If you love the playful prints and effortlessly chic dresses from Kitri, then you know the brand is a goldmine for stand-out pieces that feel special without an eye-watering price tag. Their collections are all about vibrant, feminine style with a touch of fun, making them perfect for dressing up for weddings or just adding a little joy to your everyday wardrobe.
For those looking to expand their closet with that same vibrant, sophisticated energy, we’ve found 20 other brands that capture a similar spirit. Get ready to discover your new favorite go-to for playful and chic fashion.
For Love & Lemons delivers a dreamy, romantic vibe that’s a close cousin to Kitri's playful aesthetic. The brand is known for its delicate lace details, intricate embroidery, and flirty floral prints on everything from dresses to lingerie. If Kitri is your go-to for chic daytime events, For Love & Lemons is what you wear when you want to lean into a more bohemian and overtly feminine mood.
Shop now at forloveandlemons.com
Famous for its iconic silk slip dresses and easy-to-wear separates, Realisation Par embodies an effortless "cool girl" spirit. While Kitri often features structured silhouettes and bold, graphic prints, Realisation Par is all about minimal, slinky pieces that are both simple and incredibly chic. It’s perfect for when you want that flirty, playful vibe in a more understated and versatile package.
Shop now at realisationpar.com
Reformation offers trendy, feminine pieces with a major bonus: sustainability. You’ll find similar flirty dresses, fun prints, and flattering silhouettes that you love from Kitri, but with an eco-conscious focus. Reformation is a go-to for vintage-inspired cuts that feel modern and cool, making it the perfect choice if you want to look great while making a more mindful purchase.
Shop now at thereformation.com
Staud is the answer for anyone who loves Kitri's playful colors but wants something with a bit more of a modern, architectural edge. Known for its bold statement bags, unique silhouettes, and unexpected color combinations, Staud feels both vintage-inspired and completely contemporary. It's fashion for grown-ups who still want to have a lot of fun with their wardrobe.
Shop now at staud.clothing
Think of Revolve as a one-stop shop for the entire Kitri vibe. As a retailer stocking hundreds of brands, plus their own in-house lines, you can find a huge variety of trendy, playful, and feminine pieces all in one place. It’s the perfect destination when you need a great outfit for a party, vacation, or a fun weekend, capturing that vibrant, fashion-forward energy across different labels and price points.
Shop now at revolve.com
If you're looking for Kitri's chicness dialed up a notch for the office or more formal events, Reiss is your brand. It offers sophisticated, modern fashion with a focus on sharp tailoring and high-quality fabrics. While less whimsical than Kitri, Reiss still incorporates playful details and colors into its collections, delivering a polished take on feminine style.
Shop now at reiss.com
Faithfull the Brand is essentially vacation in clothing form. Known for its vibrant, hand-printed dresses, matching sets, and swimwear, it shares Kitri’s love for a good print and a flattering, feminine cut. The vibe is decidedly more boho and relaxed, making it the perfect brand to pack for sunny getaways or to channel that carefree holiday feeling every day.
Shop now at faithfullthebrand.com
LoveShackFancy takes the feminine, playful spirit and turns it into a dreamy, romantic fantasy. Expect vintage-inspired floral prints, layers of ruffles, delicate lace, and an overall whimsical aesthetic. If Kitri is your chic friend, LoveShackFancy is your friend who lives in a fairy-tale cottage. It's an ultra-feminine, softer take on a similar joyful mood.
Shop now at loveshackfancy.com
The cult-favorite Scandi brand Ganni masters the balance of playful and cool. Like Kitri, Ganni isn’t afraid of a bold print or a statement silhouette, but its designs always have an undercurrent of effortless, minimalist cool. Ganni is where you'll find everything from show-stopping dresses to quirky graphic tees, all designed for the modern woman who doesn't take fashion too seriously.
Shop now at ganni.com
Copenhagen-based Stine Goya is a celebration of color and print. The brand draws on artistic influences to create vibrant, joy-sparking collections that feel truly unique. If you're drawn to Kitri's most daring patterns, you'll love Stine Goya's painterly aesthetics and playful yet sophisticated shapes. It’s wearable art that's designed to make you smile.
Shop now at stinegoya.com
& Other Stories offers a similarly chic, playful aesthetic but with a slightly more accessible price point and focus on versatile wardrobe staples. You can find everything from flirty dresses and great knitwear to elevated basics, often with quirky, fun details. Think of it as Kitri’s cool, high-street counterpart for mixing and matching key pieces.
Shop now at stories.com
French brand Sézane offers timeless, effortlessly chic pieces with a touch of playful romance. While maybe a bit more understated and classic than Kitri, Sézane shares a love for beautiful fabrics, feminine silhouettes, and those special details that make a piece feel cherished. If you want that playful vibe filtered through a sophisticated Parisian lens, Sézane is a must-shop.
Shop now at sezane.com
Mara Hoffman is another great option for those who love color, print, and making a statement, all through a sustainable lens. Her designs often feature abstract, artistic prints and elegant, flowing silhouettes. Like Kitri, the brand creates memorable pieces, but with a grown-up, thoughtful approach to design and production that appeals to a conscious consumer.
Shop now at marahoffman.com
Parisian brand Maje strikes a perfect balance between sophisticated and edgy, with a consistently playful spirit. Expect feminine dresses with interesting details, slick tailoring, and statement pieces that are perfect for a night out. It feels like Kitri’s slightly edgier French sister, ideal for anyone wanting to inject a bit of effortless rock-and-roll attitude into their chic wardrobe.
Shop now at maje.com
Hailing from Australia, Aje is known for its tough femininity, combining voluminous silhouettes and raw-edged details with beautiful fabrics and hand-painted prints. It shares Kitri's flair for dramatic, statement-making fashion but with a more raw, artful, and deconstructed approach. Aje pieces are instantly recognizable and totally unforgettable.
Shop now at ajeworld.com
Paloma Wool is an artistic project that goes beyond seasonal trends. The Barcelona-based brand creates pieces that feel expressive and unique through inventive prints, interesting textures, and laid-back silhouettes. It shares Kitri's creative heart but expresses it in a more avant-garde way. It's a brand for people who want clothes that double as conversation starters.
Shop now at palomawool.com
Another playful Copenhagen hero, Stella Nova creates whimsical and vibrant clothes that don't take themselves too seriously. Think bold prints, quirky details, oversized collars, and fun silhouettes that feel both statement-making and wearable. Stella Nova shares Kitri's unapologetically joyful approach to getting dressed, offering pieces that spark pure delight.
Shop now at stella-nova.dk
By Far is primarily celebrated for its cult accessories, especially its vintage-inspired handbags, but their ready-to-wear collection is the perfect accompaniment to Kitri's offerings. The aesthetic is a bit more minimalist and '90s-leaning than Kitri, capturing a more subdued sophistication and playful vibe. It focuses on immaculate construction and chic, unexpected shapes rather than bold prints.
Shop now at byfar.com
UK-based brand Rixo is known for its bold, vintage-inspired dresses and playful, flattering silhouettes. Their collections are colorful, vibrant, and brimming with personality, making it a perfect choice for Kitri lovers who adore head-turning prints with a retro sensibility.
Shop now at rixo.co.uk
As we mentioned, we’re including Ganni twice – its playful, modern energy is just that good of a match for Kitri and deserves a second mention. With its signature blend of Scandi cool, bold prints, and versatile pieces, Ganni offers options for women who love to mix a bit of fun with sophisticated tailoring. It consistently delivers on playful statement pieces that feel just as compelling as they are chic.
Shop now at ganni.com
At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.
Looking for more inspiration? Explore our full brand directory or check out our curated brand guides to find your new favorite thing.
