If you're a fan of turning your wardrobe into a walking art gallery, you're probably already obsessed with Variety Hour. Their splashy, artistic prints and vibrant colors have a way of making any outfit feel like a masterpiece.
For those looking to expand their collection of creative, statement-making fashion, you're in luck. We've gathered 18 similar brands that share the same commitment to bold patterns, eclectic designs, and wearable joy. Get ready to discover your next favorite piece.
Known for its 'more is more' philosophy, Desigual is all about eclectic, colorful clothing and unapologetically bold prints. Their pieces often feature vibrant patchwork and abstract designs that feel completely unique. While Variety Hour leans into artistic and whimsical prints, Desigual pushes a boho-chic street style that's a bit more gritty and global. If you love loud patterns that tell a story, Desigual is a must-see.
Shop now at desigual.com
Custo Barcelona specializes in creating true wearable art through vivid, kaleidoscopic prints and innovative fabrics. Think high-energy tops, dresses, and outerwear with complex, mesmerizing patterns and seriously bright colors. Like Variety Hour, they cater to those who love eye-catching fashion, but Custo focuses on high-concept prints with slightly more structured, modern silhouettes that are designed to make a splash.
Shop now at custo.com
For a dose of quirky fun and humor, check out Lazy Oaf. This playful brand is famous for its bold graphics, cartoonish illustrations, and a totally carefree vibe. While Variety Hour’s style is more about abstract, artistic patterns, Lazy Oaf brings a whimsical, pop culture-inspired energy with graphic tees, smiley faces, and colorful collabs. It’s perfect for adding pure, unfiltered fun to your closet.
Shop now at lazyoaf.com
Kylynn offers vibrant pieces that feel like they've been lifted straight from a canvas, focusing on abstract painterly prints and fluid shapes. Much like Variety Hour, they excel at creating wearable art, but Kylynn’s patterns are often more organic and flowing, evoking a sense of movement and creativity. For anyone who appreciates the beauty of a brushstroke, Kylynn's collections are a dream.
Shop now at kylynn.com
Dolls Kill takes colorful and artistic fashion in a rebellious, edgy direction. They mix punk, goth, and streetwear influences with bright, in-your-face designs and prints. From playful dresses to bold platform boots, their selection is all about pushing boundaries. While they share Variety Hour’s love for individuality, Dolls Kill delivers it with a much more alternative and provocative twist.
Shop now at dollskill.com
Hailing from Brazil, Farm Rio is a celebration of lush, tropical-inspired prints and incredibly vibrant colors. Their gorgeous floral dresses, blouses, and jumpsuits are bursting with botanical, jungle, and vacation-ready motifs. They share Variety Hour's passion for bold, happy patterns but focus specifically on the explosive beauty of nature, making every piece feel like a sunny getaway.
Shop now at farmrio.com
Designer Mimi Wade is known for her playful, brightly colored, and often retro-inspired prints that feel both nostalgic and modern. Her collaborations, especially with Lazy Oaf, highlight her knack for bold graphics and standout color blocking. Her style celebrates artistic expression with a vintage pop art aesthetic, making her designs feel fun, flirty, and instantly cool.
Shop now at mimiwade.com
Tokidoki is all about a whimsical world of cute, cartoon-inspired characters and cheerful, bright color palettes. Their clothes and accessories are adorned with quirky motifs that appeal to lovers of pop art and fantasy. While also creating wearable art, Tokidoki's vibe is distinctly youthful and Japanese-inspired cute, perfect for adding a dash of adorable fantasy to your everyday look.
Shop now at tokidoki.it
For a luxury take on colorful, artistic design, look no further than Blumarine. This high-fashion brand serves up romantic looks with playful floral prints, intricate embroidery, and dreamy color combinations. Where Variety Hour is more casual and accessible, Blumarine offers an upscale, feminine feel with a focus on artistic details and luxurious fabrics for a high-fashion statement.
Shop now at blumarine.com
Jungle Folk channels all things tropical with vibrant, jungle-inspired prints set in a bohemian, artistic style. Their collections are filled with flowing dresses and breezy skirts covered in lush motifs and vivid colors. They match Variety Hour’s love for statement patterns but keep the silhouettes relaxed and flowy, making them the ultimate choice for festival season or a wanderlust-filled vacation.
Shop now at junglesfolk.com
Inspired by fantasy, magic, and fairy tales, Lalaland offers whimsical clothing that is as playful as its name suggests. Their designs are packed with bright colors, dreamy prints, and imaginative motifs that ignite your inner child. Much like Variety Hour, Lalaland’s pieces are an expression of creativity, perfect for anyone who wants their closet to feel a little more magical.
Shop now at lalaland.com
Nooworks creates fun, comfortable clothing featuring cheerful, retro-inspired prints by different artists each season. Their dresses, tops, and jumpsuits are super wearable and burst with vibrant, playful patterns. If you love Variety Hour’s artistic collaborations but want them in practical, everyday silhouettes with a cool vintage flair, Nooworks is your brand.
Shop now at nooworks.com
The cult-favorite Scandinavian brand Ganni offers artistic pieces with a distinctively modern, cool-girl edge. They're masters of bold prints, bright colors, and fresh silhouettes that feel effortlessly chic. Ganni shares Variety Hour’s love for statement patterns, but filters it through a minimalist Scandinavian lens, resulting in pieces that are both playful and high-fashion.
Shop now at ganni.com
Mara Hoffman specializes in stunning, colorful swimwear and resort wear, known for bold, artistic prints and a commitment to sustainable fabrics. Her designs evoke a sense of global artistry and natural beauty, turning a swimsuit or a cover-up into a work of art. She channels a similar artistic spirit to Variety Hour but directs it toward eco-conscious, beach-ready styles.
Shop now at marahoffman.com
As the name suggests, Kaleidoscope is a brand that embraces vivid, psychedelic-inspired prints and kaleidoscopic visuals. Their dresses and tops feature bright, hypnotic, and swirling patterns that are designed to make a statement. They match Variety Hour’s celebration of vivid visuals but lean heavily into mind-bending, almost trippy motifs for a truly mesmerizing look.
Shop now at kaleidoscope.com
Another Danish powerhouse, Stine Goya is renowned for pairing colorful, artistic prints with sophisticated silhouettes. You'll find painterly patterns, abstract florals, and vibrant hues that create an aesthetic that is both playful and incredibly polished. It’s the perfect brand for when you want the artistic vibe of Variety Hour but in an elevated, chic package suitable for a gallery opening.
Shop now at stinegoya.com
Dodo Bar Or brings a sophisticated, Middle Eastern-inspired flair to bold and artistic fashion. Their stunning embroidered dresses, blouses, and accessories feature intricate patterns and rich, vibrant color palettes. They deliver the same statement-making punch as Variety Hour but through a lens of global luxury, often incorporating ethnic motifs for a timeless, well-traveled aesthetic.
Shop now at dodobaror.com
This brand is dedicated to creating fashion pieces directly inspired by modern art, featuring painterly prints, bold brush strokes, and dramatic color stories. Like Variety Hour, their clothing doubles as a canvas for striking expression. Art Class is an excellent find for anyone who truly sees their personal style as an extension of their love for art.
Shop now at artclass.com
At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.
Looking for more inspiration? Explore our full brand directory or check out our curated brand guides to find your new favorite thing.
