Founded by third-generation seamstress Mary Myers, Novella Royale started out making entirely handmade, vintage-inspired pieces in Southern California.
Novella Royale blends '70s-inspired aesthetics and modern sensibilities, while maintaining a commitment to local production and environmental responsibility. The brand’s collection ranges from signature bell bottoms to intricately detailed dresses, and are crafted using recycled materials in its Southern California workshop, embodying the founder's "reduce, reuse, recycle" philosophy.