Yes, Ray-Ban has sales, but they aren't a constant, year-round event. You'll typically find the best deals during major shopping holidays like Black Friday and at the end of seasons. The key is knowing where to look - often, the biggest discounts come from authorized retailers like Sunglass Hut and Nordstrom rather than just the official Ray-Ban site.
Shop now at ray-ban.com
This is prime time for Ray-Ban deals. Expect discounts of 10-30% off select styles, often happening at both the official Ray-Ban store and major retailers. The sale typically lasts for a few days around the end of November, sometimes extending through the following week.
As seasons change, you can find markdowns on older styles and colors. Look for these sales in late summer (August-September) and after the holidays (January-February). Discounts can reach up to 40% off, making it a great time to snag a deal if you're not set on the newest releases.
Keep an eye out for promotions around major holidays like Christmas, New Year's, and sometimes even summer kick-off events. These sales might offer 10-25% off or special offers like gift-with-purchase deals.
Signing up for the email newsletter at Ray-Ban or an authorized retailer like Sunglass Hut can often get you a welcome discount code, usually for 10-15% off a full-price pair. It's a quick and easy way to save on a classic style that might not be included in other sales.
Retailers like Nordstrom Rack, Macy's, and Amazon are hotspots for Ray-Ban discounts. They often have dedicated sale sections where you can find markdowns on classic and seasonal styles year-round.
While Ray-Ban doesn't have its own rewards program, joining one at a partner store like Nordstrom (The Nordy Club) can give you early access to sales or let you use points toward a new pair of shades.
Always start at the source. Ray-Ban.com occasionally has a dedicated sale section with discontinued styles or retiring colors. Signing up for their email list is the best way to get direct notifications about official promotions.
Third-party retailers are your best bet for frequent discounts. Here are some of the most reliable places to check:
If you're near an outlet mall, check for a Sunglass Hut outlet or a department store outlet like a Nordstrom Rack store. You can often find great in-person deals that aren't available online.
Follow Ray-Ban's official Instagram and Facebook pages. They announce major sales and flash promotions there, so it's a good way to stay in the know without clogging your inbox.
The absolute best times to buy are Black Friday, Cyber Monday, and post-holiday clearances in January. End-of-summer sales in August and September are also great for finding deals before new fall collections drop.
Classic models in black or tortoise shell, like the original Wayfarer or Aviator, rarely see deep discounts. Sales are more common on seasonal colors or less iconic styles. If you have your heart set on a timeless pair, the 10-15% newsletter sign-up discount might be your best bet.
When shopping at an authorized retailer, use a browser extension like Honey or Rakuten. You might find an extra coupon code or get a percentage back on your purchase, effectively stacking savings on top of the sale price.
If a deal seems too good to be true, it probably is. To ensure you're getting genuine Ray-Bans, only buy from the official website or a trusted, authorized retailer. Be very careful on sites like Amazon and eBay and only purchase from official brand storefronts with high ratings.
Items purchased during a deep clearance sale are often marked as "final sale." This means you can't return them if they don't fit or you change your mind. Always double-check the return policy before you click "buy" on a discounted pair.
Don't expect sales to apply to the latest styles or special collaboration pieces. Promotions almost always focus on core styles from older collections or seasonal items that are being phased out.
While scoring a deal on Ray-Bans requires a bit of patience and strategy, it's definitely possible. By marking your calendar for major sales holidays and keeping an eye on authorized retailers, you can find the perfect pair without paying full price.
