If you love stocking your closet with fun, on-trend pieces without breaking the bank, chances are you're already a fan of Princess Polly. The brand is a go-to for everything from festival outfits and party dresses to the perfect casual crop tops and mini skirts.
Its youthful, edgy, and always-current vibe makes it a favorite for fashion lovers everywhere. For those who love Princess Polly's trendy and stylish approach, here are 16 similar brands worth checking out next.
If you're after edgy, daring fashion, Nasty Gal delivers. Their collection is filled with statement dresses, cool crop tops, and bold accessories for anyone who likes to stand out. Known for a rebellious and retro-inspired vibe, it’s perfect for adding some rock-chic flair to your wardrobe.
Compared to Princess Polly, Nasty Gal skews a bit sexier and more daring, often with a vintage twist. Expect prices to be in the $40 to $100 range for most pieces.
Shop now at www.nastygal.com
As a global fast-fashion giant, H&M is a reliable spot for trendy clothing at seriously budget-friendly prices, typically ranging from $20 to $70. They offer a massive range of styles, from simple basics to chic partywear, making it a great one-stop shop.
While Princess Polly's vibe is more focused on streetwear and festival trends, H&M caters to a broader audience with both classic and contemporary styles, including its well-known conscious collections.
Shop now at www.hm.com
PrettyLittleThing is known for its ultra-trendy and unapologetically sexy styles at affordable prices, with many items landing under $50. Their collection of dresses, matching sets, and accessories is designed to grab attention. The vibe is bold, playful, and totally party-ready.
Compared to Princess Polly, PLT leans heavily into statement clubwear and often features looks with a more provocative edge. It's the place to go when you want to make an entrance.
Shop now at www.prettylittlething.com
With an enormous variety of styles and lightning-fast new arrivals, Boohoo is a staple for trend-focused shoppers. Their collection covers everything from cozy casual wear to glamorous party looks, all priced affordably between $20 and $70.
Boohoo's vibe is youthful, fun, and eclectic, perfect for anyone who loves experimenting with their style. They have a similar trend-cycle to Princess Polly but are famous for even more frequent flash sales.
Shop now at www.boohoo.com
If you're shopping for summer, Zaful specializes in trendy and affordable swimwear, bikinis, and casual streetwear, with prices generally from $15 to $50. Their aesthetic is bold, colorful, and super youthful - ideal for your next beach day or vacation look.
While Princess Polly has a wider apparel selection, Zaful is a go-to destination for statement swimwear and shares that same fast-fashion approach to new trends.
Shop now at www.zaful.com
Famous for its figure-hugging bodycon dresses, jeans, and party apparel, Fashion Nova is all about celebrating curves with sexy, glamorous style. Prices typically range from $20 to $80. It’s a go-to for night-out looks that really stand out.
Like Princess Polly, Fashion Nova is quick to jump on the latest trends, but its niche is definitely more focused on sexy, curve-enhancing clubwear.
Shop now at www.fashionnova.com
Shein is one of the biggest fast-fashion players online, offering millions of styles for incredibly low prices, often between $10 and $60. Their catalog is vast and covers nearly every aesthetic imaginable, from boho to streetwear to glam.
If your priority is massive variety and rock-bottom prices, Shein is hard to beat. Princess Polly offers a more curated, specific aesthetic, but Shein’s sheer volume of clothing makes it a popular alternative.
Shop now at www.shein.com
Lulus is the spot for chic, feminine dresses and accessories ideal for special occasions. With prices mostly between $50 and $150, their aesthetic feels elegant, romantic, and trendy - think perfect wedding guest outfits or date night looks.
While Princess Polly is more casual and street-focused, Lulus offers a slightly more sophisticated but equally stylish vibe for those dressy moments.
Shop now at www.lulus.com
Missguided serves up trendy, bold fashion staples for young women with prices usually sitting between $30 and $80. The collection features statement dresses, corset tops, and streetwear-inspired silhouettes. The brand is known for pushing boundaries with daring styles that make a statement.
Missguided is similar to Princess Polly in their trend-driven approach, but often experiments with more provocative and edgy styling that will get you noticed.
Shop now at www.missguidedus.com
This Australian brand is known for cute, feminine, and trendy pieces, including flirty dresses, fun skirts, and cute accessories. With most items between $40 and $100, Showpo’s aesthetic is playful, youthful, and slightly boho-chic.
It's perfect for brunch dates and daytime events. Compared to Princess Polly's edgier vibe, Showpo leans more into soft, romantic styles but still captures that same trend-loving energy.
Shop now at www.showpo.com
Revamp offers modern street styles and casual-chic essentials, priced around $40-$90. Their collection feels really current, tapping into trends like oversized fits, neutral palettes, and cool athleisure influences. Their pieces are designed to be modern, relaxed, and versatile for everyday outfits.
Like Princess Polly, Revamp attracts a young, fashion-savvy audience but puts a bigger emphasis on comfort and laid-back street style.
Shop now at revamp.com
Pretty Lavish is a boutique-style brand specializing in statement party dresses, corsets, and glam accessories, with prices from $50 to $150. Their aesthetic is glamorous, sexy, and decidedly feminine, ideal for a special event or a big night out.
While Princess Polly covers casual and streetwear, Pretty Lavish is more focused on eye-catching eveningwear. It's the perfect spot when you're looking for a "dress to impress" moment.
Shop now at www.prettylavish.com
Cider has quickly become a favorite for affordable, trendy fashion, with clothes organized by mood or "vibe." Prices generally fall between $20 and $70. The style is fresh, youthful, and heavily inspired by current streetwear and festival trends.
Known for its quick drops of new items, Cider is very similar to Princess Polly but often with a bigger focus on a relaxed, Gen-Z street-style vibe.
Shop now at cider.com
Tobi brings youthful, trendy fashion with more of a curated, online boutique feel. Priced between $50 and $120, their collection includes flirty dresses, chic tops, and accessories often in bold prints and vibrant colors. The aesthetic is extremely feminine and playful.
It’s very similar in target audience to Princess Polly, but Tobi's selection often feels a little more polished and specifically geared toward party-ready looks.
Shop now at tobi.com
For those willing to invest a bit more, Aritzia is a more premium retailer that's mastered elevated basics and stylish separates, with prices from $60 to $200. The aesthetic is modern, minimalist, and effortlessly chic.
This is the place to shop if you love Princess Polly’s trend-awareness but want higher quality materials and more sophisticated, timeless designs. The vibe is less fast-fashion and more "quiet luxury" for a younger audience.
Shop now at www.aritzia.com
Lulus is the go-to for feminine, trendy dresses that look amazing at weddings, formals, or just a chic evening out. Prices mostly fall between $50 and $150.
While Princess Polly can run more grungy or casual, Lulus consistently delivers soft, romantic, and elegant styles that feel on-trend yet approachable. It's for anyone seeking a polished look without sacrificing youthful energy.
Shop now at www.lulus.com
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