If you're a fan of uncomplicated beauty, you likely already love No Maintenance. The brand has perfected fuss-free skincare with its lineup of easy-to-use products that deliver amazing results without a ten-step routine. They understand that busy lifestyles call for simple solutions that work.
Their clean, modern approach makes effective skincare feel approachable and effortless. For anyone else who appreciates this blend of simplicity and performance, you’re in luck. Here are 17 similar brands that also champion effortless beauty.
Herbivore Botanicals focuses on clean, plant-based formulas with minimalist packaging that looks stunning on your vanity. Offering products like their Calm Cleansing Oil and Prism Exfoliating Glow Serum, the brand is all about effective, sensorial skincare that feels like a relaxing ritual. It shares No Maintenance's love for transparency and natural ingredients, but with a more luxurious, spa-like feel.
Shop now at herbivorebotanicals.com
Known for its incredibly affordable, science-backed formulas, The Ordinary delivers potent, single-ingredient treatments without the fuss. While No Maintenance curates a simple, all-in-one routine, The Ordinary gives you the individual building blocks - like niacinamide, hyaluronic acid, and retinol - so you can create a minimalist routine that’s perfectly tailored to your skin’s needs. It's the ideal choice for those who want straightforward, visible results on a budget.
Shop now at theordinary.com
Versed is the definition of no-nonsense skincare. This clean, drugstore-friendly brand creates high-performance products that are easy to understand and use, like their popular Day Dissolve Cleansing Balm. Much like No Maintenance, Versed strips away the complexity of skincare to deliver exactly what your skin needs, with a strong focus on sustainability and community feedback.
Shop now at versedskin.com
Following a similar ingredient-forward philosophy as The Ordinary, The Inkey List makes skincare simple and accessible. Each product centers on one key ingredient - like Hyaluronic Acid or Salicylic Acid - and their prices are almost too good to be true. It's a fantastic alternative for fans of No Maintenance who appreciate budget-friendly, effective formulas that get straight to the point.
Shop now at theinkeylist.com
If you want your effortless routine to come with a side of fun, meet Glow Recipe. This K-beauty inspired brand harnesses the power of fruit extracts to create gentle, effective skincare that smells and feels amazing. Famous for products like the Watermelon Glow Niacinamide Dew Drops, Glow Recipe makes achieving radiant, glassy skin feel joyful and simple, appealing to anyone who wants results without the boring stuff.
Shop now at glowrecipe.com
Drunk Elephant champions a "biocompatible" skincare philosophy, using potent, clean ingredients that your skin can easily absorb and use. Their products are designed to be mixed and matched into "smoothies," simplifying your routine with multi-tasking formulas like the C-Firma Day Serum. It's a higher-end option for those who love No Maintenance's efficient approach but want to invest in powerful, clinically-effective active ingredients.
Shop now at drunkelephant.com
Mixing superfood ingredients with science, Youth to the People offers high-performance, vegan skincare with a conscience. Their iconic Superfood Cleanser gives you a daily dose of greens, while their other products pack a punch without complicating your routine. The brand strongly aligns with No Maintenance's philosophy of effective, straightforward skincare, but with an added eco-friendly, California-cool vibe.
Shop now at youthtothepeople.com
Created by Rihanna, Fenty Skin is built on the idea that great skin shouldn't be complicated. Its "Fenty Skin Start'rs," a 3-step routine including the Total Cleans'r and Hydra Vizor SPF moisturizer, makes skincare simple, inclusive, and effective for all skin types. It’s perfect for anyone who loves No Maintenance's multi-tasking, get-it-done approach but with a celebrity-approved, modern flair.
Shop now at fentybeauty.com/collections/fenty-skin
Peach & Lily delivers the best of Korean skincare innovation with a focus on gentle yet transformative formulas. Known for its coveted Glass Skin Refining Serum, the brand’s mission is to help you achieve your healthiest skin with simple, fuss-free routines. If you love No Maintenance for its radiant results, Peach & Lily is a perfect next step for getting that poreless, luminous glow effortlessly.
Shop now at peachandlily.com
Cocokind is an affordable, clean, and transparent brand committed to simplicity and sustainability. With gentle but effective products like their Daily SPF and their beloved turmeric stick for spot treatments, Cocokind makes healthy skincare accessible to everyone. The brand embodies the same ethos as No Maintenance: straightforward ingredients, visible results, and a fuss-free experience.
Shop now at cocokind.com
For those who want to add a touch of luxury to their minimalist routine, Tatcha is the answer. Inspired by Japanese beauty rituals, Tatcha’s gentle formulas focus on creating radiant, healthy skin with elegant products like The Rice Polish and The Dewy Skin Cream. It offers the ease of No Maintenance but elevates it into a sophisticated, self-care experience.
Shop now at tatcha.com
Bliss aims to bring the happiness of a spa facial home with bright, cheerful, and effective products that don't take themselves too seriously. From their 'What a Melon' mask to their gentle cleansers, the brand focuses on delivering visible results fast. It’s a great option for anyone looking for simple, feel-good skincare for a busy, on-the-go lifestyle.
Shop now at blissworld.com
Lilah B. champions an ethos of "healthy, kind & effortless C.L.E.A.N. beauty," merging skincare and makeup into luxurious, multi-use products. Their Divine Duo Lip & Cheek color and skin-enhancing serums are perfect for creating a polished look with minimal effort. If you wish the minimalist philosophy of No Maintenance extended to your makeup bag, Lilah B. is your brand.
Shop now at lilahbeauty.com
Born from influencer culture, Summer Fridays create clean, vegan products that are as effective as they are photogenic. Famous for its multi-tasking Jet Lag Mask, the brand designs skincare that gives you that relaxed, healthy glow with minimal effort. It captures the same results-oriented simplicity of No Maintenance, but with a dreamy, West Coast aesthetic.
Shop now at summerfridays.com
Merit Beauty is the ultimate cool girl's guide to minimalist makeup. Their "five-minute morning" philosophy comes to life through chic, well-edited essentials like The Minimalist complexion stick and Flush Balm cheek color. Merit applies the effortless principles of No Maintenance to cosmetics, helping you look put-together in seconds. It’s impossible beauty, made possible.
Shop now at meritbeauty.com
With its vegan formulas and travel-friendly stick formats, Milk Makeup is designed for life on the go. Their innovative makeup and skincare hybrids, like the Hydro Grip Primer and Lip + Cheek sticks, encourage quick, finger-friendly application. For those who love No Maintenance for its practicality, Milk Makeup offers that same get-ready-in-minutes vibe with a cooler, edgier twist.
Shop now at milkmakeup.com
Surprised? Don't be. While Versace is known for high-fashion, its beauty line embraces a chic, bold simplicity. With hero products like the Glow Enhancer serum housed in sleek, minimalist packaging, the brand offers high-impact results with an effortless feel. It’s the perfect brand for the No Maintenance fan who wants their low-key routine to have a touch of high-end Italian glamour.
Shop now at versace.com
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