Hermès 70 vs. 90: Which size is right for you?

The Hermès 70 and 90 scarves are two of the most popular sizes, but their differences in dimension and drape create vastly different styling experiences. The 90 is the brand's quintessential silk square, a versatile 90x90cm carré beloved for styling as anything from a top to a headwrap, offering a voluminous look. The smaller 70x70cm scarf provides a more modern, less bulky feel, perfect for chic neck knots and simple accessories, and is often released in unique materials like washed "vintage" silks.

Here is a detailed comparison to help you choose the right iconic silk square from Hermès for your collection.

Hermès 70 Scarf

The Hermès 70 is a chic, contemporary square that offers a neater, less voluminous alternative to the classic 90. Measuring 70x70cm, this size is prized for its ease of styling, especially for simple neck knots, hair accessories, or as an accent tied to a handbag. It's an excellent choice for those with petite frames who might find the larger 90 overwhelming, or for anyone seeking a subtle touch of silk for everyday wear.

• What it is: A square silk scarf measuring 70x70cm (approximately 27.5" x 27.5").
• Key features: Smaller footprint makes it easy to tie without excess fabric. Ideal for warmer weather. Great size for creating tight neck-knots, headbands, or adding a pop of color to a bag handle.
• Price: Around $395 for standard silk twill styles.
• Materials/Construction: While available in classic silk twill, the 70cm size is also frequently offered in special "vintage silk," which is a pre-washed silk that is softer and lighter than the brand's standard twill.
• Pros: Effortless to style for daily wear, less bulky around the neck, often comes in unique materials, and is a great introductory size for the brand. Its smaller scale feels modern and manageable.
• Cons: Lacks the versatility of the larger 90 size, it cannot effectively be worn as a top, belt, or true shawl. Designs can feel slightly less expansive due to the smaller canvas.

This size works beautifully for anyone who prioritizes easy, everyday neckwear or prefers a more understated and modern silk accessory.

Shop this product: hermes.com/us/en/women/scarves-and-silk-accessories

Hermès 90 Scarf

The Hermès 90 is the brand’s most iconic and legendary format. At 90x90cm, this silk twill carré (French for square) is the gold standard for luxury scarves, celebrated for its perfect balance of size, weight, and unmatched versatility. Its generous dimensions serve as the ultimate canvas for Hermès’ intricate artwork and allow it to be transformed into countless styles, from elaborate neckties and head wraps to belts and elegant tops.

• What it is: The classic silk carré measuring 90x90cm (approximately 35.5" x 35.5").
• Key features: The brand's signature size and the most sold worldwide. The large surface area allows for maximum styling options and a full showcase of the design's artwork.
• Price: Around $570 for classic silk twill designs.
• Materials/Construction: The quintessential version is crafted from 100% silk twill with meticulously hand-rolled and hand-stitched edges, a hallmark of Hermès craftsmanship.
• Pros: Extremely versatile - can be worn dozens of ways. The size creates a beautiful, substantial drape. A true investment piece that holds its value exceptionally well. It is often considered the perfect "first" Hermès scarf.
• Cons: The volume of fabric can feel bulky for simple neck knots, especially on petite frames. It can be warm to wear in hot climates. Comes at a higher price point.

This is the essential choice for those seeking maximum versatility, a bigger impact, and the true, iconic Hermès scarf experience.

Shop this product: hermes.com/us/en/women/scarves-and-silk-accessories

Hermès 70 vs. 90 Scarf Comparison

Size & Drape

The most crucial distinction is the size. The Hermès 90 measures 90x90 cm, while the 70 is 70x70 cm. While it seems like a small difference, the 90 has nearly 65% more surface area. This extra fabric translates directly to drape and volume.

The 90 creates luxurious, full-bodied knots and flows beautifully when worn loosely. The 70 yields tighter, neater knots that sit closer to the body, offering a more constrained and less voluminous drape. For looks that demand fabric, like a full head turban or a shoulder wrap, the 90 is the only viable option.

Styling & Versatility

Here, the Hermès 90 is the unrivaled winner. Its generous dimensions unlock a world of styling possibilities: it can be folded into a halter top, twisted into a belt, wrapped as a striking headpiece, or worn as a light shawlette over the shoulders. It can do everything the 70 can do, and much more.

The Hermès 70 shines in its simplicity. It’s perfect for a classic neck knot, as a headband, tied on the wrist, or as decoration on a handbag handle. These styles can also be done with a 90, but the result is much bulkier. For those who know they just want an effortless neck or hair accessory, the 70's manageability is a clear advantage.

Materials & Feel

Both scarves are made with exceptional quality, but they often showcase different materials. The 90 scarf is almost synonymous with Hermès' signature silk twill - a crisp, durable, and lustrous fabric that holds its shape beautifully. While the 70 is also available in this twill, it is the size most frequently used for "vintage silk," a washed silk that is incredibly soft, lighter in weight, and has a more matte finish and fluid drape from day one. This material makes the 70 feel less formal and more relaxed.

Price & Investment Value

There is a notable price difference, with the 90 scarf costing significantly more than the 70 due to its size and iconic status. As an investment, both sizes hold their value very well, a trait Hermès is known for. However, highly sought-after, limited edition designs on a 90 scarf tend to become more valuable collector's pieces over time, commanding higher prices on the resale market than their 70cm counterparts.

Which One Should You Choose?

Both sizes are beautiful, but they serve different styling needs and preferences.

Choose the Hermès 70 if:

• You prefer chic, simple knots worn close to the neck.
• You have a petite frame or short neck and find large scarves overwhelming.
• You mostly plan to wear it as a hair accessory or tied to your handbag.
• You value a softer, more fluid feel and are interested in the "vintage silk" material.

Choose the Hermès 90 if:

• You want maximum styling versatility, including wearing it as clothing.
• This is your first Hermès scarf and you want the most iconic, classic option.
• You love a dramatic, voluminous look with plenty of drape.
• You view the scarf as an investment piece and a wearable work of art.

Frequently Asked Questions

What's the main difference between Hermès 70 and 90 scarves?

The primary difference is size (70x70cm vs 90x90cm), which impacts versatility and drape. The 90 is far more versatile and voluminous, while the 70 is neater, less bulky, and easier to manage for simple knots.

Which Hermès scarf size is more popular?

The 90 cm scarf is historically the most popular and quintessential Hermès size. It is the brand's original and best-selling format.

Which one is better for a first-time buyer?

Most experts recommend the 90 as the best first purchase. Its extreme versatility gives a new owner the best opportunity to experiment with styling and fully appreciate the 'magic' of a Hermès carré.

Can you wear the 70cm scarf as a top?

It is very difficult. Unless you are extremely petite, a 70cm scarf does not provide enough coverage to be securely worn as a bandeau or halter top. The 90cm size is necessary for these styles.

Is the 90cm scarf too big for a petite person?

Not necessarily, but it requires more thoughtful styling. A petite wearer might find the 90cm scarf bulky for a standard neck knot, but it can look stunning as a belt or tied differently. The 70 is often a more foolproof choice for daily wear on a smaller frame.

Which size holds its value better?

Both retain value well, but rare designs in the iconic 90 size are more likely to appreciate significantly and become high-value collector's items. The 90 has a stronger investment track record.

How do you care for an Hermès scarf?

Hermès recommends professional dry cleaning only. Storing them flat and untied in their original boxes will also help preserve their shape and colors.

Do they come in materials other than silk twill?

Yes. While silk twill is the most famous material, the 70cm size is particularly well-known for being produced in washed ("vintage") silk. Both sizes also come in other blends, such as cashmere-silk mousseline, though classic silk twill remains the most common.