If you love adding a bit of timeless charm to your daily look, you're probably already a fan of Brighton. Known for its versatile sterling silver pieces and iconic charm bracelets, the brand strikes the perfect balance between classic elegance and personal style, all at a price that won’t make you think twice.
For anyone looking to expand their collection with that same sentimental, easy-to-wear vibe, we've found 18 other brands that capture a similar spirit. Whether you want something more colorful, minimalist, or luxurious, here are some great alternatives to check out.
Sorrelli creates vibrant, handcrafted jewelry dripping with colorful crystals and detailed beadwork. If you love Brighton's charm but crave more color and sparkle, this is your brand. Their pieces have a distinct vintage-inspired, almost heirloom feel, making them perfect for adding a pop to any outfit. Prices generally range from $50 to $200.
While similar to Brighton in its focus on detailed craftsmanship, Sorrelli stands out with its bold, playful use of color. It's a great option when you're looking for a statement charm or a layered look that feels truly eye-catching.
Shop now at sorrelli.com
Known for their signature expandable wire bangles, Alex and Ani is all about jewelry with meaning. Each charm usually carries a symbolic or motivational theme, making their pieces feel deeply personal. With most styles priced between $30 and $80, it's easy to build a stack that tells your story.
Like Brighton, Alex and Ani thrives on a customizable, layered look. The key difference is its boho-chic, spiritual vibe. If you want your jewelry to be a conversation starter about personal values or milestones, this is a perfect fit.
Shop now at alexandani.com
Kendra Scott blends modern polish with timeless design, specializing in pieces that feature beautiful semi-precious stones. Think colorful gemstone necklaces, earrings, and bracelets that feel both elegant and accessible, typically priced from $50 to $150.
While not strictly a charm brand, Kendra Scott shares Brighton’s love for creating personalized, versatile looks. It's an excellent choice if you're drawn to Brighton's quality but want a sleeker aesthetic with a pop of natural color.
Shop now at kendrascott.com
Pandora is a giant in the world of customizable jewelry, famous for its massive collection of charm bracelets, pendants, and beads. With prices generally in the $50 to $150 range, Pandora allows you to build a highly personalized piece from scratch.
Think of it as Brighton's global counterpart. Both champion the storytelling power of charms, but Pandora offers a broader, more stylistically diverse range of options, from classic silver to whimsical enamel and sparkling pavé.
Shop now at pandora.net
When you're ready to invest in a true heirloom, Tiffany & Co. offers iconic luxury and classic design. While prices are significantly higher, starting around $200 for silver charms, their famous pendants are the epitome of timeless style.
Though more of a splurge, Tiffany & Co. shares Brighton's core idea of celebrating personal milestones with beautiful, well-crafted charms. It’s the ultimate aspirational choice for a piece that will last forever.
Shop now at tiffany.com
James Avery focuses on high-quality silver jewelry with an artisanal touch, often featuring meaningful symbols, classic motifs, and religious icons. With pieces ranging from $40 to $150, their craftsmanship is designed to be cherished for generations.
Similar to Brighton's appeal, this brand emphasizes sentimental value and personalization through charms. James Avery leans a bit more traditional and has a distinct handmade quality that sets it apart.
Shop now at jamesavery.com
Specializing in custom charm bracelets, Chamilia offers a huge selection of charms and beads in sterling silver, gold, and vibrant colored enamel. Prices typically fall between $40 and $150, making it a direct and accessible alternative to Brighton.
Chamilia’s charm system is very similar to Brighton's, but its aesthetic is often more playful and colorful. It's a fantastic option if you love building a charm collection but want to incorporate brighter, more whimsical designs.
Shop now at chamilia.com
Gorjana offers laid-back, effortlessly chic jewelry that feels perfect for everyday wear. Their collection of gold vermeil and sterling silver pieces, priced from $40 to $150, is designed for layering and stacking.
If you love the versatility of Brighton but prefer a more minimalist, modern aesthetic, Gorjana is your answer. It's less about statement charms and more about creating a personalized stack of delicate, timeless pieces.
Shop now at gorjana.com
Stella & Dot features versatile, on-trend jewelry with a modern boho feel, including statement necklaces, hoops, and customizable charm pieces. Priced between $40 and $150, their designs are meant to transition easily from day to night.
While Brighton leans classic, Stella & Dot offers that same personalized, layered look with a more fashion-forward twist. It’s a great choice for finding charm-like jewelry that feels current and fun.
Shop now at stelladot.com
Lagos is known for its sophisticated, contemporary jewelry featuring high-quality gold and silver. This is a more premium option, with prices starting at $150, but it shares Brighton’s dedication to timeless style.
Known for its signature Caviar beading, Lagos creates jewelry that feels both substantial and artful. Their charm necklaces and bracelets are perfect for someone who appreciates Brighton’s aesthetic but is looking for a more elevated, designer touch.
Shop now at lagos.com
A true icon in luxury jewelry, David Yurman is famous for his signature cable designs and mixed-metal pieces. As another high-end option starting around $300, the brand’s pendants and charms are statement pieces in their own right.
David Yurman elevates the concept of collectible charms to wearable art. His work resonates with Brighton's focus on timelessness but delivers it with a sophisticated, instantly recognizable designer aesthetic.
Shop now at davidyurman.com
For trendy, fun, and affordable jewelry, BaubleBar is king. Known for playful and colorful designs, their pieces - including charm-style necklaces and bracelets - usually range from $20 to $80.
BaubleBar captures the personalization aspect of Brighton's charm system but injects it with a heavy dose of trends and youthful energy. It's the perfect place to experiment with a new style or add a cheeky touch to your look without a big commitment.
Shop now at baublebar.com
Etsy is a treasure trove of unique, handcrafted jewelry from independent artisans all over the world. Prices can range from $20 to over $200, offering endless options for personalized silver and gold-fill charms.
What makes Etsy so special is its sheer variety and one-of-a-kind nature. You can find pieces that mirror Brighton's sentimental charm but are completely handmade and often customizable directly with the artist, making your find truly unique.
Shop now at etsy.com
Luv Aj is known for its bold jewelry with a modern, LA-cool edge. Focusing on statement hoops, layered necklaces, and chic chain bracelets, their pieces typically fall between $50 and $200.
While the aesthetic is edgier and more minimalist than Brighton, Luv Aj shares a passion for creating versatile, stackable looks. It's a great choice if you want to swap out sweet charms for something a bit more daring and sleek.
Shop now at luvaj.com
Karaté specializes in clean, minimalist sterling silver jewelry that's perfect for everyday wear. With essentials like simple chains, subtle rings, and delicate charms, their collection is accessibly priced from $30 to $100.
If you're drawn to Brighton's quality silver but gravitate toward a more understated and Scandi-inspired style, Karaté is an excellent find. Their pieces are designed to be lived in and layered over time, building a collection that feels personal yet simple.
Shop now at karatejewelry.com
Mejuri has redefined everyday fine jewelry, offering modern gold vermeil and sterling silver pieces directly to consumers at great prices (usually $50-$200). Their minimalist look is perfect for stacking and creating a subtle, personalized collection.
Like Brighton, Mejuri believes in high-quality jewelry you don’t have to save for a special occasion. However, Mejuri’s aesthetic is modern and stripped-back, making it a go-to for building a capsule wardrobe of timeless, layerable essentials.
Shop now at mejuri.com
Embodying a relaxed, vintage-inspired vibe, Madewell's jewelry line is full of simple, easy-to-wear pieces. With prices from $20 to $80, it's a go-to for affordable essentials that are perfect for layering.
Madewell shares Brighton’s focus on timeless versatility. Their necklaces, bracelets, and rings are the kind of pieces you can put on and forget about, effortlessly creating a personal look that complements their signature denim-and-tee style.
Shop now at madewell.com
J.Crew offers jewelry with a classic, preppy polish. Their collection often includes timeless lockets, simple charm designs, and elegant layered necklaces, all priced affordably between $30 and $100.
If you love the classic, sentimental heart of Brighton but lean toward a more traditional East Coast aesthetic, J.Crew is a perfect match. Their jewelry is known for being well-made, easy to wear, and effortlessly chic.
Shop now at jcrew.com
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