Nothing says "effortless summer" quite like the laid-back, nautical style of The Black Dog. With its cozy sweaters, classic tees, and a general East Coast getaway vibe, it’s a go-to for anyone who loves comfortable, high-quality casual wear with a coastal twist.
If you're looking to expand your wardrobe with more brands that capture that same windswept, seaside feeling, you're in the right place. Here are 19 similar brands that deliver on that classic, coastal-casual style.
J.Crew is a master of modern-preppy style, offering broken-in chinos, classic knits, and timeless outerwear that fits seamlessly into a coastal wardrobe. Think of it as The Black Dog's slightly more polished city cousin. While both brands share a love for quality staples and classic American style, J.Crew often brings a more trend-aware, versatile edge that can take you from a beach bonfire to a casual Friday at the office.
Prices typically range from $40-$150. If you love The Black Dog’s durability but want a little more fashion-forward versatility, J.Crew is a perfect choice.
Shop now at jcrew.com
Built for the outdoors, L.L.Bean is legendary for its functional, durable, no-nonsense apparel. It shares The Black Dog’s laid-back ethos but leans more heavily into practicality and adventure-ready designs. This is where you go for the coziest fleeces for a foggy morning walk on the beach or the iconic Bean Boots for navigating rocky shores.
It’s a brand that embodies the rugged side of coastal living, with items usually priced between $30 and $150. For those who want their casual wear to be as dependable as it is comfortable, L.L.Bean is an essential stop.
Shop now at llbean.com
While known for high-performance outdoor gear, Patagonia's casual pieces are a staple in many coastal closets. Famous for its relaxed fleeces, durable jackets, and Baggies shorts, the brand blends function with an eco-conscious philosophy. Their vibe is effortlessly cool and outdoorsy, perfect for someone who values sustainability as much as style.
Like The Black Dog, Patagonia sells a lifestyle of relaxed adventuring, but with a firm focus on environmental responsibility. Expect prices in the $50-$200 range for their beloved staples.
Shop now at patagonia.com
Orvis serves up classic, country-inspired style rooted in outdoor traditions like fishing and sporting. Their collection of quality sweaters, casual button-downs, and comfortable layers has a timeless feel that works perfectly for a coastal or countryside setting. It shares The Black Dog’s appreciation for heritage and craftsmanship but has a slightly more traditional, Anglophile edge.
With prices generally ranging from $50 to $200, Orvis provides high-quality pieces for anyone who loves an understated approach to casual style.
Shop now at orvis.com
Best known for creating the world’s first boat shoe, Sperry is synonymous with nautical style. Beyond their iconic footwear, the brand offers a full line of apparel, including casual shorts, polos, and lightweight jackets that complete the preppy seaside look. While The Black Dog is focused on comfy layers, Sperry helps you build the entire head-to-toe coastal uniform.
Their classic aesthetic and accessible price point ($30-$100) make it easy to embrace a life on or near the water.
Shop now at sperry.com
Famous for its fantastic denim, Madewell also excels at effortless tees, breezy blouses, and perfectly slouchy sweaters that scream "casual chic." Their vibe is laid-back and vintage-inspired, ideal for creating a relaxed look that feels modern and comfortable. It’s the brand you turn to for pieces that look just as good at a farmer's market as they do on a beach trip.
Similar to The Black Dog in its focus on quality staples, Madewell offers a slightly more contemporary, feminine touch, with most items priced between $40 and $150.
Shop now at madewell.com
Infused with a Southern charm, Southern Tide is all about classic preppy style made for life by the coast. Renowned for its signature Skipjack polo, the brand offers a range of vibrant, sport-ready casual wear perfect for boating, golfing, or just relaxing by the water. The aesthetic is clean-cut and classic, very much in line with The Black Dog’s seaside spirit, but with a more distinctly southern prep twist.
You can find their staples in the $40-$150 price range, making them a great alternative for classic coastal style.
Shop now at southerntide.com
Channeling 1960s California cool, SeaVees is a brand built on vintage-inspired, coastal casual style. While they're best known for their understated and endlessly comfortable sneakers, they also offer relaxed apparel that embodies a laid-back, sun-soaked lifestyle. SeaVees captures the same effortless essence as The Black Dog but with a retro, West Coast surf culture filter.
If your coastal vibe is more surf shack than ship dock, SeaVees' offerings, priced around $50-$120, are for you.
Shop now at seavees.com
Tommy Bahama is the undisputed king of resort wear and refined island living. Their collections are filled with breezy linen shirts, silk camp shirts, easygoing dresses, and swim essentials that make every day feel like a vacation. This brand elevates the coastal casual look with a touch of luxury and a more overt tropical flair.
While The Black Dog is perfect for a cool New England evening, Tommy Bahama ($50-$250) is your go-to for a sunset dinner in the tropics.
Shop now at tommybahama.com
With its cheerful whale logo, Vineyard Vines is another titan of East Coast preppy style. The brand is known for its bright colors, bold patterns, and a fun-loving attitude that's all about enjoying the good life. Their range of polos, shorts, and signature shep shirts has a polished yet playful aesthetic perfect for any seaside occasion.
It shares The Black Dog’s roots in Martha’s Vineyard but leans into a brighter, more overtly branded look, with items typically between $40 and $150.
Shop now at vineyardvines.com
Ralph Lauren is the original architect of preppy American style, offering a sophisticated take on classic sportswear. From the iconic polo shirt to cable-knit sweaters and timeless chinos, the brand crafts high-quality pieces that combine elegance with laid-back comfort. A more elevated and luxurious alternative to The Black Dog, Ralph Lauren brings a runway-approved polish to coastal casual dressing.
With a price range of $50-$300, it’s a timeless investment in an iconic American look.
Shop now at ralphlauren.com
Kittsona delivers a modern, cozy take on coastal-inspired casuals. Their collection is full of soft-to-the-touch knits, relaxed-fit sweaters, and versatile basics that feel both comfortable and current. It’s a great option for those who love The Black Dog’s effortless vibe but want their pieces to have a more contemporary and slightly more fashion-forward feel.
Priced between $40-$120, Kittsona focuses on creating silhouettes that are perfect for quiet, laid-back days by the sea.
Shop now at kittsona.com
For a coastal look with a pop of personality, check out Boden. This British brand is known for its vibrant colors, cheerful prints, and playful details. Their collections include everything from striped Breton tops to colorful swimwear and breezy dresses, all designed with a sense of fun and quality in mind. Boden keeps the casual comfort of The Black Dog but injects it with a lively, eclectic spirit.
With staples in the $40-$150 range, it’s perfect for adding some color to your wardrobe.
Shop now at bodenusa.com
GANT skillfully blends American sportswear heritage with European sophistication. The brand is famous for its crisp shirts, refined knitwear, and smart-casual essentials that have a polished, nautical feel. It's a great match for someone who appreciates The Black Dog’s timelessness but prefers a slightly cleaner, more structured silhouette.
GANT’s pieces, typically ranging from $50 to $200, are perfect for creating that effortlessly put-together coastal look.
Shop now at gant.com
With its breezy fabrics and romantic silhouettes, Sage the Label offers a contemporary, eco-conscious take on coastal style. The brand specializes in effortlessly chic pieces made from sustainable materials, like flowing dresses, relaxed linen pants, and cute crop tops. It captures a softer, more bohemian side of seaside living compared to The Black Dog’s classic Americana vibe.
With prices from $60-$180, Sage the Label is ideal for anyone looking for a feminine and environmentally-friendly wardrobe.
Shop now at sagethelabel.com
Co-founded by surfer Kelly Slater, Outerknown is a brand committed to sustainability without sacrificing style. Their collections feature supremely soft organic cotton tees, cozy flannels (called "Blanket Shirts" for a reason), and recycled swim trunks, all in muted, earth-inspired tones. It’s the perfect blend of surf culture and responsible manufacturing.
It shares The Black Dog’s relaxed aesthetic but places a deep emphasis on ethical production. Expect prices to be in the $50-$200 range.
Shop now at outerknown.com
Faherty is all about endless summer vibes, creating high-quality, incredibly comfortable clothing designed for life's best moments. They are masters of super-soft, custom-developed fabrics, offering beautiful Baja-inspired hoodies, sun-faded shirts, and perfect-fit basics. The vibe is a bit more rustic and refined than The Black Dog, with a clear focus on premium, natural materials.
For laid-back luxury with pieces in the $50-$200 range, Faherty is a fantastic choice.
Shop now at fahertybrand.com
Although Hickey Freeman is a heritage brand known for its impeccable American tailoring, its sportswear line offers a surprisingly refined take on casual wear. Think luxurious knit polos, well-made trousers, and sophisticated outerwear that are perfect for a weekend at a coastal resort. The brand brings a level of craftsmanship and quality usually reserved for suiting to the world of relaxed attire.
It occupies a higher price point ($100-$300) and is for the person who wants an elevated version of the casual seaside look.
Shop now at hickeyfreeman.com
Drawing inspiration from surf, skate, music, and moto culture, Brixton offers a cool, slightly edgy take on casual style. While their foundation is in classic hats, their apparel line includes vintage-inspired work shirts, casual graphic tees, and comfortable flannel jackets. It channels The Black Dog’s laid-back spirit but filters it through a more urban, youthful lens.
For an effortlessly cool and slightly rebellious coastal look priced from $40-$120, Brixton is a great brand to explore.
Shop now at brixton.com
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