Gucci Bloom vs. Intense: Which one is better? [2026]

The original Gucci Bloom is a fresh, bright white floral designed for everyday elegance, while Gucci Bloom Intense is its deeper, richer, and longer-lasting counterpart. The primary difference is the scent profile and longevity, Bloom is airy and lasts around 4-8 hours, making it perfect for daytime, whereas Intense adds warmer, sensual notes and lasts over 8-12 hours, suiting it better for evening wear.

This comparison will give you a clear look at both fragrances to help you decide which Gucci scent fits your personal style.

Gucci Bloom Eau de Parfum

Launched in 2017, Gucci Bloom is a celebration of modern femininity through a distinctly floral lens. It captures the authentic scent of a thriving garden filled with an abundance of flowers. This fragrance avoids a synthetic feel, instead presenting a fresh, dewy, and sophisticated bouquet that has become a modern classic for floral perfume lovers.

• What it is: A light, airy, and contemporary white floral fragrance known for its elegant and versatile character.
• Key features: Dominated by notes of natural Tuberose and Jasmine, it creates a crisp, slightly green floral scent. It’s balanced by Rangoon Creeper, a unique South Indian flower that adds a powdery, feminine finish.
• Price: Ranges from $70 for 30ml to $150 for 100ml.
• Longevity: Moderate, typically lasting between 4 to 8 hours depending on skin chemistry.
• Scent Profile: A pure and direct white floral. Think fresh-cut flowers - it’s uplifting, vibrant, and not overly complex.
• Pros: Exceptionally versatile for work, casual outings, and daytime events. Fresh and clean scent is widely appealing. A timeless and elegant choice for any age. Perfect signature scent for spring and summer.
• Cons: Longevity might be too short for those who want an all-day fragrance from a single application. Its linear floral profile may not satisfy those who prefer more complex or warm fragrances.

This fragrance is the perfect choice for anyone seeking a graceful, modern, and refreshingly authentic floral scent for everyday sophistication.

Shop this product: gucci.com/gucci-bloom-eau-de-parfum

Gucci Bloom Intense

Gucci Bloom Intense is the richer, more mysterious interpretation of the original fragrance. It takes the familiar floral heart and wraps it in a richer, warmer, and more sensual composition, creating a scent experience that feels more seductive and has a powerful, lasting presence. This is the Bloom DNA transformed for night.

• What it is: A concentrated, long-lasting, and opulent floral fragrance designed for a deeper and more impactful scent experience.
• Key features: Builds upon the original's white floral notes but intensifies them with additional warm accords like musk or amber, giving it substantially more depth and longevity.
• Price: Higher than the original, typically retailing for $150–$180 for 100ml.
• Longevity: Excellent, lasting 8-12 hours or even longer, with strong projection.
• Scent Profile: A deep, sensual floral. The brightness of the original's jasmine and tuberose is still present but grounded by a richer, more opulent base that makes it feel mysterious and alluring.
• Pros: Exceptional longevity requires fewer reapplications. The rich, complex scent is perfect for evening wear and special occasions. Leaves a memorable, noticeable scent trail (sillage). Ideal for cooler weather in autumn and winter.
• Cons: Its strength can be overpowering for daytime or office settings. The higher price point makes it more of an investment. Less versatile than the classic Gucci Bloom.

Perfect for the individual who wants a potent, luxurious, and sensual floral fragrance that commands attention and lasts all night.

Shop this product: gucci.com/gucci-bloom-intense

Gucci Bloom vs. Gucci Bloom Intense Comparison

Scent Profile & Composition

The core difference between the two lies in their aromatic character. Gucci Bloom Eau de Parfum is a straightforward, beautiful white floral. Its profile is bright, light, and reminiscent of a blooming spring garden, with jasmine and tuberose taking center stage. The scent is linear and consistent, delivering fresh floralcy from the first spray until it fades.

In contrast, Gucci Bloom Intense is a more complex story. It starts with that recognizable floral heart but quickly develops into something warmer and deeper. The addition of warm base notes - like musk or amber - adds a layer of sensual opulence. It feels less like a sunlit garden and more like that same garden at dusk - mysterious, intoxicating, and rich.

Longevity & Sillage

Performance is a significant factor in your decision. Gucci Bloom offers moderate longevity, typically lasting around 4 to 8 hours. Its sillage, or the scent trail it leaves behind, is polite and sits closer to the skin, making it respectful for office environments and daily errands. You'll be able to smell it, but it won't announce your presence from across the room.

Gucci Bloom Intense is a performance beast. It is formulated with a higher concentration of fragrance oils, allowing it to last an impressive 8 to 12 hours, often lingering on clothes until the next day. Its sillage is powerful and will leave a beautiful, noticeable trail. One or two sprays are more than enough to last you through a long evening.

Versatility & Occasion

Due to its light and uplifting nature, Gucci Bloom is the more versatile of the two. It seamlessly fits into almost any daytime scenario: work, brunch, appointments, or a casual weekend. Its fresh profile makes it a perfect reach for spring and summer months when you want something that feels clean and effortless.

Gucci Bloom Intense is a special-occasion scent. Its depth, richness, and strong presence are made for evenings, date nights, weddings, and formal events. While you could wear it during the day, it would need to be applied with a very light hand not to overwhelm. It thrives in cooler weather, where its warmth feels cozy and sophisticated.

Price & Value

Gucci Bloom has a more accessible price point, making it a better value for someone looking for a high-quality luxury perfume for frequent use. Because it's suited for daily wear, you'll likely use it more often, getting great mileage out of your purchase.

Gucci Bloom Intense is more expensive outright. However, its value comes from its concentration and performance. You need far less product per application to achieve a lasting effect, so a bottle could last a very long time, especially if reserved for special events. Its price reflects its positioning as a more luxurious, high-potency fragrance.

Which One Should You Choose?

Both fragrances are beautiful representations of the Gucci aesthetic, but they serve different moods, moments, and preferences.

Choose Gucci Bloom if:

• You love a fresh, modern, and realistic white floral fragrance.
• You need a versatile perfume that is appropriate for the office and daily wear.
• You prefer lighter scents that are elegant and not overpowering.
• You're looking for your go-to signature scent for spring and summer.

Choose Gucci Bloom Intense if:

• You want a fragrance with exceptional longevity that lasts all night.
• You are drawn to richer, warmer, and more complex sensual scents.
• You're seeking a unique fragrance for evenings, date nights, and special occasions.
• You love leaving a memorable and beautiful scent trail wherever you go.

Frequently Asked Questions

What's the main difference between Gucci Bloom and Gucci Bloom Intense?

The main difference is in the scent profile and performance. Gucci Bloom is a light, fresh, true white floral scent ideal for daytime with 4-8 hours of wear. Gucci Bloom Intense adds warm, rich notes to the floral base, making it deeper, more sensual, and much longer-lasting (8-12+ hours), perfect for nighttime.

Which one lasts longer?

Gucci Bloom Intense lasts significantly longer. Thanks to its higher fragrance concentration, it can easily last 8-12 hours on the skin, while Gucci Bloom lasts a more moderate 4-8 hours.

Is Gucci Bloom suitable for a signature scent?

Absolutely. Its classic, elegant, and versatile profile makes Gucci Bloom an excellent choice for a daily signature scent, especially for those who love clean, floral fragrances.

Can I wear Gucci Bloom Intense during the day?

You can, but it requires a very light application - think one small spray. Its potency makes it better suited for the evening, as it may be too strong for enclosed daytime environments like an office.

Which one gets more compliments?

Both are highly complimented, but they receive different kinds of praise. Gucci Bloom is often called "pretty," "fresh," and "beautiful." Gucci Bloom Intense tends to be described as "sexy," "alluring," and "unforgettable."

Are these perfumes good for people sensitive to strong smells?

Gucci Bloom is a safer choice for those with sensitivities due to its lighter, airier composition. Gucci Bloom Intense is very powerful and could be overwhelming for someone who prefers subtle scents.

What does Gucci Bloom smell like?

Imagine walking into a flower shop or a garden in full bloom. It's the realistic, dewy scent of fresh-cut tuberose and jasmine without any heavy or synthetic undertones.

How is Gucci Bloom Intense different from the original?

It takes the beautiful floral core of the original and adds a rich, warm foundation. This gives it more depth, complexity, and a sultry character that feels more nocturnal and mysterious.

Does the price difference justify choosing one over the other?

The price difference reflects their concentration and intended use. Choose Gucci Bloom for better day-to-day value and versatility. Choose Gucci Bloom Intense if your priority is maximum performance, longevity, and a scent for special occasions, in that case, the potency provides its own form of value.

Which season is best for each fragrance?

Gucci Bloom is perfectly suited for warmer months like spring and summer due to its fresh, bright profile. The warmth and depth of Gucci Bloom Intense make it an ideal choice for the cooler temperatures of autumn and winter.