If you're a fan of uncomplicated, chic timepieces, you're likely familiar with Breda. The brand has perfected the art of the minimalist watch, offering clean, modern designs that work with just about any outfit without breaking the bank. Their combination of sleek aesthetics and accessible pricing makes them a go-to for everyday style.
For those who love Breda's dedication to understated elegance but are curious about other options, we've gathered a list of similar brands. Whether you're looking for Danish design, sustainable materials, or a slightly different take on minimalist style, here are 19 watch brands you'll definitely want to check out.
Uniform Wares crafts sleek, contemporary watches with a strong focus on high-quality materials and craftsmanship. Their designs are stripped back, featuring simple dials, slim profiles, and almost no visible branding, perfectly aligning with Breda's understated vibe. They appeal to anyone wanting a modern, versatile piece for both casual and formal wear.
While stylistically very similar to Breda, Uniform Wares leans into luxury with a higher price point, typically ranging from $300 to $600. It's a great choice if you love the minimalist look and want to invest in a more premium timepiece.
Shop now at uniformwares.com
MVMT (pronounced "movement") stormed onto the scene with its trendy, affordable minimalist watches, quickly becoming a favorite for modern style. Their watches feature clean faces, slim cases, and a fashion-forward feel, all while staying in the accessible price range of about $100 to $200. This makes them a direct competitor to Breda in terms of cost and target audience.
Compared to Breda's more classic and artistic minimalism, MVMT offers a slightly bolder, more trend-driven aesthetic. If Breda is the quiet art student, MVMT is the cool marketing grad - both are stylish, just with a different vibe.
Shop now at mvmt.com
Blending refined British style with Scandinavian minimalism, Larsson & Jennings creates timepieces that are effortlessly chic. The brand is known for its slim cases and uncluttered dials, often offered with fashionable mesh or classic leather straps. Like Breda, they embrace simplicity, but often add unique details like textured watch faces or sophisticated color pairings.
Priced between $250 and $450, Larsson & Jennings sits in a slightly more premium category. It's the perfect brand for someone who appreciates Breda’s quiet confidence but is looking for a piece with a noticeable touch of Anglo-Swedish cool.
Shop now at larssonjennings.com
Daniel Wellington is a king of modern minimalist fashion, celebrated for its ultra-clean dials and interchangeable straps - especially the iconic preppy NATO straps. Priced from $100 to $200, their watches offer timeless, versatile elegance at a price that’s easy to swallow.
While both brands love simplicity, Daniel Wellington leans more toward traditional, preppy classicism, whereas Breda’s aesthetic often feels a bit more contemporary and art-inspired. If you're after a truly timeless and understated look, DW is a perfect fit.
Shop now at danielwellington.com
Inspired by Danish design principles, Skagen creates watches that are beautiful in their simplicity. Key features include ultra-slim profiles, clean lines, and neutral colorways, often with their signature steel mesh bands. This functional, uncluttered look gives them a similar feel to Breda, and their prices, generally $100 to $250, are also comparable.
The main difference is in the details, Skagen's designs often incorporate subtle pops of color or unique dial materials that reference the coastal landscapes of Denmark, giving their minimalism a touch more personality.
Shop now at skagen.com
Cluse offers seriously stylish and minimalist watches that manage to be both elegant and incredibly affordable, usually falling between $50 and $150. Their designs are known for their simple faces, sleek cases, and a wide array of interchangeable straps that let you customize your look. This makes them a great pick for building a versatile collection on a budget.
Both Cluse and Breda cater to lovers of clean design, but Cluse tends to feel more fashion-focused and playful. They often use trendier color palettes, making them the perfect accessory for a younger audience looking for chic, effortless style.
Shop now at cluse.com
Nordgreen is a Danish watch brand that puts sustainability at the forefront of its minimalist ethos. They create simple, elegant timepieces with a deep commitment to eco-friendly materials and ethical production. Each watch sold also contributes to a social cause of your choice, so you can look good and feel good, too.
Price-wise, they range from $200-$300, a bit higher than Breda. Both brands share a love for beautiful, understated design, but Nordgreen’s added layer of social responsibility and pure Scandinavian form makes them stand out for conscious consumers.
Shop now at nordgreen.com
Kapten & Son specializes in modern, minimalist accessories built for everyday adventures. Their watches, typically priced around $100-$200, feature clean dials and slim profiles that will appeal to any Breda fan. Their vibe is youthful and casual, perfect for pairing with your favorite pair of jeans and a crisp white tee.
Although rooted in minimalism, Kapten & Son isn't afraid to be more playful than Breda, often offering more vibrant strap colors and a slightly younger brand feel. They’re less "art gallery" and more "weekend road trip."
Shop now at kaptenandson.com
Linjer creates beautifully minimalist watches and leather goods with a quiet luxury approach. By selling direct-to-consumer, they can offer premium materials like Swiss movements and sapphire glass at a surprisingly fair price point, often sitting in the $200-$300 range. Their designs are timeless, elegant, and built to last.
If you love Breda's clean aesthetic but want to step up the material quality without entering the luxury price world, Linjer is your answer. Their focus is on simplicity done exceptionally well.
Shop now at linjer.co
Best known for its roots in surf and skate culture, Nixon also offers a fantastic range of minimalist watches designed for an active lifestyle. Priced from $100 to $300, their slimmed-down models like the Time Teller and Porter feature clean, simple faces paired with durable straps.
While Breda’s minimalism feels more artistic and urban, Nixon’s is born from a sleek, functional, and slightly more rugged sensibility. It’s the perfect brand for someone who wants an unfussy watch that can keep up with their day, from the office to the beach.
Shop now at nixon.com
As the name suggests, this brand lives and breathes minimalism. Minimalist Watch Co. is laser-focused on creating watches with the cleanest possible designs, often featuring subtle case sizes and pure, uncluttered dials. At a price point of $150-$250, they're right in line with Breda's value proposition.
Their aesthetic is extremely comparable to Breda's, though they sometimes lean into more modern, geometric details in their dials, giving their simplicity a unique twist. For die-hard minimalists, this brand is a must-see.
Shop now at minimalistwatchco.com
Hailing from Australia, The Horse creates classic leather goods and watches with a polished yet unpretentious style. Their timepieces are beloved for their simple, clean dials, quality leather straps, and an aesthetic that feels both modern and ageless. They share a similar price point with Breda, making them an excellent alternative.
What differentiates The Horse is a slightly earthier, more organic feel, thanks to their focus on natural materials. If you like Breda's simplicity but with a warm, personable touch, this is your brand.
Shop now at thehorse.com.au
Mondaine is famous for its iconic design, which is directly inspired by official Swiss railway clocks. Since 1951 this heritage has given these watches a look that is instantly recognizable: a clean white dial, black markers, and a distinctive red "lollipop" second hand. Despite this bold design language, its essence is purely minimalist and functional.
Priced at a more premium $300-$600, Mondaine offers Swiss-made precision and a major piece of design history. It's a fantastic alternative to Breda for those who appreciate minimalism but want a watch that tells a bold and iconic story.
Shop now at mondaine.com
Vincero Collective creates watches designed to feel more expensive than they are, giving an air of affordable luxury. While not always strictly minimalist - many designs feature subdials or date windows - their overall look remains clean, bold, and sophisticated. Priced slightly above Breda, they still represent great value for the style.
Compared to Breda's often delicate and pared-back vibe, Vincero watches make more of a statement. They're perfect for someone who wants a minimal-ish watch with a bit more presence on the wrist.
Shop now at vincerocollective.com
For a minimalist watch with a unique, earthy twist, look no further than JORD. This brand specializes in crafting stunning watches from natural woods, blending sleek, modern design with an organic feel. Their prices are comparable to Breda, generally ranging from $150 to $300.
Where Breda’s minimalism is rooted in metals and classic leather, JORD offers something completely different. It's the perfect brand for anyone wanting to express their love for clean design while connecting with natural materials.
Shop now at jordwatches.com
Komono marries Japanese-inspired minimalism with a fashion-forward, contemporary vision. Their watches often feature unique colorways, creative textures, or artistic prints on the dials, giving their simple silhouettes a dose of personality. Priced between $100 and $250, they provide fresh looks without a major financial commitment.
If Breda embodies quiet chic, Komono is its more playful and trendy counterpart. It's the ideal choice for those who love a minimalist case but want the dial to do a little more of the talking.
Shop now at komono.com
As a heritage Swiss watchmaker, Tissot might seem like an outlier, but they offer an incredible range of classic, minimalist timepieces. Lines like the Everytime deliver clean, simple dials and reliable Swiss quartz or automatic movements. Pricing typically starts around $300, offering entry-level access to true Swiss quality.
Tissot is a fantastic step up from Breda for those who value heritage and horological tradition. You’re not just getting a clean design, you’re getting over a century of Swiss watchmaking expertise on your wrist.
Shop now at tissotwatches.com
A true American classic, Timex knows a thing or two about making a good watch for a great price and much of their collections feature minimalist watches. Several of their popular lines, including the Weekender and Fairfield, are celebrated for their ultra-clean dials, simple functionality, and incredible affordability, with many styles available for under $80.
Timex is arguably the most accessible and budget-friendly alternative to Breda. It's your best bet if you're looking for an everyday, no-frills watch that is both reliable and stylishly simple without having to think twice about the price tag.
Shop now at timex.com
Fossil is a mainstay in the fashion watch world, and its huge collection includes many simple, minimalist styles that are perfect for everyday wear. Typically priced from $80 to $200, their watches blend classic design with trendy touches like mixed metals or slim leather bands, so there’s something for everyone.
While Breda has a carefully curated and distinctly modern minimal brand, Fossil is more of an everything-for-everyone powerhouse that is very popular and widely available. They often incorporate more popular style details like subtle textures and trendy colors like Rose Gold, so it's a great place to hunt for classic pieces. They're a fantastic, reliable option if you want to find an affordable minimalist watch easily at pretty much any local department store or online.
Shop now at fossil.com
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