Thanks to its clean Scandinavian design and seriously impressive waterproofing, Rains has become the gold standard for anyone who wants to stay dry without wearing a bulky, unflattering raincoat. Their minimalist jackets, bags, and accessories make braving the elements look effortless and cool.
If you love Rains' modern and functional aesthetic, there are plenty of other brands that hit that sweet spot between high-performance gear and clean, contemporary style. Here are 20 similar brands worth checking out for your next weatherproof purchase.
Think of Stutterheim as Rains' sophisticated Swedish cousin. This brand is famous for its high-end rubber raincoats that feel both timeless and incredibly modern. Crafted with meticulous attention to detail, their jackets have a classic, slightly oversized fit that offers an elevated, fashion-forward look.
With jackets starting around $300, Stutterheim is more of a luxury investment than Rains, but the artisanal quality and unmatched durability make it worth it for a statement piece you'll wear for years. If you appreciate minimalist design but want an even more premium feel, this is your brand.
Shop now at stutterheim.com
While known for its serious outdoor performance gear, The North Face has mastered the art of creating cool, city-ready outerwear. Their waterproof jackets range from technical mountain shells to sleek urban styles, often using advanced materials like Gore-Tex to keep you completely dry and comfortable.
With prices from $70-$250, TNF offers a wider variety of styles than Rains, from sporty and colorful to understated and monochrome. It's a great option if you need gear that can handle both a weekend hike and your daily commute with ease.
Shop now at thenorthface.com
Aigle brings a dose of French sophistication to weatherproof clothing and footwear. Celebrated for its high-quality rubber boots and jackets, the brand blends outdoor utility with classic, Parisian-chic style. Their rainwear has a refined, elegant feel that looks polished and put-together, even in a downpour.
Priced similarly to Rains at the higher end ($100-$250), Aigle offers a more traditional and less Scandi-minimalist aesthetic. It’s perfect for those who want functional gear with a touch of timeless style that won't look out of place on city streets.
Shop now at aigle.com
For those who value sustainability as much as performance, Patagonia is an unbeatable choice. The brand creates high-performance waterproof jackets using eco-conscious materials and ethical manufacturing practices. Their famous Torrentshell 3L jacket is a fantastic example of reliable, no-frills rainwear that you can feel good about buying.
While their aesthetic is more outdoorsy and casual than Rains' sleek urban vibe, their commitment to the planet and legendary durability make them a compelling alternative. Expect prices from $100-$300 for jackets that are built to last a lifetime.
Shop now at patagonia.com
Chances are you know Columbia for its accessible, dependable, and durable outerwear, and there's a good reason for it. The brand excels at making affordable waterproof jackets (often from $50-$200) that punch well above their weight, featuring smart technologies like their Omni-Tech waterproofing that keeps you dry and comfortable.
Aesthetically, Columbia is more versatile and sometimes sportier than Rains, but they offer many styles in classic, muted colors that work perfectly for everyday wear. It’s a fantastic option for quality, no-fuss rain gear that won’t break the bank.
Shop now at columbia.com
Arc'teryx sits at the peak of high-performance technical apparel. Best known for its ultra-durable gear designed for extreme conditions, the brand has gained a massive following for its sleek, hyper-minimalist designs that look just as at home in the city as they do on a mountain.
Arc'teryx is a significant step up in price, with jackets starting around $200 and quickly climbing past $600. However, you're paying for unmatched technical innovation, impeccable construction, and a futuristic, minimalist aesthetic that makes Rains feel almost classic in comparison.
Shop now at arcteryx.com
Famous for its iconic Wellington boots, Hunter also offers a fantastic collection of rainwear that embodies a classic, British sensibility. Their waterproof jackets blend practicality with fashion, often in bright, playful colors alongside traditional neutrals. Like Rains, they focus purely on creating stylish rain gear for everyday life.
Prices for jackets typically fall between $100 and $250. Hunter's style is more preppy and classic compared to Rains’ clean, modern lines, making it a great choice if you love a timeless rainy-day look anchored by their legendary boots.
Shop now at hunterboots.com
Veilance is the luxury, hyper-technical offshoot of Arc'teryx, focused on creating ultimate urban outerwear. Their waterproof jackets are masterpieces of minimalist design and cutting-edge materials, crafted for the modern city-dweller who demands performance without sacrificing style. The aesthetic is futuristic, sharp, and totally devoid of logos.
This is high-end territory, with prices ranging from $600 to over $1,200. Veilance is what you get when you take Rains' minimalism and inject it with state-of-the-art tech and a luxury fashion perspective, resulting in investment pieces that are second to none.
Shop now at veilance.com
Marmot is a trusted name in the outdoor world, offering reliable, high-performance waterproof gear at a great value. Their range of jackets, priced from $80-$250, prioritizes function with features like breathable fabrics and adjustable hoods, ensuring you stay comfortable during active use.
While the aesthetic often leans sporty and practical, many of their pieces come in clean, solid colors that work well as everyday rain gear. Marmot is a great alternative if you’re looking for Rains-level functionality but need something a bit more affordable and performance-oriented.
Shop now at marmot.com
A British heritage brand, Barbour is legendary for its iconic waxed cotton jackets that are both stylish and incredibly durable. Their outerwear has a timeless, country-inspired elegance that has been adopted by everyone from royalty to city dwellers. Think classic, sophisticated ruggedness.
Barbour offers a different kind of weather protection compared to Rains' polyurethane fabric, developing a unique patina over time. Priced between $150 and $300, it's the perfect choice for someone wanting weatherproof gear with a story and a classic, preppy vibe.
Shop now at barbour.com
Hailing from Norway, Helly Hansen has a long legacy of creating professional-grade gear for sailors and mountaineers. Their DNA is rooted in preparing people for the harshest weather on earth, so you know their urban rainwear is up to the job. They use proprietary technologies like Helly Tech for premium waterproofing and breathability.
Priced from $150-$400, their jackets have a slightly sportier, technical aesthetic than Rains, often featuring pops of color and reflective details. It's a fantastic option if you need seriously bombproof weather protection with a strong Scandinavian design influence.
Shop now at hellyhansen.com
This Swedish brand is beloved for its durable, functional, and eco-friendly outdoor gear, most famously the Kanken backpack. Fjallraven jackets are known for their rugged looks and sustainable materials, particularly their G-1000 fabric, which can be waxed for customized water resistance.
Falling in the $100-$350 price range, Fjallraven offers a more earthy, utilitarian vibe compared to Rains' urban sleekness. It's for the eco-conscious adventure-lover who wants gear that connects them to the outdoors while looking effortlessly cool.
Shop now at fjallraven.com
Regen is a newer player focused on a single mission: creating stylish, high-performance waterproof gear from recycled and sustainable materials. Their aesthetic is clean, modern, and minimalist, making it a direct competitor to Rains for the environmentally conscious urbanite.
Priced around $150-$300, Regen stands out by putting sustainability at the core of everything they do without compromising on sleek designs. If you love Rains but wish it had a bigger focus on eco-friendly fabrics, this brand is for you.
Shop now at regenclothing.com
Didriksons is another Scandinavian powerhouse specializing in functional, durable rainwear that has been keeping people dry for over a century. Their collections feature clean lines and a utilitarian aesthetic, built to withstand the notoriously wet weather of Sweden’s west coast.
Offering excellent value with prices typically between $80 and $200, Didriksons gives you that classic Scandi function in a slightly more traditional, rugged package. Their gear is built for longevity and performance in even the toughest conditions.
Shop now at didriksons.com
K-Way is the original packable jacket brand, known for its fun, colorful, and insanely practical rainwear. Their trademark is the lightweight, waterproof jacket that handily folds up into a small pouch. It's the perfect just-in-case layer for travel, festivals, or unpredictable city weather.
Priced from $70-$150, K-Way has a brighter, more playful vibe than Rains. While Rains is about minimalist style, K-Way is all about vibrant color and unbeatable convenience.
Shop now at kway.com
While Rains excels in apparel, Cote&Ciel has become a cult favorite for its highly structural, weatherproof bags and backpacks. Based in Paris, the brand merges innovative materials with architectural silhouettes to create bags that are both functional art pieces and reliable daily carriers for your tech.
Their bags are priced from $150 to $400 and offer a much more fashion-forward, avant-garde alternative to Rains' minimalist backpacks. If protecting your laptop in a downpour with a major style statement is your goal, look no further.
Shop now at coteetciel.com
Co-founded by surf legend Kelly Slater, Outerknown builds exceptional gear with a primary focus on sustainability and ethical production. Their collection includes versatile, eco-friendly rain jackets crafted for a coastal, laid-back lifestyle.
Their aesthetic is less starkly minimalist than Rains, leaning into a casual, West Coast coolness with pieces from $100-$300. It's the perfect choice for someone whose style is more inspired by the beach than the city, but who still wants reliable, eco-conscious protection from the elements.
Shop now at outerknown.com
Everlane brings its signature transparent pricing and hyper-modern minimalist aesthetic to outerwear. Their rainwear collection features functional, clean-lined pieces like bombers and anoraks made from recycled materials. It's all about making high-quality, sustainable essentials for a modern wardrobe.
Priced around $100-$200, Everlane's approach is very similar to Rains - focusing on simplicity, quality, and style that transcends trends. If you're already a fan of Everlane's elevated basics, their rain gear will be a seamless fit for your wardrobe.
Shop now at everlane.com
Based in Copenhagen, Norse Projects offers another take on premium Scandinavian minimalism. Their outerwear brilliantly blends workwear, streetwear, and high-performance technical fabrics like GORE-TEX into beautifully crafted jackets perfect for urban life.
With jackets priced from $300-$700, this brand is a more luxurious and fashion-focused alternative to Rains. Norse Projects appeals to those who appreciate Rains' origins but are looking for a more comprehensive clothing brand that treats seasonal outerwear as a design centerpiece.
Shop now at norseprojects.com
When it comes to accessible, minimalist, and surprisingly technical outerwear, you can't overlook Uniqlo. Their BLOCKTECH line offers fantastically sleek parkas and coats that are windproof, waterproof, and breathable, presenting an almost unbelievable value for the money.
Often priced well under $100, Uniqlo's rainwear easily captures the minimalist spirit of Rains at a fraction of the cost. It’s the perfect choice for anyone wanting a simple, clean, and highly effective rain jacket on a budget.
Shop now at uniqlo.com
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