If you adore the cozy, nostalgic charm of Cath Kidston, you're not alone. There's something undeniably comforting about their whimsical florals, cheerful polka dots, and overall sweet, vintage-inspired aesthetic. It's the perfect brand for adding a touch of personality to everything from your tote bag to your tea towels.
For those times you want to explore other brands that capture a similar retro-cute and charming spirit, you're in the right place. We've gathered 22 amazing brands that share that same love for pretty patterns and vintage style.
Think of Liberty London as Cath Kidston’s sophisticated, high-fashion counterpart. Famous for its iconic floral and paisley prints on luxurious fabrics, Liberty offers everything from fashion accessories to homeware. While Cath Kidston is sweet and playful, Liberty leans more refined and heritage-focused, making it a perfect choice when you're looking for an upscale take on timeless vintage charm.
Shop now at libertylondon.com
If you love Cath Kidston's cheerful patterns but want something even bolder, Vera Bradley is your go-to. Known for its durable and vibrant quilted bags, accessories, and home goods, this brand is all about playful and bright floral and geometric prints. While both embrace vintage-inspired patterns, Vera Bradley’s aesthetic is distinctly more American preppy, with a punchier color palette than Cath Kidston’s signature softer, nostalgic tones.
Shop now at verabradley.com
Sophie Allport captures the essence of the English countryside with her beautifully illustrated homeware and accessories. Featuring charming prints of bees, foxes, dogs, and florals, her style offers a cozy, rustic vibe that feels right at home with Cath Kidston's aesthetic. The key difference is the focus on detailed nature illustrations, creating a look that is both whimsical and grounded in countryside life.
Shop now at sophieallport.com
For those who believe more is more, Pip Studio is a treasure trove. This Dutch brand is bursting with vibrant, intricate patterns on tableware, textiles, and accessories. Inspired by vintage ceramics and exotic florals, their designs are unabashedly maximalist. It shares Cath Kidston's love for a good storybook-like pattern but dials up the color and complexity for a bold, eclectic look.
Shop now at pipstudio.com
Hable Makes channels a homespun, artisanal charm that will appeal to lovers of authentic vintage style. Specializing in handcrafted home decor and textiles, the brand stands out with its hand-stitched details, soft pastels, and unique patterns. It offers a quieter, more personal approach to nostalgic design compared to Cath Kidston, with a focus on heirloom quality and understated beauty.
Shop now at hablemakes.com
If you're after vintage charm with a clean, modern twist, look no further than OYOY. This brand beautifully blends Scandinavian minimalism with playful, nostalgic patterns, especially in their kids' decor and home textiles. It's the perfect alternative for someone who loves a ditsy floral or a sweet geometric print but wants it in a more muted, contemporary setting.
Shop now at oyoylivingdesign.com
Rose & Grey curates a selection of homeware and accessories that hit the sweet spot between vintage and romantic. With a focus on soft fabrics, floral prints, and antique-inspired pieces, their collection is perfect for creating a cozy, inviting space. While they appreciate a vintage aesthetic like Cath Kidston, their vibe is often a bit more elegant and understated.
Shop now at roseandgrey.co.uk
A go-to for all things bohemian and vintage-inspired, Anthropologie offers an eclectic mix of fashion, accessories, and home decor. Their designs are whimsical and artsy, telling a story with unique patterns and textures. They share Cath Kidston's love for charming prints but with a globe-trotting, eclectic sensibility and a slightly higher price point.
Shop now at anthropologie.com
Hailing from Australia, Kip & Co is known for bold, colorful, and fun home textiles that practically scream personality. Their bedding, cushions, and tabletop items feature bright florals and playful patterns with a distinctly relaxed, retro vibe. If you love Cath Kidston's joyful spirit but crave a less-polished, vibrantly youthful color scheme, Kip & Co is for you.
Shop now at kipandco.com
Lark & Ro serves up vintage-inspired fashion - think pretty floral dresses, feminine blouses, and classic silhouettes with a modern fit. Their aesthetic is romantic and timeless, making them a great option if you specifically love the fashion side of Cath Kidston's world. They deliver on that nostalgic, pretty feeling but package it in contemporary, often work-appropriate styles.
Shop now at larkandro.com
Although famous for their classic leather satchels, The Cambridge Satchel Company embodies a quintessential British charm similar to Cath Kidston. Their timeless bag designs feel both traditional and cool. Here, the focus is on quality leather and heritage craftsmanship rather than prints, offering a more sophisticated and durable nod to vintage British style.
Shop now at cambridgesatchel.com
For creating a dreamy vintage bedroom, Feather & Black is a must-see. They offer gorgeous bedding, home textiles, and accessories in soft, romantic prints. Their style is elegant and cozy, sharing Cath Kidston’s love for delicate florals and timeless motifs but with a more sophisticated, boutique-hotel approach to decor.
Shop now at featherandblack.com
Another brand blending Scandinavian design with charming prints, Ferm Living is perfect for the modern vintage lover. Their wallpapers, textiles, and home goods feature simple florals and understated geometric patterns in muted, earthy tones. It's a great choice when you want that nostalgic feeling grounded in a clean, contemporary aesthetic.
Shop now at fermliving.com
Maileg taps directly into a sense of storybook whimsy with its utterly charming toys, holiday decor, and accessories. Best known for their adorable mice-in-a-box, their entire collection feels like it's straight out of a nostalgic fairytale. While primarily focused on decor and play, their vintage vibe aligns perfectly with Cath Kidston’s magical, childhood-like appeal.
Shop now at maileg.com
Oliver Bonas is a master of blending vintage inspiration with contemporary cool. Across their fashion, jewelry, and homewares, you’ll find quirky prints, pleasing color palettes, and charming designs. They capture a similar playfulness to Cath Kidston but with a trendier, more polished edge that feels distinctly modern and stylish.
Shop now at oliverbonas.com
Sass & Belle is an explosion of charming, vintage-inspired fun, offering an affordable range of homeware, stationery, and gifts. Their designs often feature cute animals, sweet florals, and nostalgic motifs that will definitely remind you of Cath Kidston's lighthearted and cheerful approach to everyday items.
Shop now at sassandbelle.co.uk
Love bringing that retro vibe to your beauty routine? This brand specializes in vintage-inspired beauty tools and accessories. From eyelash curlers to makeup applicators, everything is wrapped in pretty, nostalgic packaging featuring florals and polka dots. It’s a fun and specific way to get your vintage fix, echoing Cath Kidston's ability to make everyday items feel special.
Shop now at vintagecosmeticcompany.com
Diving deep into design history, Morris & Co. revives the iconic Arts and Crafts patterns of William Morris on wallpapers, fabrics, and homeware. Their intricate nature-inspired motifs are far more luxurious and heritage-focused than Cath Kidston's folksy florals, but they share a fundamental love for bringing classic, vintage British patterns into the modern home.
Shop now at morrisandco.com
Lemonade offers exceptionally charming, vintage-styled stationery, gifts, and home accessories with a delicate, feminine touch. Their style feels very boutique, favoring dainty floral patterns and delicate motifs. It shares Cath Kidston’s sweetness but in a softer, more subtle package.
Shop now at lemonade.co.uk
If the textile and decor side of Cath Kidston is what you love most, check out Cloth & Co. They focus on vintage-style linens, bedding, and homegoods made from quality natural fabrics. Their romantic and timeless patterns are perfect for creating that soft, lived-in vintage feel, especially in the bedroom and living spaces.
Shop now at clothandco.com
Swedish design brand Kikki.K is a fantastic choice if you love the sweet organization of Cath Kidston but prefer a cleaner aesthetic. Their beautifully designed stationery, journals, and planners often feature soft florals and clean pastel palettes. It's a charmingly minimalist take on vintage style - organized, thoughtful, and incredibly pretty.
Shop now at kikki-k.com
While we've mentioned Anthropologie, their home section truly deserves its own spot. It’s a curated wonderland of vintage-inspired textiles, artisanal ceramics, and one-of-a-kind decor. This is where their eclectic, bohemian spirit fully comes to life, sharing Cath Kidston's ability to tell a story through objects but with a much more well-traveled, layered, and artistic vibe.
Shop now at anthropologie.com
At Apart Style, we're obsessed with curating the best in fashion, beauty, and jewelry to help you discover new brands we think you'll love. Every brand we feature is independently selected by our editorial team based on quality, style, and uniqueness. When you make a purchase through our links, Apart Style may earn a commission - which helps support our small team, and allows us to continue bringing you the best in online style brands.
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