17 Jewelry Brands Like Pura Vida for Boho-Chic Accessories

Explore jewelry brands like Pura Vida for boho-chic accessories. Discover vibrant, stackable pieces that bring a laid-back, beachy vibe to your style.
Written by: 
Ash Read
Last updated: 

Chances are, your jewelry collection includes at least a few pieces from Pura Vida. Known for its laid-back, beachy vibe and colorful bracelets perfect for stacking, the brand captures a carefree, boho-chic spirit that's hard to resist. Pura Vida makes it easy to add a pop of fun to any casual outfit without breaking the bank.

If you love their vibrant, easy-to-wear pieces but are looking to branch out, you're in the right place. Here are 17 other jewelry brands that share that same boho, stackable, and stylish aesthetic.

1. Alex and Ani

Alex and Ani is like Pura Vida's spiritual soul sister. They're famous for their expandable charm bracelets meant to be layered, but they also offer a full range of necklaces and rings. While Pura Vida is all about the beach lifestyle, Alex and Ani focuses more on meaningful symbols and empowering charms, often with a spiritual or zodiac theme.

If you love building a unique stack that tells a story but want something with a bit more sentimental weight, this is your brand. The style is still firmly in the boho camp, just with a more personal, symbolic touch. Shop now at alexandani.com

2. Chan Luu

For those who love the handcrafted, earthy spirit of Pura Vida but want a more elevated or luxe feel, Chan Luu is a must-see. The brand is known for its signature wrap bracelets that feature semi-precious stones, beads, and leather, creating a look that is both artisanal and chic. It's a definite step up in price and materials.

Chan Luu's vibe is distinctly 'boho-luxe,' blending natural elements with a refined sensibility. If you're looking for a special piece that has that layered, worldly feel but with higher-end craftsmanship, Chan Luu delivers. Shop now at chanluu.com

3. Stella & Dot

Think of Stella & Dot as the more polished and trend-focused version of Pura Vida. They offer a ton of versatile, easy-to-style pieces, from delicate layered necklaces to stackable rings and charm bracelets. Their designs often incorporate boho elements like tassels and natural stones but present them with a fashion-forward spin.

It's the perfect brand for someone who wants to easily mix and match their accessories for a look that can go from weekend casual to a little more dressed up. The vibe is less about the beach and more about everyday, versatile chic. Shop now at stelladot.com

4. Mejuri

If your personal style leans more minimalist but you still love the layered look, Mejuri is for you. They offer fine and semi-fine jewelry made from high-quality materials like 14k gold, sterling silver, and gold vermeil. Their designs are sleek, modern, and perfect for creating an understated, "less is more" boho stack.

While Pura Vida is all about color and casual beads, Mejuri focuses on timeless metal pieces that you can wear every day. It's a fantastic choice for investing in classic essentials that still feel effortless and cool. Shop now at mejuri.com

5. BaubleBar

BaubleBar shares Pura Vida's love for a fun, playful accessory. Known for bold statement pieces and playful, on-trend designs, they are the go-to for adding a major pop of personality to your outfit. You'll find plenty of colorful beads, chunky rings, and charming necklaces that fit right into a boho-chic wardrobe.

Where Pura Vida is laid-back and beachy, BaubleBar is more loud, fun, and fashion-centric. If you need a conversation-starting piece for a party or festival, they should be your first stop. Shop now at baublebar.com

6. Luv Aj

For a tougher, edgier take on the boho look, Luv Aj delivers. This brand is known for its statement-making layered chains, chunky metal hoops, and cool-girl stacking rings. The aesthetic merges a West Coast free spirit with a more rebellious, rock-and-roll vibe.

If Pura Vida is a sunny day on the sand, Luv Aj is a night out in Los Angeles. It's perfect for someone who loves layering jewelry but prefers bold metals and unique silhouettes over colorful strings and beads. Shop now at luvaj.com

7. Madewell Jewelry

Madewell's jewelry line perfectly mirrors the brand's clothing: effortless, timeless, and casually cool. Here you'll find plenty of simple, gold-tone metal pieces like dainty layered necklaces, minimalist stacking rings, and classic hoop earrings that are perfect for everyday wear.

Like Pura Vida, Madewell focuses on approachable, versatile designs. The key difference is a more toned-down, modern-bohemian aesthetic that feels a tad more grown-up than Pura Vida's youthful, colorful styles. It's the ideal choice for creating a simple, everyday layered look. Shop now at madewell.com

8. Lilly Pulitzer Jewelry

If what you love most about Pura Vida is the vibrant, tropical color palette, then Lilly Pulitzer's jewelry is right up your alley. Known for their preppy, resort-wear style, their accessories are all about cheerful colors, playful charms, and fun textures like beads and enamel.

Think Pura Vida, but swap the Costa Rican surfer vibe for a sunny Palm Beach garden party. Their jewelry is bright, bold, and unapologetically happy - perfect for adding a vacation-ready touch to any outfit. Shop now at lillypulitzer.com

9. Vita Fede

Vita Fede offers luxury jewelry with a sleek, architectural edge. While it's significantly more minimalist and high-end than Pura Vida, their iconic cone-tipped bracelets and geometric rings are designed for stacking, making them an excellent choice for a polished, elevated boho look.

Their style is focused on mixed metals and sharp, modern lines rather than beads and string. If you want to invest in sophisticated pieces that can be layered to create an effortlessly chic statement, Vita Fede's designs are an amazing choice. Shop now at vitafede.com

10. Wildflower

Embodying a soft, romantic spirit, Wildflower & Co. creates delicate jewelry inspired by nature. You'll find beautiful pieces with floral motifs, natural stone accents, and other nature-themed charms. The overall aesthetic is feminine, dreamy, and perfectly suited for layering.

Where Pura Vida's vibe is all about the ocean and sun, Wildflower is more about a magical meadow or hidden garden. It offers a gentler, more whimsical take on boho style that feels both timeless and personal. Shop now at wildflowerjewelry.com

11. Lark & Ro

Lark & Ro provides a fantastic, budget-friendly gateway into boho-inspired jewelry. Their collection includes colorful beaded bracelets, simple necklaces with semi-precious stone pendants, and other effortless pieces designed for easy everyday wear.

They echo Pura Vida's approachable price point and carefree style, making it easy to stock up on styles for mixing and matching. It's an excellent option for trying out new trends or grabbing a few fun, stackable essentials without a major investment. Shop now at larkandro.com

12. Soko

Soko is a brand that combines beautiful design with a powerful ethical mission. They work with artisans in Kenya to create modern, minimalist jewelry from ethically sourced and recycled materials like brass and horn. Their style is a blend of traditional craftsmanship and contemporary, architectural shapes.

Much like Pura Vida's commitment to supporting artisans, Soko offers a unique story behind every piece. If you love that artist-made feel but prefer a more modern, Scandi-boho aesthetic, Soko is a perfect fit. Shop now at shopsoko.com

13. Hatch

Though known primarily for maternity wear, Hatch offers a curated collection of "Mama" jewelry. They have delicate jewelry perfect for anyone seeking refined, feminine pieces like a gorgeous "mama" necklace and more everyday essentials like a simple birthstone ring. Their necklaces, bracelets, and earrings often feature subtle details like tiny charms, semi-precious stones, and dainty chains.

The vibe feels more understated and polished than Pura Vida's bright and beachy look, making it ideal for those who favor a quiet, elegant approach to a layered, everyday style. Shop now at hatchcollection.com

14. Tassel & Co

As the name suggests, Tassel & Co is your destination for all things fun, fluffy, and boho. Their jewelry is packed with vibrant tassels, colorful beads, pompoms, and other playful details perfect for festival season or adding a punch of color to your look.

This brand shares Pura Vida's love for a joyous, accessory-first approach to style. If you can't get enough of bright, tactile, and statement-making jewelry that doesn't take itself too seriously, you'll feel right at home with their accessories, home goods, and clothing collections. Shop now at tasselandco.com

15. Sundance

Sundance Catalog offers an eclectic mix of artisan-made jewelry with a distinctively rustic, Southwestern-boho feel. Their collections heavily feature natural stones like turquoise, handcrafted silver, and warm mixed metals. Their range in price and style is what makes them special, from dainty necklaces to statement styles like this multi-stone ring, so anyone is bound to find something there.

Compared to Pura Vida's coastal vibe, Sundance feels more earthy, grounded, and connected to the desert. It's perfect for someone who loves jewelry with a handcrafted, story-driven feel and an appreciation for raw, natural beauty. Shop now at sundancecatalog.com

16. Ettika

Ettika is designed for the LA cool girl with a love for layering. Their collections are all about trendy, effortless styles perfect for stacking, including delicate gold chains, beaded bracelets, and rings made with natural stones. They expertly blend a free-spirited aesthetic with current trends for a vibe that feels elevated and playful at the same time.

Ettika is a very close match to Pura Vida's emphasis on fun, versatile, and stackable jewelry, but with a slightly more trend-driven, Californian twist. From shell bracelets and charms to every stacking ring style imaginable, it's the perfect brand for achieving that effortless stacked essentials look. Shop now at ettika.com

17. Miansai

Miansai takes a more refined and minimalist approach to coastal style. Inspired by nautical elements, their jewelry features iconic hooks, anchors, and screw-cuff bangles crafted from high-quality metals, marine-grade rope, and leather. The result is a sleek, modern, and unisex aesthetic.

While still capturing a water-loving vibe like Pura Vida, Miansai presents it in a much more polished and understated way. If your style is less about colorful beads and more about clean lines and subtle maritime details, Miansai offers a perfect, sophisticated alternative. Shop now at miansai.com

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