19 Brands Like Susan Alexandra for Whimsical Accessories

Discover brands like Susan Alexandra for whimsical accessories - find vibrant, handcrafted pieces that add personality and fun to every outfit. Explore today!
Written by: 
Ash Read
Last updated: 

If you're a fan of accessories that are bursting with personality, color, and a serious dose of fun, then you're probably already obsessed with Susan Alexandra. The brand's whimsical, handcrafted beaded bags and jewelry are instant mood-boosters, turning any outfit into a playful statement.

For those who adore Susan Alexandra's vibrant and quirky aesthetic, the great news is there are plenty of other brands that share a similar love for joyful, statement-making design. From colorful acrylics to charming motifs, here are 19 brands to check out for your next whimsical accessory fix.

1. Kate Spade New York

Kate Spade is the master of mixing polished style with a playful wink. While a bit more refined than Susan Alexandra, the brand is known for its cheerful patterns, quirky charms, and liberal use of bright, happy colors in its jewelry and bags. Think floral-shaped earrings and novelty clutches that bring that same sense of spontaneous fun to your wardrobe.

If you love Susan Alexandra’s joyful vibe but need something that can also head to the office, Kate Spade strikes the perfect balance. It’s for the person who wants their accessories to add a touch of whimsy without screaming for attention. Shop now at katespade.com.

2. J.Crew Jewelry & Accessories

A longtime destination for preppy-with-a-twist style, J.Crew's accessories collection is a treasure trove of colorful, statement-making pieces. Known for their chunky enamel bracelets, sparkly floral necklaces, and vibrant beaded earrings, J.Crew offers a classic aesthetic infused with bold, modern fun. Prices are accessible, especially during their frequent sales.

Like Susan Alexandra, J.Crew isn't afraid of color and bold shapes. It’s a slightly more classic and All-American take on the trend, making their pieces incredibly versatile for both everyday wear and special occasions. Shop now at jcrew.com.

3. Banana Republic Factory

For playful accessories on a budget, Banana Republic Factory is a surprisingly great spot. Tucked among its classic apparel, you'll find jewelry collections featuring chunky acrylic pieces, colorful beaded necklaces, and quirky charms that offer a fun, accessible way to experiment with the trend. Their designs add a pop of personality to both work and weekend looks.

While more simplified than Susan Alexandra's elaborate creations, their pieces capture the same fun-loving energy at a much lower price point, making it easy to grab a few new styles each season. Shop now at bananarepublicfactory.gap.com.

4. Anthropologie Jewelry & Bags

With its signature boho-chic and artistic flair, Anthropologie has always been a go-to for unique accessories. Their collections are filled with intricate beadwork, unexpected materials, and playful embellishments that feel both worldly and whimsical. You'll find everything from beaded hoop earrings to embellished clutches with tons of personality.

Anthro shares Susan Alexandra's love for handcrafted details and an eclectic mix-and-match vibe. It’s the perfect place to find a truly special piece that feels one-of-a-kind and adds an artsy, whimsical touch to your look. Shop now at anthropologie.com.

5. Lulu’s Jewelry & Accessories

Lulu's is your destination for trendy, in-the-moment pieces at insanely good prices. Their accessories section is packed with bold, colorful options like oversized acrylic hoops, chunky beaded necklaces, and fun, novelty-shaped bags. It’s the perfect place to try out a bold style without a big commitment.

Like Susan Alexandra, Lulu’s leans into fun and personality above all else. If you want accessories that are a pure dopamine hit and perfectly match the latest trends, this is the place to look. Shop now at lulus.com.

6. Olivia Burton

Olivia Burton brings a touch of storybook charm to the world of watches and jewelry. Their designs are known for their sweet, nature-inspired motifs - think tiny bees, butterflies, and intricate florals. Combined with soft pastels and delicate chains, their pieces feel both whimsical and deeply romantic.

The brand shares Susan Alexandra's knack for creating accessories with a distinct narrative and personality. While Olivia Burton is softer and more vintage-inspired, both brands offer pieces that feel uniquely special and fantastical. Shop now at oliviaburton.com.

7. BaubleBar

BaubleBar lives and breathes statement jewelry. As one of the original players in fun, accessible accessories, the brand consistently delivers bold beads, playful charms, and vibrant colors that command attention. They are famous for their customizable pieces, trendy Disney collaborations, and over-the-top sparkly designs.

This is probably one of the closest cousins to Susan Alexandra's aesthetic. Both brands understand that accessories should be fun, loud, and full of personality, offering shoppers endless ways to express their individual style without breaking the bank. Shop now at baublebar.com.

8. Milia Jewelry

Milia Jewelry is a haven for lovers of charming, one-of-a-kind beaded pieces. Specializing in intricate, handcrafted designs, the brand offers necklaces, bracelets, and earrings dripping with colorful charms and vintage-inspired beads. Each piece feels like a mini work of art, full of personality and unique character.

Mirroring Susan Alexandra's artisanal, handcrafted appeal, Milia is for those who appreciate the thoughtfulness behind a non-mass-produced accessory. It's quirky, delightful, and perfect for adding a touch of bespoke whimsy to your style. Shop now at miliajewelry.com.

9. Charming Charlie

Known for its stores organized by color, Charming Charlie is an explosion of fun, affordable accessories. They offer a massive selection of trendy jewelry, bags, and scarves that cover every style imaginable, with a huge emphasis on bright, playful, and embellished pieces. It's a one-stop-shop for adding a pop of color to any outfit.

Like Susan Alexandra, Charming Charlie celebrates the joy of accessorizing. While more trend-driven and mass-market, it’s a fantastic place to find cheerful, budget-friendly pieces that embrace a maximalist and colorful aesthetic. Shop now at charmingcharlie.com.

10. Stella & Bow

Stella & Bow serves up cute and quirky jewelry and hair accessories with a distinctly feminine, fun-loving vibe. Look for delicate chains adorned with fruit charms, colorful enamel accents, and vintage-inspired motifs. Their pieces feel youthful and on-trend, perfect for layering and stacking.

Where Susan Alexandra goes bold and chunky, Stella & Bow offers a sweeter, more delicate take on whimsical accessories. It’s an ideal choice for when you want a pop of personality that’s still understated and easy to wear every day. Shop now at stellaandbow.com.

11. Maison Miru

Maison Miru focuses on "ear party" essentials and delicate jewelry designed for creative layering. While much of their collection is minimalist, they're not afraid to play with bold shapes and pops of color through oversized pearls, sparkling crystals, and fun stud shapes. It's about building a personalized, playful look.

The creative-first ethos of Maison Miru aligns perfectly with the Susan Alexandra spirit. Both brands encourage self-expression through unique accessory combinations, proving that style is all about personal joy and creativity. Shop now at maisonmiru.com.

12. Fitz & Floyd

Renowned for its collectible tableware and decorative figurines, Fitz & Floyd also offers jewelry and accessories that reflect their wonderfully kitschy, colorful charm. Their style is highly illustrative and fun, featuring everything from animal-themed trinket trays to whimsical floral brooches with a vintage-collector's feel.

This brand appeals to the same love of camp and nostalgia that makes Susan Alexandra so unique. If you love accessories that are conversational, artful, and just a little bit eccentric, Fitz & Floyd's pieces are a delightful find. Shop now at fitzandfloyd.com.

13. Lark & Berry

For those who want playful design with a side of serious luxury, Lark & Berry is the answer. As a fine jewelry brand specializing in consciously crafted, lab-grown diamonds and gemstones, they offer a more elevated take on color. Their pieces feature modern silhouettes and striking, vibrant stones that redefine whimsical elegance.

While significantly more high-end than Susan Alexandra, Lark & Berry shares a commitment to standout, innovative design. It's for the person who wants lifelong pieces that are still joyful, distinctive, and conversation-starting. Shop now at larkandberry.com.

14. Dogeared

Dogeared's specialty is crafting dainty, charm-based jewelry that's packed with meaning and a little bit of California magic. Known for their delicate necklaces and bracelets featuring tiny, symbolic charms, their pieces are designed to be layered to tell a personal story. Many designs also incorporate colorful gems and beads for a subtle playful touch.

Much like Susan Alexandra, Dogeared creates accessories that feel personal and evoke happiness. They offer a quieter, more sentimental kind of whimsy that’s perfect for gifting or for everyday wear. Shop now at dogeared.com.

15. Erstwilder

Australian-based Erstwilder is the king of quirky, collectible resin jewelry. Their limited-edition collections feature bold, narrative-driven brooches, necklaces, and earrings inspired by everything from vintage storybooks and pop culture icons to adorable animals. Each piece is a wearable work of art bursting with personality.

Both Erstwilder and Susan Alexandra cater to those who wear their hearts, and their interests, on their sleeves. If you adore statement accessories that are unapologetically fun, theatrical, and spark immediate conversation, you need to know Erstwilder. Shop now at erstwilder.com.

16. Jellybean Jewelry

Just as the name suggests, Jellybean Jewelry is all about bold, sweet, and colorful fun. The brand offers chunky, Y2K-inspired rings, beaded necklaces, and playful plastic jewelry in a rainbow of bright hues. Their pieces are made for maximalist stacking and are designed to bring an immediate jolt of fun to your look.

With an unapologetic commitment to joy and playfulness, Jellybean Jewelry is a perfect aesthetic match for Susan Alexandra fans. It captures that same handcrafted, youthful energy that makes accessorizing feel like creative playtime. Shop now at jellybeanjewelry.com.

17. OYOY

Primarily a Danish homeware brand, OYOY's accessories reflect its signature modern and playful design ethos. Expect simple shapes, clean lines, and an abundance of charming details and unexpected color combinations. Their small leather goods, keychains, and jewelry carry a distinctly Scandinavian whimsy that’s both chic and cheerful.

OYOY shares Susan Alexandra's ability to locate an item's inner joy, whether it's a keychain or earring. It's a slightly more minimalist and modern take on playful design, showcasing how even simple forms can feel happy and eclectic. Shop now at oyoyliving.com.

18. Lula’s Boutique

Lula’s Boutique offers a curated collection of fun jewelry and accessories with a distinctly boho-chic flavor. The selection is filled with pieces that feature colorful beads, playful tassels, charming motifs, and eclectic patterns. It’s an ideal spot for discovering unique and affordable accessories from a variety of designers.

Similar to browsing Susan Alexandra's vibrant lineup, shopping at Lula’s feels like a treasure hunt for something unique and spirited. It’s perfect for those who love a playful, laid-back vibe with lots of personality. Shop now at lulasboutique.com.

At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.

Looking for more inspiration? Explore our full brand directory or check out our curated brand guides to find your new favorite thing.