If you're obsessed with the playful, eco-conscious vibe of Lucy and Yak, you know the pure joy of slipping into a pair of their iconic dungarees. They've mastered the art of making sustainable fashion fun, colorful, and ridiculously comfortable, all without taking themselves too seriously.
Their bold prints and happy-go-lucky aesthetic are infectious, but sometimes you want to see who else is in on the fun. If you're ready to expand your wardrobe with more brands that champion individuality and care for the planet, we've rounded up 19 great alternatives worth checking out for your next sustainable style fix.
SSS World Corp brings a sustainable edge to streetwear with oversized tees, baggy trousers, and fun printed hoodies. They're all about eco-friendly fabrics like organic cotton and recycled materials, much like Lucy and Yak, but they trade the quirky-cute vibe for a more relaxed, urban look. If you love Lucy and Yak's commitment to the planet but your personal style leans more towards streetwear, this is your brand.
Shop now at sssworldcorp.com
While Lucy and Yak is known for vibrant prints, Nudie Jeans is the master of sustainable denim. They make incredible, durable jeans, jackets, and accessories from organic and recycled materials with a serious focus on ethical production. Their style is more minimalist and classic, offering timeless staples that form the perfect foundation for a fun wardrobe. Think of them as the brand you go to for the perfect, eco-friendly jeans to pair with your favorite Lucy and Yak top.
Shop now at nudiejeans.com
For a high-fashion take on eco-conscious style, look no further than Stella McCartney. This luxury brand is a pioneer in sustainable materials and cruelty-free design. While the price point is significantly higher and the look is more polished than Lucy and Yak's casual cool, Stella shares that same innovative spirit and playful approach to fashion. It's the place to look for an investment piece that’s both chic and good for the earth.
Shop now at stellamccartney.com
Pact is your go-to for affordable organic cotton basics that are soft, comfortable, and ethically made. Their collection features simple essentials like t-shirts, leggings, and cozy loungewear. While they don’t have the loud prints of Lucy and Yak, their commitment to accessible, sustainable fashion is spot-on. Pact is perfect for stocking up on versatile, high-quality staples that you can feel great about wearing every day.
Shop now at wearpact.com
Turn up the volume with Bunny Bliss, an alternative streetwear brand that’s all about bold graphics and bright colors. Their vibe is rebellious and edgy, offering statement pieces like oversized hoodies and funky accessories that are bound to get noticed. Like Lucy and Yak, they emphasize self-expression and use eco-friendly materials, but with a definite punk-rock twist. It’s for the person who loves Lucy and Yak’s fun but wants something a little more defiant.
Shop now at bunnybliss.com
Thought offers a more bohemian and minimalist take on sustainable style, using natural materials like organic cotton, hemp, and bamboo. Their collections are full of easy-to-wear pieces like flowy dresses and relaxed trousers in beautiful, earthy color palettes. They share Lucy and Yak’s eco-conscious ethos, but present it with a gentler, more laid-back aesthetic. It’s perfect for building a serene and sustainable wardrobe.
Shop now at wearethought.com
If you take the fun, colorful energy of Lucy and Yak and apply it to activewear, you get TALA. Founded by influencer Grace Beverley, TALA creates stylish and supportive gym gear and loungewear from recycled materials. The brand is known for its vibrant color sets and inclusive sizing. For eco-minded shoppers who want their workout clothes to be as expressive and sustainable as their daily outfits, TALA is a perfect match.
Shop now at tala.co.uk
Rapanui focuses on creating ultra-sustainable basics with a fully transparent supply chain that runs on renewable energy. Their lineup includes high-quality organic t-shirts, sweatshirts, and other staples with a simple, utilitarian style. What they lack in bold prints, they make up for with an unparalleled commitment to circular fashion - you can even send their products back to be remade when they wear out. It's sustainability meets simplicity.
Shop now at rapanui.co.uk
Collina Strada is where sustainability meets the runway in the most playful and exuberant way. This brand is known for its wildly experimental designs, over-the-top prints, and artistic flair, all created with eco-conscious practices. While far more avant-garde than Lucy and Yak, it captures that same spirit of fun and using fashion as a tool for joyful self-expression. Think of Collina Strada as Lucy and Yak's high-fashion, art-school cousin.
Shop now at collinastrada.com
A true pioneer in ethical fashion, People Tree has been making beautiful, sustainable clothing for decades. Their style often leans towards boho-chic and vintage-inspired, with charming prints, natural fabrics, and relaxed silhouettes. They wholeheartedly share Lucy and Yak’s commitment to fair trade and eco-friendly production, offering a slightly more grown-up but equally thoughtful alternative.
Shop now at peopletree.co.uk
Kuyichi is another excellent choice for lovers of sustainable denim. Made from organic cotton and recycled fibers, their jeans, jackets, and casual essentials are built to last. Their aesthetic is modern and clean, with a focus on great fits and quality craftsmanship. If you appreciate Lucy and Yak's ethical mission but need some timeless denim to round out your wardrobe, Kuyichi's commitment to eco-friendly practices will absolutely appeal.
Shop now at kuyichi.com
Famous for its inclusive sizing and gorgeous array of colors, Girlfriend Collective makes amazing activewear and basics from recycled materials like plastic bottles. Their leggings are legendary for a reason! They share Lucy and Yak’s vibrant, body-positive energy but channel it into sleek, minimalist activewear. For comfy, eco-friendly pieces that make you feel good inside and out, from the yoga studio to the couch, they are a must-try.
Shop now at girlfriend.com
This British favorite is famous for its cheerful, bright clothing that bursts with personality. While not exclusively a sustainable brand, Boden has made significant strides in using eco-friendly fabrics and ethical practices. They are masters of playful prints and quality construction, offering dresses, tops, and swimwear in fun patterns that feel very aligned with Lucy and Yak’s happy aesthetic, just with a more classic, slightly preppy finish.
Shop now at boden.com
Reformation makes sustainable fashion undeniably cool and on-trend. They're known for their feminine dresses, chic two-piece sets, and perfect-fitting jeans, all made with eco-friendly fabrics and practices. The vibe is more polished and "night-out" ready compared to Lucy and Yak's casual comfort, but both brands prove that you don't have to sacrifice style to be sustainable. If you want an eco-friendly outfit for a wedding or special occasion, Reformation has you covered.
Shop now at thereformation.com
Bringing an urban, edgy feel to sustainable style, HYPE. is all about bold graphic prints and streetwear silhouettes. Their hoodies, joggers, and backpacks are energetic, eye-catching, and popular with a younger crowd. Like Lucy and Yak, they aren’t afraid to be loud with their designs, but their aesthetic is more deeply rooted in skate and street culture, offering a cool alternative for eco-conscious trendsetters.
Shop now at hypeclothing.co.uk
Swedish brand Tretorn takes a fun and functional approach to sustainability, particularly with its retro-inspired footwear. They design stylish sneakers and rain boots from recycled and eco-friendly materials, perfect for adventurers who care about their carbon footprint. While their apparel is more minimal, their commitment to practical, playful, and sustainable products feels very in sync with the Lucy and Yak ethos.
Shop now at tretorn.com
As the name suggests, Loud the Label is for those who want their clothing to make a statement. They create vibrant activewear and loungewear using bold colors and eye-catching prints, all from recycled materials. The brand shares Lucy and Yak’s joyful and rebellious spirit, encouraging wearers to embrace what makes them unique. It’s the perfect gear for anyone who wants to bring some high-energy fun to their workout or weekend.
Shop now at loudthelabel.com
Big Bud Press is basically Lucy and Yak’s cool Californian cousin. They're famous for their ethically made, brightly colored everyday basics - from trousers and jumpsuits to tees and sweatshirts - available in a wide, inclusive size range. Their vibe is all about fun, practicality, and unisex designs in every color of the rainbow. If you're looking for durable, statement-making separates with that same genderless, joyful energy, Big Bud Press is your next obsession.
Shop now at bigbudpress.com
Fanfare breathes new life into reclaimed materials, creating beautiful clothing with a bold, vintage-inspired twist. Their designs feature unique prints, interesting silhouettes, and an artistic flair that feels both timeless and contemporary. Sharing Lucy and Yak’s love for standout patterns and sustainable making, Fanfare is for the creative soul who wants their closet filled with unique, circular fashion pieces that tell a story.
Shop now at fanfareclothing.com
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