19 Brands Like Nicobar for Modern Indian Lifestyle
If you love the effortless, modern Indian aesthetic of Nicobar, you're not alone. The brand perfectly captures a contemporary lifestyle rooted in Indian heritage, with its beautifully muted palettes, natural materials, and minimalist designs for your wardrobe and home.
But when you want to expand your collection of thoughtfully designed pieces, it helps to know where else to look. For those who can't get enough of Nicobar's blend of understated elegance and cultural richness, here are 19 similar brands that you'll absolutely want to check out.
1. The Yellow Dwelling
Focused on home décor and accessories, The Yellow Dwelling masterfully blends Indian motifs with modern minimalism. Think earthy-toned, handcrafted textiles and unique home accents that feel both traditional and sleek. While Nicobar covers a broader lifestyle range, The Yellow Dwelling is your go-to if you want to infuse that calm, artisan-inspired Indian sensibility specifically into your living space.
2. The Loom
The Loom celebrates Indian artisanal techniques like block printing and handloom weaving across its apparel and accessories. Their pieces have a distinctly boho-chic vibe, full of natural fibers and interesting prints. Compared to Nicobar's more subtle style, The Loom leans into a more colorful and eclectic aesthetic, perfect for when you want something culturally rich with a bit more vibrance.
3. Good Earth
If you love the Indian heritage aspect of Nicobar but crave a touch more luxury, Good Earth is the answer. Renowned for its sophisticated home décor and apparel, the brand features intricate embroidery and rich textures. Where Nicobar is minimalist and understated, Good Earth embraces a more ornate and detailed elegance, making it feel both timeless and chic.
4. Indigo Living
Indigo Living offers premium home furnishings that strike a beautiful balance between contemporary design and subtle Indian accents. Their furniture and décor are defined by clean lines and neutral tones, making them perfect for stylish, modern urban homes. It shares Nicobar's emphasis on modernity and comfort but with a more upscale, luxurious feel for investment pieces.
5. Anokhi
A true heritage brand, Anokhi is famous for its incredible block-printed textiles that feel both authentic and a great choice for today's closets. Their apparel and home goods are vibrant and colorful, showcasing traditional crafts in a fresh way. While Nicobar is more muted, Anokhi is for those who love the story of Indian craftsmanship and aren't afraid of a little color.
6. The House of Wandering Silk
This brand offers beautiful home décor and clothing with an earthy, artisanal, and relaxed vibe. Their collections are built around natural fibers and traditional dyeing techniques, giving everything an authentic, handcrafted feel. It has a similar appreciation for natural materials and craftsmanship as Nicobar but with a distinctly more bohemian spirit.
7. Chumbak
For a more playful and quirky take on modern Indian design, look no further than Chumbak. Known for its bold prints, vibrant colors, and fun illustrations on everything from dresses to coffee mugs, it's the energetic alternative to Nicobar's calm minimalism. It’s perfect if you love Indian-inspired products but want something with a younger, louder, and cheerful personality.
8. Fabindia
Fabindia is an institution for authentic, handcrafted Indian textiles, apparel, and home goods. Their product range is vast, deeply rooted in traditional techniques and natural fibers. While Nicobar offers a more curated, contemporary edit, Fabindia provides a broader, more traditional selection, making it a reliable one-stop shop for everything from everyday kurtas to beautiful block-printed linens.
9. Khaadi
Khaadi beautifully blends South Asian textile traditions with modern silhouettes in its fashion and home décor collections. The brand is known for its vibrant and colorful take on ethnic wear and bold prints. While Nicobar’s aesthetic is pan-Indian and minimalist, Khaadi offers a brilliant and distinct take on the cultural authenticity found in both Indian and Pakistani design.
10. Studio Trataka
If you're looking for that one-of-a-kind, artisanal piece for your home, Studio Trataka should be bookmarked. They create handcrafted home décor with a curated boho-meets-Indian aesthetic, often featuring intricate embroidery and mirror work. It shares Nicobar's love for thoughtful craftsmanship but offers a more eclectic, handcrafted vibe for unique statement finds.
11. Bungalow 8
Bungalow 8 presents a luxe, modern Indian aesthetic through its collection of fashion and home décor. Expect rich textures, metallic accents, and traditional motifs re-imagined for a sophisticated, urban audience. If Nicobar is your everyday choice for subtle style, Bungalow 8 is where you go for opulent, statement-making pieces that still feel deeply connected to Indian design.
12. Sabyasachi Home
For the ultimate in Indian luxury, Sabyasachi's home collection is in a league of its own. Inspired by royal Indian aesthetics, the décor and textiles are utterly opulent, featuring rich fabrics and regal motifs. While it's at a much higher price point, Sabyasachi Home is the aspirational vision of Indian grandeur, contrasting beautifully with Nicobar's approachable minimalism but sharing a deep respect for craftsmanship.
13. House of Masaba
House of Masaba is where contemporary fashion gets a dose of quirky, bold Indian prints. The brand's apparel, accessories, and home décor are vibrant, playful, and instantly recognizable. If Nicobar speaks to your calm, understated side, House of Masaba appeals to your more experimental and colorful one, all while staying rooted in modern Indian culture.
14. Nappa Dori
Nappa Dori excels in handcrafted leather accessories, bags, and home décor with a minimal, rustic charm. Their designs emphasize high-quality natural materials and simple, elegant forms. Similar to Nicobar's focus on quality craftsmanship, Nappa Dori offers understated luxury with a more rugged, artisanal feel that’s perfect for timeless essentials like travel bags and journals.
15. Dastkar
Shopping at Dastkar means directly supporting India's traditional artisans. This nonprofit organization offers authentic, handcrafted textiles and home décor bursting with regional character. Their products are often more colorful and traditional than Nicobar's modern interpretations, making it a wonderful place to find truly unique pieces that preserve heritage crafts.
16. Calico Cottage
Calico Cottage specializes in handcrafted home textiles like cushions and throws with a clear boho-chic style. Their collections are filled with vibrant prints, detailed embroidery, and tactile natural fabrics. It shares Nicobar's vision for modern Indian living but presents it in a more relaxed, colorful, and eclectic way that is perfect for creating a cozy, lived-in space.
17. Ritu Kumar Home
Embodying Indian luxury, Ritu Kumar's home collection features intricate embroidery, rich fabrics, and regal motifs styled for modern living. Their bedding, cushions, and décor resonate with a sense of opulence and heritage. While Nicobar leans minimalist, Ritu Kumar Home appeals to those who appreciate detailed, ornate craftsmanship and want to bring a touch of glamour into their space.
18. Soma
Soma is known for its beautiful block-printed apparel and homewares. With a curated range of accessories and lifestyle products, it exudes an earthy yet chic vibe perfect for everyday use. Often incorporating handcrafted details, its range appeals to modern shoppers with a bohemian spirit. While focused largely on textiles, it shares Nicobar's adoration for Indian prints brought to life for a modern home and closet.
19. The India Circus
The India Circus offers an explosion of color and pattern inspired by Indian art and culture. Their eclectic range of home décor and lifestyle products is all about vibrant, bold, and contemporary design. It serves as the perfect counterpoint to Nicobar's quiet minimalism. Go here when you want your home to feel lively and energetic, celebrating Indian aesthetics in the most playful way imaginable.
Written by
Ash Read
