelry | Sculptural statement pieces, not diamonds |
| Anna Sheffield | $450 to $3,100 USD on pieces we checked | Fine jewelry with a darker, talismanic streak |
| Missoma | £85 to £198 GBP on pieces we checked | Layering under £200 in gold-plated vermeil |
| Brilliant Earth | Premium (site blocked our check) | Comparing lab-grown and mined side by side |
| Lark & Berry | £3,525 to £6,345 GBP on diamond studs | A shop that sells lab-grown stones only |
| Loren Stewart | $35 to $860 USD on pieces we checked | Signets and bands made in Los Angeles |
| J.Hannah | $190 to $12,000 USD on jewelry | Architectural gold with almost no ornament |
Mejuri
Mejuri sells lab-grown diamonds in the same 14k gold settings Vrai uses, at a price that doesn't assume you're getting engaged. The Bezel Lab Grown Diamond Necklace 0.25 ct runs £878 GBP in 14k yellow gold on a 16 to 18 inch chain, and the Bezel Lab Grown Diamond Tennis Bracelet starts at £2,000 GBP.
One thing to know before you compare numbers. Mejuri redirected our check to its UK storefront and quoted pounds, so if you're shopping from the US, open the US store and read that figure rather than converting ours.
The rest of the range is sterling silver and solid gold with no stones, which is where most people start. The 13mm Dôme Cuff Bracelet in 925 sterling silver is £228 GBP, and it's the sort of piece that makes the brand a weekly habit rather than a once-a-decade purchase. We go deeper on this end of the market in our guide to brands like Caitlyn Minimalist.
Best for: Buying one lab-grown piece without a bridal budget.
Catbird
Catbird is the Brooklyn jeweler that got there first, and its own timeline dates the shop to 2004, when founder Rony opened a 225 square foot store in Williamsburg selling art supplies, jeans, candles and jewelry. Jewelry won.
Where Vrai is one clean idea executed at scale, Catbird is a deep bench: solid gold rings meant to be stacked and left on, charms, a wedding shop, and a diamond range the site organizes by stone as much as by style. It's the closest thing on this list to a jewelry box you build over ten years rather than one big purchase.
We couldn't put figures against individual pieces. Catbird's storefront renders its product pages in the browser and served us category shells with no prices, so we're giving you the tier and no more. What the site does show plainly is how it bands its own stock, with shopping filters for under $150, under $300 and $200 to $500, which tells you the everyday range sits well below bridal.
Best for: Solid gold you can wear in the shower.
Aurate
Aurate sets lab-grown stones into heavier gold than Vrai does, and it's the pick here if you want the same technology with more metal around it. The 2ct Pear Lab Grown Diamond Georgian Ring is $1,898 USD, and the Bar Chain Necklace is $458 USD.
Below that sits an accessible tier. The Cord Necklace is $88 USD and the Cord Connection Bracelet $198 USD, which is unusual company for a brand also selling two-carat rings.
Read the tags carefully. When we pulled Aurate's catalog, a large share of items carried a struck-through higher price alongside the one you pay, so the number on a product page is often a promotional one. Every figure above is a full list price from an item with no markdown attached. Aurate is a New York brand, and its Toi et Moi gemstone earrings show the design direction better than the chains do.
Best for: Lab-grown stones set in chunkier gold.
Noémie
Noémie sells the same design in lab-grown and mined, which makes it the easiest place on this list to work out what the two options cost you. The Rumba Dancing Diamond Necklace is $1,780 USD in 14K gold with lab-grown diamonds and $2,450 USD in 18K gold with natural ones.
Its stones are graded VS clarity across the range, and the site publishes the certification body on the loose diamonds it lists, IGI on the lab-grown and GIA on the natural. That's the same posture Vrai takes when it says it certifies rather than reports.
The lab-grown collection starts at $950 USD for 14K gold Huggie Earrings and runs to $4,500 USD for the Pear Shaped Diamond Spiral Ring. Worth knowing: this brand wasn't in our own database and the domain we had on file for it was wrong, so if you searched "Noemie" and landed somewhere odd, hellonoemie.com is the one with the catalog behind it.
Best for: Choosing lab-grown or mined at the same counter.
Rachel Comey
Rachel Comey makes jewelry as an extension of a clothing line, and it's a different purchase from everything else here. No diamonds, no bridal, no solid-gold price tags. Sculptural collars, brooches and oversized earrings you wear against a plain sweater.
The jewelry collection ran 74 styles when we checked, priced $85 to $1,544 USD, with most of it clustered between $125 and $250. The Amour Hoops are $225 USD, the Lars Collar $195 USD, and the Doms Earrings $125 USD.
Keep it on the list for the reason you'd keep a good scarf: it does a job the fine jewelry can't. A Vrai bezel pendant disappears into a neckline by design. A Comey brooch is the outfit. If you want more in this register, our roundup of jewelry brands like Dalmata covers statement pieces at length.
Best for: Sculptural statement pieces, not diamonds.
Anna Sheffield
Anna Sheffield is the alternative-bridal option, and it goes somewhere Vrai's clean solitaires don't: champagne and grey diamonds, moonstone, iolite, tourmaline, and settings with some ritual about them.
The Celestine Orbit Ring in 14K gold and iolite is $850 USD. The Gold Gothic Initial Charm in 14k yellow gold is $450 USD, and the Zodiac Eternity Pendant in 14k yellow gold with white diamonds is $3,100 USD.
Stock is deep. We counted 743 products and 17,095 variants with 98.4% of them available to buy, which is a healthier catalog than most brands three times its size. The homepage does run an archive banner warning that certain pieces are being discontinued and won't return, so if a specific stone combination is the reason you're there, that's a real deadline rather than a sales tactic.
Best for: Fine jewelry with a darker, talismanic streak.
Missoma
Missoma is demi-fine, and that word does real work. Its pieces are 18ct gold plated over vermeil or sterling silver rather than solid gold, so you're buying the look of a Vrai chain at a fraction of the metal cost and accepting that plating wears.
The Double Chain Necklace is £198 GBP in 18ct gold plated vermeil and £189 GBP in sterling silver. Birthstone Mini Charm Hoop Earrings run £85 GBP, including the June rainbow moonstone and the December turquoise magnesite.
Missoma priced in pounds for us, so US shoppers should read the figure on the US store instead of converting. Buy it for layering, for the pieces you throw on for a school run and don't think about, and keep the solid gold for the things you sleep in. We compare this tier more closely in our guide to jewelry brands like Ana Luisa.
Best for: Layering under £200 in gold-plated vermeil.
Brilliant Earth
Brilliant Earth is the closest direct competitor to Vrai on this list, selling both lab-grown and responsibly sourced mined diamonds through one bridal-led storefront, which is the one comparison Vrai's own site can't give you.
We can't give you prices. The site sat behind a Cloudflare challenge every time we asked, and we don't route around a block to get a number, so this section carries a tier and no figures. Premium is the honest label, and bridal here starts well above the everyday chains further up this page.
Go there if the lab-grown versus mined question is still open for you and you want both in the same search results, with the same filters and the same return policy. Go to Vrai instead if you've already decided and you want the created stone with the design language that goes with it.
Best for: Comparing lab-grown and mined side by side.
Lark & Berry
Lark & Berry is the London answer to Vrai, and its own site titles itself sustainable lab-grown diamond jewellery, with no mined stones anywhere in the range. If the created diamond is the whole reason you're shopping, this is the shortest route to it outside Vrai.
Diamond studs run £3,525 to £6,345 GBP. The Lime Diamond Stud Earrings in brilliant round cut are £3,995 GBP, and the coloured stones cost more, with the Lime Green pair at £6,345 GBP and the Lime Pink at £4,935 GBP.
Beyond bridal, there's a fine piercing range, charms for hoops and a large in-stock section, which matters because Vrai's made-to-order model is the thing that sent you looking in the first place. Prices came back in pounds for us, so check the currency selector before you compare against a US ring.
Best for: A shop that sells lab-grown stones only.
Loren Stewart
Loren Stewart makes the gold that lives between your diamond pieces, and it's the most wearable brand on this list at the low end. The Echo Band is $35 USD, the Mini Square ID Signet $630 USD, and the Sable Necklace $860 USD.
Its navigation splits stock by where it was made, Los Angeles or Italy, which is a level of plainness few jewelers bother with. The brand's sustainability page commits to managing the business ethically across human rights, environment and quality, and stops short of naming a certification, so read it as a statement of intent, not an audited claim.
What you get is signets, domes and heavy little bands in 14k and 10k gold, plus vermeil and sterling if you want the shape without the outlay. It stacks against a Vrai solitaire without competing with it.
Best for: Signets and bands made in Los Angeles.
J.Hannah
J.Hannah strips the ornament out entirely, and its engagement rings are catalogued as Ring 01_001 through Ring 09_001 rather than given names, and that tells you most of what you need to know about the design position.
Those rings run $2,300 to $12,000 USD. The everyday pieces are far more approachable: the Initial Signet Pendant is $860 USD, the Demi Signet $1,190 USD, and the Tetra Hoops I $1,890 USD.
It's a Los Angeles brand, and if you know the name it may be from the nail polish, which sits in the same shop at $22 USD a bottle and is the cheapest way to own something of theirs. On jewelry, treat it as the most severe option here. Where Vrai builds around the stone, J.Hannah builds around the form and lets the gold do the work.
Best for: Architectural gold with almost no ornament.
Which of These Replaces Vrai for You
Three questions sort this list fast. If you want a created diamond specifically, go to Lark & Berry for a shop that sells nothing else, Noémie if you want to see the mined version priced beside it, or Brilliant Earth if the decision is still open. If you want solid gold without a stone, Catbird, Loren Stewart and J.Hannah are the three to open, in ascending order of severity. And if the real problem was the price of the metal, Missoma at £85 to £198 GBP does the layering job for a fraction of it, on the understanding that plating doesn't last like gold.
Four brands came off this article in August 2026. LuisaViaRoma is a multi-brand retailer, not a jewelry label, Soko's storefront now lists nothing but a gift card, Cora and Violet turned out to sell children's occasionwear, and Diem's domains no longer resolve to anything. A shorter list beats a padded one. For more in this register, browse everything we've filed under minimalist.
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Written by
Spencer Lanoue
